Great News – America’s Hiring and Associations have a Reason to Celebrate

YourMembership Blog

America’s hiring again and associations and their members have reason to celebrate. You interact with them through your website, newsletters, emails, social media channels and events.

Want to Make a Bigger Impact With Email? Send Less Often

Associations Now

Marketers that send one newsletter have an average open rate of 33.4 Your audience will reward you with higher open and click rates if you don’t send more than five newsletters a week,” writes GetResponse Senior Account Manager Przemys?aw percent in South America.

Legal Issues That Are Important To Any International Strategy.

GlowGlobally

No question the world is shrinking as associations and non-profits are realizing the importance of looking outside the borders of North America for growth. An article appeared recently in the ASAE Association Law and Policy section e-newsletter by Jefferson C. GrowGlobally.org.

Reaching Out To Global Markets Through Meetings & Events.

GlowGlobally

The following post was written by Ajay Bhojwani, MCI director of association management, consulting and congresses for MCI Middle East in Dubai and published in ASAE’s Global Link newsletter, July 2010. GrowGlobally.org.

Ideas for Reframing Your Community’s Awesome Content

Higher Logic

Here are a few possibilities: Newsletters. You probably already put out a newsletter covering the latest happenings at your organization, things coming down the pipeline, and other hot items.

Benchmark Report: Association Communications Struggle to Keep Up

Associations Now

For its 2019 Association Communications Benchmarking Report [registration], Naylor got surveys from more than 400 senior leaders representing small, medium, and large organizations in North America.

Astronomers Have a Plan for Your Eclipse Glasses

Associations Now

AWB is working to collect glasses it can redistribute to eclipse-watchers in Asia and South America when the next solar eclipse hits the earth in 2019.

Starring….Your Association Publications

Association Adviser

Associations are rightly proud of their member communications: Magazines, newsletters and websites represent the value of membership in the organization, while also sharing important industry news and professional development education with members. Newsletters. E-Newsletter.

Best of the Web: January 2014

Association Adviser

Associated General Contractors of America Annual Convention. Does your association have a magazine, newsletter, directory or website in need of revival? Five Predictions for 2014. Tania Anderson. BisNow. 12 Outdated Web Features That Need to Disappear in 2014. Scott Gerber. Mashable. Four iPad Stats Every Publisher Should Know. Alex Kantrowitz. AdAge. Visit Us at These Important Industry Events. Texas Society of Association Executives Southwest Showcase. 23, 2014.

How Associations Can Get Media Traction with Press Releases

Associations Now

And since “earned” media coverage is still the best kind of coverage—even with native advertising on the rise—I chatted with Laura Kane, chief communications officer at the Public Relations Society of America, about six tips associations can use to ensure their press releases get media traction.

Don’t Nickel-and-Dime Members: Ideas to Increase Non-Dues Revenue

.orgCommunity

Their new membership model includes unlimited access to certifications, online education, newsletters, industry analyses, and communities—the “ pay-to-play ‘extras’ in most association business models.”.

Awesome Association MarComm Jobs – Week of August 30

SocialFish

Manage e-blast newsletters and online blog. Director of Communications and Marketing , Chimney Safety Institute of America – The right individual for this position will exemplify our team core values of respect, accountability, flexibility, dependability, compassion, and growth.

What Kids Can Teach Us About Charitable Giving

Associations Now

Understanding how children learn about charity has important implications for the future of giving in America,” Una Osili, Ph.D., Understanding how children learn about charity has important implications for the future of giving in America.

Best Benefit Ever: Finding the Perfect Gerontological Match

Associations Now

The Gerontological Society of America (GSA) has released a new online platform to match new professionals with experienced members in the field. The Gerontological Society’s new program serves as a matchmaker between budding professionals and experienced gerontologists. What is it?

Help Millennials Get Jobs: Offer Online Learning & Career Resources

WBT Systems

A targeted newsletter and streaming video series helps them build rapport with prospects. If you don’t have the time to create content, take the Public Relations Society of America’s approach. The Public Relations Society of America has a military transition program, Moving Veterans Forward Initiative , which provides complimentary membership to those who qualify as well as resume and career support.

Behind the Scenes of the Mushroom Council???s ???Blendability??? Campaign

Associations Now

Department of Agriculture [PDF], a whopping 98 percent of the mushrooms consumed in America are the common white-button-cap variety ( Agaricus bisporous ), found in salad bars, and the brown-capped criminis and portobellos.

Association Chapters Help People With Alzheimer’s Connect With Art

Associations Now

Alzheimer’s, a form of dementia that affects memory, thinking, and behavior with symptoms worsening over time, is the sixth leading cause of death in America and currently affects more than 5 million Americans.

Monday Buzz: Google Glass, Giving Back

Associations Now

The grant winners, including their intended uses of Glass, are as follows: 3000 Miles to a Cure : This group devoted to finding a cure for brain cancer will use Glass to provide a unique first-person perspective of the group’s participation in the bicycle event Race Across America.

