article thumbnail

Integrated, automated membership renewal campaign leads to $18,000 increase in revenue.

YourMembership

How one association went from a low-cost email marketing program to a more efficient process and better data quality to streamline membership renewal campaigns. Formed in 1981, VHMA has grown to serve over 2,700 members across North America. Formed in 1981, VHMA has grown to serve over 2,700 members across North America.

Revenue 186
article thumbnail

Association Brain Food: 1.26.24

Reid All About it

Email marketing news. Make sure staff who have anything to do with IT or email marketing get this critical message: Gmail and Yahoo have new requirements for bulk senders. Higher Logic explains what email marketers and their IT colleagues need to do. Host: Meetings Today Speakers: Tara N. 1 CAE credit.

Survey 254
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Association Brain Food Weekly: 3.17.17

Reid All About it

declared 2015 the International Year of Soils, the Soil Science Society of America knew it had a once-in-a-lifetime opportunity to build awareness of the value of one of the Earth’s most important, yet little-understood natural resources. Presenters: Susan Chapman, CAE, director of member services, Soil Science Society of America.

DC 150
article thumbnail

Compare Association Management Software Platforms

GrowthZone

Founded in 1982, and now owned by Community Brands Holdings, LLC, they serve nearly 8,000 customers across North America. Membership management software that includes: event management, content management tools, email marketing, online community, and dashboards. Pricing available upon request. million members.

article thumbnail

ASAE Reveals 2020 Gold Circle Awards Winners

AssociationChat

The Gold Circle Awards committee voted to introduce this new category to address the segment of work associations execute that are not full marketing or communication campaigns such as, apps, blogs, podcasts, or social media. Convention/Meetings Marketing Campaign. Insured Retirement Institute; IRI Annual Conference Marketing Campaign.

article thumbnail

Association Brain Food Weekly: 5.19.17

Reid All About it

Guests: execs from The Entomological Society of America, American Anthropological Association, and Ecological Society of America. When association members were asked how they wanted to receive communications from their member organization, across all verticals and career stages, they said: email. Tue 5/23 at 2 p.m.

DC 150
article thumbnail

Association Brain Food Weekly: 3.4.22

Reid All About it

Meanwhile tech giants are consolidating the industry by fully integrating software solutions to add seamless email marketing, accounting and post-COVID phygital conferencing, while the Cloud, in its second decade, is helping databases to connect anything to anything more securely at less cost. Wed 3/9 at 1 p.m.

Class 195