Associations Now

AUGUST 30, 2019

For its 2019 Association Communications Benchmarking Report [registration], Naylor got surveys from more than 400 senior leaders representing small, medium, and large organizations in North America.

Communications 94

Communications Report Newsletter America 94

Reid All About it

JANUARY 15, 2021

Content/education strategy. In response to the pandemic, many associations hosted new virtual events, took down their members-only content paywall, and reduced fees for virtual conferences and education—changes that affect their membership value proposition. 17+ free ways to get more traffic to your content. Quick hits.

Innovation 359

Innovation Las Vegas Communications Education 359

EventMobi: Association Events

AUGUST 11, 2023

Building an association website with valuable content and an attractive web design can help you: Retain current members Attract new members Raise the value of your sponsor packages Boost event registrations Drive non dues revenue Gather key data about member behavior Curious about what makes an association website shine? Relevant content.

Examples 130

Examples Directory Software Video 130

WBT Systems

JULY 31, 2018

Use content marketing to attract your target audience. Lead magnets are free content pieces that capture the attention and interest of your target audience, in this case, millennials. AARP uses content marketing to connect to a different generation. They’ve built content partnerships with recruiters and PR agencies.

millennials 150

millennials Resources North Carolina Certificate 150

.orgSource

AUGUST 28, 2023

But, here is a more contemporary take on the concept from Leah Hardy, Head of Gaming Marketing, Americas, Facebook. .” Kurtzman believed that thought leaders should help shape the way people think about the world by sharing their ideas and insights and by challenging the status quo.

Leadership 88

Leadership Social Media Case Study Industry 88

Associations Now

MARCH 13, 2014

Looking for new, engaging ways to distribute all that content you’re producing? Content marketing is nothing new. For the most part, associations are creating loads of content already. They all shared examples and lessons from for-profit content marketing strategies. Take some lessons from the for-profit world.

Content 40

Content Marketing Massachusetts Video 40

Association Adviser

OCTOBER 23, 2018

Associations are rightly proud of their member communications: Magazines, newsletters and websites represent the value of membership in the organization, while also sharing important industry news and professional development education with members. Newsletters. Promotional Content. Has your publication recently had a redesign?

Newsletter 64

Newsletter Communications Press Release Social Media 64

MemberClicks

OCTOBER 5, 2022

Of course, site visitors can exit out of the pop up, and if they decide later on that they’d like to receive updates there is a section at the top of every page reminding their site visitors to get in on the newsletter action. One of the biggest mistakes association websites make is focusing entirely on content and neglecting design.

Florida 52

Florida Arizona Massachusetts Maryland 52

Beekeeper Group

MAY 2, 2023

It’s not a stretch to imagine that the platform could be used to monitor all of those users – or as House Energy and Commerce Committee Chair Cathy McMorris Rodgers put it during TikTok’s recent Capitol Hill hearing , “a tool to manipulate America.” We’ll pause here to note the irony of the U.S.

Social Media 36

Social Media Newsletter America Committee 36

Association Adviser

AUGUST 7, 2017

The American Association of Port Authorities began the “America: Keep it Moving” campaign to help convince lawmakers that port infrastructure investments are not a want, but a desperate need. A campaign such as “America: Keep it Moving” is anything but “fake news.” Associated General Contractors of America.

America 66

America Social Media Press Release Education 66

Associations Now

JULY 20, 2017

And since “earned” media coverage is still the best kind of coverage—even with native advertising on the rise—I chatted with Laura Kane, chief communications officer at the Public Relations Society of America, about six tips associations can use to ensure their press releases get media traction. Keep it short and pointed.

Press Release 97

Press Release Social Media millennials Tools 97

Association Adviser

MARCH 18, 2014

What I Do Shapes America. Meet with Group Publisher Tracy Tompkins and association content specialist Elsbeth Russell. Meet with Group Publisher Tracy Tompkins and association content specialist Elsbeth Russell. Does your association have a magazine, newsletter, directory or website in need of revival? What Do I Do?

