Influence Across America

Spark Consulting

Thanks to the generosity of my friend and colleague Ed Barks , I had the opportunity to attend Influence Across America: The Rise of State and Local Power and the Impact of Digital Media , a National Digital Roundtable panel event at the Newseum earlier this week. Ernestine Benedict, Chief Communications Officer, ZERO TO THREE (State of Babies). The post Influence Across America appeared first on Spark Consulting. communication social media strategy Ed Barks

Research Confirms: Association Communicators Getting Better

Association Adviser

Our annual Association Communications Benchmarking Report shows. Features American Asoscitaion of Port Authorities American Holistic Nurses Association associated general contractors of America associtaion communications benchmarking communications benchmarking non-dues revenueBut there's still plenty of room for improvement as associations try more ways than ever to stay top of mind with their members. For more about this topic, click on the headline.

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How the Romance Writers of America responded to racism accusations — and what associations can learn from them

Association Success

Next, came a rather public revamp of policies and initiatives intended to make the Romance Writers of America more diverse and inclusive. Four months later, the Romance Writers of America board suspended Milan for a year and banned her from ever holding a leadership position in RWA.

Communications Workers of America Chooses Aptify’s AMS to Power Unions

Aptify

announced today that Communications Workers of America (CWA) — the labor union representing 700,000 workers in telecommunications, customer service, media, airlines, public service, and manufacturing — is launching Aptify by Community Brands to power the union’s membership management through their enterprise association management software (AMS) suite. The post Communications Workers of America Chooses Aptify’s AMS to Power Unions appeared first on Aptify by Community Brands

2011 Nonprofit Communications Trends Report

Wild Apricot

Is your organization one of the 49% of nonprofits who said they have no formal marketing or communications plan for 2011? If you are still developing your plan or are curious to see what other nonprofits are planning this year, you should have a look at the 2011 Nonprofit Communications Trends Report. Conducted by Nonprofit Marketing Guide.com , the report is based on a survey of 780 mostly small to medium-sized nonprofits in North America in December 2010.

The Power of Visual Content in Association Communications

Association Adviser

Features Marketing & Communications AGC of America association communications audience engagement Facebook advertising member engagement twitter engagement United Motorcoach Association visual contentVisual content reaches an individual’s brain in a quicker and more comprehensible way than text-only information. Your brain is hard-wired to identify and process visual information more efficiently. For more about this topic, click on the headline.

Thursday Buzz: North America Loves Its Meetings

Associations Now

“We are excited to be involved in such a meaningful day that unites our industry not only across the United States, but also across Canada and Mexico, communicating the critical role in connecting people and driving positive business results through face-to-face interaction,” Dominguez said. The post Thursday Buzz: North America Loves Its Meetings appeared first on Associations Now

Associated General Contractors of America

Association Adviser

November 2010 -- Association Spotlight Our spotlight on association communication excellence falls on Arlington, Virginia-based AGC of America, whose recently revamped online store allows members to browse through the Association’s myriad publications, videos, webinars and educational resources for general contractors in a streamlined, well-executed fashion

The ‘Duck, Duck, Goose’ Aspect of Association Communications

Association Adviser

These are just some of the questions that plague association leaders and communications experts when figuring out how to best interact with members – and encourage members to respond in kind. 1 in 2018, to be exact, according to the 2018 Association Communications Benchmarking Report. The first step in communication is research – figuring out what type of information your members are interested in. is a communication challenge.

Airlines for America, Delta Make Best of Breakup

Associations Now

The airline trade group may be losing one of its most prominent members—as well as its $5 million in yearly dues—but both Airlines for America and Delta Airlines appear to be ready for a clean break. Delta Airlines announced this week that it would leave Airlines for America (A4A), a group with which it spends $5 million in yearly membership fees, with changing priorities playing a key role.

10 Ways to Communicate Better with Instagram

Association Adviser

It is easy and inexpensive to get started with Instagram, but integrate it with the rest of your member communication platform for the biggest impact. AGC of America uses Instagram to showcase events, leaders and publications, and to garner support for causes related to the construction industry. This example gave followers plenty of information about how fans can vote for their favorite Miss America contestant. By Kelly Donovan.

America’s Health Insurance Plans to Test New Provider Directory

Associations Now

America’s Health Insurance Plans (AHIP) hopes to combat this problem with a new directory program, which will launch next month. “[N]ot all providers rely on the same method of communication,” AHIP writes in a FAQ on the partner directory. ” The post America’s Health Insurance Plans to Test New Provider Directory appeared first on Associations Now

Benchmark Report: Association Communications Struggle to Keep Up

Associations Now

A report from Naylor Association Solutions finds that small staffs and more competition make it tough for communications to break through. Each month, the average association communicates with its members about 30 times. And while those interactions are frequent, they often struggle to hit the mark for many association communicators, according to a new report from Naylor Association Solutions.

