article thumbnail

Association Brain Food: 4.12.24

Reid All About it

Email Marketing, Strategy & Best Practices (Radio Free 501c, the podcast of Rogue Tulips Consulting ) Every week Rogue Tulips brings the nonprofit community intriguing guests discussing vital topics affecting nonprofit organizations around the world—and we have fun doing it! Learn how to overcome common email marketing obstacles.

Revenue 210
article thumbnail

Want to Make a Bigger Impact With Email? Send Less Often

Associations Now

So says the email marketing firm GetResponse, which reports in its latest benchmarking survey a sharp decline in open rate and click-through rate when a marketer increases the number of emails it sends per week from one to two. Marketers that send one newsletter have an average open rate of 33.4

article thumbnail

ASAE Reveals 2020 Gold Circle Awards Winners

AssociationChat

The Gold Circle Awards committee voted to introduce this new category to address the segment of work associations execute that are not full marketing or communication campaigns such as, apps, blogs, podcasts, or social media. Infectious Diseases Society of America; #WhyIVaccinate: Taking Twitter by Storm to Spread the Truth About Vaccines.