Idaho 60

Idaho Georgia Directory Texas 60

Association Adviser

JANUARY 25, 2019

Show your readers that the content in the email is relevant. A comparison of a “before” newsletter and “current” one shows that total opens nearly doubled, which equates to thousands more opening the enewsletter every week. Supplying relevant, meaningful content is all for naught if the messages never make it to your members’ inboxes!

Communications 63

Communications Social Media Newsletter Survey 63

Association Adviser

DECEMBER 20, 2017

To close out 2017, we’re looking back at some of the most thoughtful insights these association professionals have shared: On creating content for members, by members: Meena Dayak, American Public Power Association. The best source of content is members themselves. I published an article in VSAE’s newsletter one time.

North Carolina 61

North Carolina Georgia Virginia America 61

Association Adviser

DECEMBER 20, 2017

To close out 2017, we’re looking back at some of the most thoughtful insights these association professionals have shared: On creating content for members, by members: Meena Dayak, American Public Power Association. The best source of content is members themselves. I published an article in VSAE’s newsletter one time.

North Carolina 60

North Carolina Georgia Virginia America 60

YourMembership

MARCH 8, 2013

A few years ago when Bank of America Corp. It seems to be a regular part of our normal life today — the personalization of content, programs, products and services. Yet, our conferences still serve up generic content for the masses. Please feel free to leave a comment, ask a question or just enjoy the week’s top ten picks!

Social Media 150

Social Media millennials Recruiting Recruitment 150

CMA Solutions

AUGUST 31, 2022

Check out these numbers: Video content is shared 1,200% more than text and image posts In 2022, people are spending 19 hours per week watching videos, up from 10.5 Let’s look at IM Supply, which provides electrical and lighting maintenance, repair and operations (MRO) solutions for multi-site industrial customers across North America.

Video 52

Video Marketing Strategy New Jersey 52

.orgCommunity

JULY 18, 2019

Their new membership model includes unlimited access to certifications, online education, newsletters, industry analyses, and communities—the “ pay-to-play ‘extras’ in most association business models.”. It cannot just be about revenue, but about content,’ said Bruce Rosenthal, strategic advisor at Bruce Rosenthal Associates, LLC.

Revenue 53

Revenue Certificate Blended Learning Discount 53

Association Adviser

MAY 27, 2018

Our featured professional this month is Katie Butler, vice president of communications for the Independent Insurance Agents & Brokers of America (IIABA). Katie manages a team of six across three functional areas: editorial/content strategy, public relations and marketing. What does the team that manages this look like?

Video 61

Video Communications Social Media Newsletter 61

Reid All About it

JUNE 5, 2020

Then I lose myself reading articles on Twitter or in newsletters, and, one of my favorite activities, compiling a list of more things to read. I’ve also started watching this PBS documentary series, Reconstruction: America After the Civil War written and presented by Henry Louis Gates Jr. Content Forum Weekly Community Chat.

Innovation 273

Innovation Conference FAQ Industry 273

Association Analytics

JANUARY 5, 2023

Take Charge of Your Content: Know What You Have and How to Improve It. 5000 list in 2022 , which ranks the fastest-growing private companies in America, we’re excited to continue our growth in 2023.  We will continue to grow and enhance our course offerings and content. Recently, The Hoot: A2 Customer Newsletter.

Atlanta 320

Atlanta Nashville Newsletter Products 320

GlowGlobally

JULY 29, 2010

The following post was written by Ajay Bhojwani, MCI director of association management, consulting and congresses for MCI Middle East in Dubai and published in ASAE’s Global Link newsletter, July 2010. Global Content Dissemination Partner. Paradigms of a New World. Building Blocks. Uncategorized (1). Association Management.

Marketing 60

Marketing United States America Newsletter 60

Association Adviser

MARCH 17, 2014

“If you want someone to reference your website first, read your newsletter or sign up for a program when it’s convenient for them, a mobile site is essential,” said Kelly Donovan , team leader for online marketing at Naylor, LLC. Video is also a valuable form of content, learning, non-dues revenue and even membership leads.