Give Local America Disaster Offers Lessons for Next Time

Beth Kanter

Also, if you have not read it, Kivi Leroux-Miller has written a stellar piece called “ The Heroes and Villains of Give Local America Story. “ Give Local America Disaster Offers Lessons for Next Time – Guest Post by Peter Panepento. based software company, created Give Local America so community foundations could host annual one-day fundraising events. Last year, Give Local America raised $68.5 Communicate clearly and regularly.

Clearing up association chapter confusion

Aaron Wolowiec

As I think I’ve mentioned before, I’m a member of Public Relations Society of America , and I’m actively involved in the Central Michigan Chapter of PRSA. The report found associations rely on their chapters for member engagement, leadership development, membership recruitment, marketing communications and local resources.

Clearing up association chapter confusion

Aaron Wolowiec

As I think I’ve mentioned before, I’m a member of Public Relations Society of America , and I’m actively involved in the Central Michigan Chapter of PRSA. The report found associations rely on their chapters for member engagement, leadership development, membership recruitment, marketing communications and local resources.

Off the Grid

Association Adviser

While technology is an extremely valuable tool when communicating with members, here are a few ways to reach them without the Internet: Phone trees – Calling members is a great way to remind members that you value their membership in the organization. In this episode of Association Adviser TV , Kristen Hartman from the Professional Photographers of America shared that her association writes personalized notes to members when they hear about milestone events. Hillary Levitz, Naylor.

Give Local America: Getting People Excited About Giving Days

Beth Kanter

Several community foundations will be part of Give Local America , a campaign that encourages and supports local philanthropy and the 100th anniversary of community foundations in the US and the vital role they play. Marika Lynch is a communications consultant for Knight Foundation.

Rebranding: A New Beginning for Association Publications

Association Adviser

In a new case study published by Naylor, we examine how the Associated General Contractors of America (AGC) took their official magazine , Constructor , and found a way to rebuild its brand, expand its reach and increase audience accessibility. The extension of the Constructor brand to new media channels also allowed AGC to integrate its marketing efforts, effectively multiplying the power of their member communication initiatives.

Peace Sells.But Who's Buying - Association Membership?

Association Subculture

Of the United States of America? Its the reason our political system is populated with only those who have the funds to run, the reason brilliant minds are locked out of the "right" educational institutions and the reason why corporate America is winning the fight on even the most basic of regulations in spite of their roles in the recent financial disaster. communications. (4). skip to main | skip to sidebar. Monday, December 7, 2009.

Best Practices for Contest Campaigns: AGC Lessons Learned

Wild Apricot

Results of a detailed evaluation of the 2009 America’s Giving Challenge competition have been released in the “must-read” 2009 AGC Assessment and Reflection Report. Tags: Non-profit technology General non-profit interest Fundraising nptech Marketing Best practices Social networking case studies Non-profit Communications research social media contests

The Big Picture: Management Believes Public Relations Contributes.

The Big Picture

When asked if top management believes public relations contributes to moving the organization forward, respondents to a new survey from the Public Relations Society of America (PRSA) and Bacon’s Information Inc. Communications. The Big Picture. A big-picture view of issues and trends affecting associations - in Mississippi and nationally. Shawn on Facebook. Shawn on Twitter. Shawn on Google+. Shawn on Pinterest. Shawn on LinkedIn. « Breakthrough Ideas for 2007 | Main.

Third-Party Partners: An Essential Tool for Better Association Business

Association Adviser

One particularly powerful and profitable area to utilize third party partners is member communications. In this realm, associations save on the overhead costs of producing member communication publications and the back-office management of content, revenue tracking and strategic planning. About one year ago, Naylor started working with the Independent Insurance Agents and Brokers of America on their member magazine.

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Association Advocacy Thrives in ‘Fake News’ Era

Association Adviser

On the bright side, media distrust can have an incredibly positive impact on the tenor of association communications. The American Association of Port Authorities began the “America: Keep it Moving” campaign to help convince lawmakers that port infrastructure investments are not a want, but a desperate need. A campaign such as “America: Keep it Moving” is anything but “fake news.” Associated General Contractors of America. Associated General Contractors of America. “We

The Big Picture: Obsessive Branding Disorder

The Big Picture

Branding is the self-help industry of corporate America. Communications. The Big Picture. A big-picture view of issues and trends affecting associations - in Mississippi and nationally. Shawn on Facebook. Shawn on Twitter. Shawn on Google+. Shawn on Pinterest. Shawn on LinkedIn. « Before You Write: Your 10-Point Checklist | Main. CMOs Creativity Survey Results » September 28, 2005. Obsessive Branding Disorder.

The Big Red “M” Announces New Client Partners

Moery Company

The Moery Company is pleased to announce new partnerships with several organizations representing a wide variety of industries – the Outdoor Power Equipment Institute , the Surety & Fidelity Association of America , and the American Bus Association. “We A dynamic 12-member team of sales, marketing, research, and communications professionals, the Big Red “M” strives to empower associations by providing sales solutions and advice resulting in organizational growth.