Texas 60

Texas Video millennials Revenue 60

Spark Consulting

MARCH 6, 2014

Some of the best sources we found include: The Corporation for National and Community Service’s Volunteering America database , a federal government data gathering project that is continuously updated. You can ask people to share your content through Facebook or Twitter. Volunteer Match’s 2012 Millennial Impact Report.

millennials 150

millennials Certificate Project Committee 150

Plexus Consulting

APRIL 18, 2015

See Neal Gabler’s article in The New York Times, “The World Still Watches America”) about overseas television stations that no longer carry American programs on prime time; even the most popular U.S. Over time as the industry expanded and grew in Latin America and Africa, it was envisioned that those regions too would be represented.

New York City 40

New York City America United States New York 40

Beth Kanter

MARCH 2, 2015

Europe and Latin America. newsletters, social media, blogs, annual reports, etc.). Collect this content from Day 1, and share through all your channels, as outlined above. Effective communications strategies revolve around content tailored for your target audience, reliable data and transparency.

San Francisco 28

San Francisco Guidelines Directory Communications 28

GlowGlobally

FEBRUARY 2, 2011

No question the world is shrinking as associations and non-profits are realizing the importance of looking outside the borders of North America for growth. An article appeared recently in the ASAE Association Law and Policy section e-newsletter by Jefferson C. Global Content Dissemination Partner. by Theresa. Uncategorized (1).

Strategy 60

Strategy Certificate America Case Study 60

Reid All About it

APRIL 3, 2020

The findings from the survey will be disseminated by the Partnership Professionals Network via e-newsletter and website. WBT Systems describes options for repurposing content from a cancelled conference , such as online learning programs, podcasts and virtual conferences. Find yours on the Feeding America website. Experiment.

North Carolina 44

North Carolina Committee Montana Guidelines 44

Reid All About it

MARCH 13, 2020

Cutting Through The Noise: Writing On-Brand, Effective, And Accessible Content. Learn how to develop a brand voice from your existing brand foundation, what plain language best practices are and how they can quickly improve your existing content, and how to apply accessibility best practices to your content so it meets the needs of all users.

DC 44

DC Washington Revenue Communications 44

High Context

MARCH 31, 2009

That’s just what Kevin Holland at Air Conditioning Contractors of America did when he shifted a webinar series from individual registration events to a monthly subscription. A few tweaks to their content and functionality and they launched a revamp program that is easier to market and creating a greater return for the organization.

Strategy 40

Strategy Report Social Media Boston 40

Off Stage

JANUARY 16, 2009

The quote: “The number of Realtors in America is almost certain to drop by 20 percent or more by 2010, a poll of Inman News readers suggest, with part-time agents among the most threatened by the market shakeout.” million within two years. So, whats the answer?

Project 40

Project Leadership Survey Proposal 40

AssociationChat

JUNE 28, 2020

This report contains data primarily from North America, India, the Middle East and Southeast Asia. Penn) March 27, 2020 – SUBSCRIBE TO HIS NEWSLETTER! The study information was widely shared during the past two weeks after the researchers placed the contents on a preprint server to quickly share their data with colleagues.

United States 59

United States New York Conference Seattle 59

AssociationChat

APRIL 15, 2020

This report contains data primarily from North America, India, the Middle East and Southeast Asia. Penn) March 27, 2020 – SUBSCRIBE TO HIS NEWSLETTER! The study information was widely shared during the past two weeks after the researchers placed the contents on a preprint server to quickly share their data with colleagues.

United States 52

United States New York Conference Seattle 52

Beth Kanter

DECEMBER 4, 2017

The ASPCA (The American Society for the Prevention of Cruelty to Animals), an animal welfare organization in North America, was one of the nonprofits that participated in Giving Tuesday. In addition, shared information on their blog and website as well as including it in their weekly email newsletter to more than 2 million subscribers.

Social Media 30

Social Media Newsletter Analysis America 30