Case Study: Texas Society of Association Executives

Association Adviser

” – Josh Spradling, CAE, TSAE Marketing & Communications Director. In 2016, TSAE decided to do a full association rebrand and, for the first time, established brand guidelines to ensure consistency across all communication platforms. Naylor Association Solutions provides member engagement and revenue solutions to 1,700 associations throughout North America. From the Front Lines Marketing & Communications Membership Texas Society of Association Executives

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NAASF Crowdsources Customer Support and Advocacy with Online Community

Higher Logic

Franchisees want to communicate with each other and share resources and best practices, but they don't always want franchisors steering those conversations. NAASF recognized a communication challenge and set out to develop a better system for its franchisees to gather and share knowledge. When I saw Higher Logic's community platform and thought about its potential for our Franchisee members who are spread all across North America, bells went off.

Starring….Your Association Publications

Association Adviser

Okay, perhaps this is not exactly how association communication awards presentations really go down. However, the recognition and pride that communications awards bring to associations are no less than Oscar-worthy. Associations are rightly proud of their member communications: Magazines, newsletters and websites represent the value of membership in the organization, while also sharing important industry news and professional development education with members.

It’s a Great Time to Be a Young Association Professional: Erin Sevitz on Working Hard, Being Agile and Leaving Your Mark

Association Adviser

This month’s Corner Office features Erin Sevitz, director of communications for the International Facility Management Association (IFMA). Association Adviser: Tell us about your career path toward becoming director of communications for IFMA. In looking for the next step in my career, I turned again to an association: the PR Society of America. This is a skill that I’ve applied not only in communications plans and messaging, but also in managing projects and teams.

Bringing Credibility to the Conversation: Katie Butler, IIABA

Association Adviser

Our featured professional this month is Katie Butler, vice president of communications for the Independent Insurance Agents & Brokers of America (IIABA). Katie has served IIABA since 2003 and has helmed the communications department since communications since 2004. Association Adviser : What did your path to VP of Communications for IIABA look like? Over the years I had opportunity to be promoted to Vice President of Communications.

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Wise Words from the Corner Office

Barokas

Meena Dayak, vice president of integrated media and communications for the American Public Power Association: Our content comes from different sources. Tracy Mehan III, executive director for government affairs at the American Water Works Association: A lot of our advocacy-related communication is shoe leather. On increasing membership value: Jeff Wilson, AGC of America.

Careers, Professional Development Top of Mind for Readers

Association Adviser

Whether they’re mid-career, just out of school or long-ensconced in the C-suite, career advancement continues to capture the attention of association leaders across North America. According to our third annual Association Communication Benchmarking Study , career or professional development topics garnered four of the Top 10 topics deemed most important for association leaders. Association Communication Benchmarking Strudy careers professional development

Did You Know? Associations Plan to Rake in More Revenue from Publications, Events and Continuing Ed

Association Adviser

Non-dues revenue is often an essential component of an association’s operating budget, allowing staff to produce high-caliber member communications, events and continuing education programs. Publication advertising is a perennial choice for improving non-dues revenue earning potential because almost every association maintains at least one, if not multiple, formal channels of member communication. continuing education live events member communications non-dues revenue revenue

Wise Words from the Corner Office

Association Adviser

Meena Dayak, vice president of integrated media and communications for the American Public Power Association: Our content comes from different sources. Tracy Mehan III, executive director for government affairs at the American Water Works Association: A lot of our advocacy-related communication is shoe leather. On increasing membership value: Jeff Wilson, AGC of America.

Members Hire Strategic Solutions

Potomac Core

Communicate Industry and Profession ROI. Foster and communicate solutions. Regularly and transparently communicate Industry solutions and growth opportunities. Breaking news. Executives and Professionals seek strategic solutions from their Associations.

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Go Where Your Members Are

Association Adviser

Serious networking and member communication can be accomplished, even on the platforms designed for fun and people-tracking. The platform offers an easy way to communicate with members and also shows members that you are interested and connected to industry happenings. The Associated General Contractors of America does a great job of keeping things light while also keeping members informed. Hillary Levitz. We’ve all heard the phrase: “Go where your members are.”

Interesting Trends in Annual Chamber Survey Results

GrowthZone

Conducted in the fourth quarter of 2021, the survey was sent by email and received responses from over 500 chamber professionals across North America. GrowthZone recently released the 2022 Chamber Survey results.

Association Brain Food Weekly: 6.18.21

Reid All About it

Billhighway describes the chapter self-assessment exercise used by the Associated General Contractors of America to collect data for chapter benchmarking. How to conquer communication debt aka email/message overwhelm.

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Association Brain Food Weekly: 1.22.21

Reid All About it

Troy Pfeffer, Partnerships Director, Howspace North America. Communicate. Explore the trends and technologies associations can better monetize and/or innovate with to more effectively communicate with and educate their members, constituents, and the public. Communicate.