This Week’s Association Membership & Marketing Jobs

SocialFish

Publications Coordinator , Future Business Leaders of America-Phi Beta Lambda, Inc. – Future Business Leaders of America-Phi Beta Lambda, Inc. Here are some cool jobs, hand-picked by me, that you can find via the SocialFish job board !

Engaging Leadership to Eliminate Deadwood Programs: Repair, Replace, Reinforce

SCD Group

The second initiative was a newsletter template that was created as a members benefit to include industry tips and tricks. The idea was that members would use this template to produce and send out a company newsletter to their customers.

Did You Know? Associations Plan to Rake in More Revenue from Publications, Events and Continuing Ed

Association Adviser

There are opportunities to place sponsored editorial or advertising in pretty much every type of publication: newsletter, magazine, member directory, show guide, mobile app – even SMS campaigns can carry the name and website of a sponsoring organization.

Mission Driven Volunteer Q&A

Spark Consulting

Some of the best sources we found include: The Corporation for National and Community Service’s Volunteering America database , a federal government data gathering project that is continuously updated.

This Week’s Awesome Association PR and Communications Jobs – March 16

SocialFish

ULC is the premier membership association of North America’s leading public library systems and the organizations that serve them. Here are some cool jobs, hand-picked by me, that you can find via the SocialFish job board !

Are You Retaining and Engaging Retiree Members?

Associations Now

She’s looking for simple benefits, things like reduced membership dues, continued access to the online community (maybe even a forum dedicated to retirees), magazine or newsletter publications, and the ability to retain an earned credential.

The ‘Duck, Duck, Goose’ Aspect of Association Communications

Association Adviser

A comparison of a “before” newsletter and “current” one shows that total opens nearly doubled, which equates to thousands more opening the enewsletter every week. As editor-in-chief for Constructor Magazine , she wanted to expand the online communications for AGC of America members.

Campaign Celebrates Job Satisfaction

Associations Now

The American Psychological Association dedicated the month of February to find out why you and the rest of America’s workforce love their jobs. The program collects submissions from all professions, then the team shares their favorites through their newsletter, social media, and blog.

Eric Lanke: The Mind of the Community

Eric Lanke

But the meeting planner or the newsletter publisher? Dear Older Generation: It's Not Just Your America. Eric Lanke. Association executive and author. Pages. Leadership. Innovation. Member Engagement. Generations. Books Read. Fiction. Monday, January 30, 2012.

Association Advocacy Thrives in ‘Fake News’ Era

Association Adviser

The American Association of Port Authorities began the “America: Keep it Moving” campaign to help convince lawmakers that port infrastructure investments are not a want, but a desperate need. A campaign such as “America: Keep it Moving” is anything but “fake news.” Jill Andreu.

Boomer Impact on Associations

SCD Group

Active as in president, newsletter editor, national conference chair/host. I doubt that he and his association are unique as America’s Baby Boomers begin to retire. I was visiting with an old friend last week. He retired a few years back. He had been really active in his small, niche national professional association. I asked if he was still involved. Well,” he said, “Not as much. It’s different. They changed their name to be more inclusive.

Member-holics - First Step to Getting Help is Admitting You Have a Problem

Association Subculture

I believe they have a stellar argument to make about the digital divide in America and how seniors, people who do not have access to broadband or who are in poverty could potentially be locked out of vital government services if a wholesale switch to a paperless system goes through. Put that in the newsletter Barry so we can demonstrate our value to our members! If you can''t see the embed here is the link.

Best of the Web: March 2014

Association Adviser

What I Do Shapes America. Does your association have a magazine, newsletter, directory or website in need of revival? Posts We Like: Need a Good Mentor? Here’s How to Find One. Nicole Fallon. Business News Daily. Infographic: 3 Ways Brands Cane Use Snapchat. Kristin Piombino. Ragan.com. Stealth Creativity. Nancy Napier. The Idaho Statesman. Never Heard of Graymail? Here’s What You Need to Know. Corey Eridon. HubSpot. What Do I Do? Trish Hudson, MPsSC and Jim Hudson, PhD.

Idaho 40

Digging Deeper Into Membership Renewal Trends

Associations Now

In its second year, the survey gathered responses from 1,071 association leaders, both membership teams and CEOs from North America. A new survey says that membership renewal can be one of an association’s biggest challenges.

Facebook Live-A-Thon for @ASPCA Raises Over $50,000 on Giving Tuesday

Beth Kanter

The ASPCA (The American Society for the Prevention of Cruelty to Animals), an animal welfare organization in North America, was one of the nonprofits that participated in Giving Tuesday.

Wise Words from the Corner Office

Association Adviser

I published an article in VSAE’s newsletter one time. On increasing membership value: Jeff Wilson, AGC of America. Jeff Wilson, chief marketing officer for the Associated General Contractors of America: We have 60 staff at AGC of America.

Thanks For Playing: Friday Top 5

Thanks For Playing

Reading pile is not for single sheets of paper - its for things like magazines and newsletters. Happy Birthday, America! skip to main | skip to sidebar. Thanks For Playing. Seeking community in associations since 2008. 20 July 2012. Friday Top 5. I am known as a pretty organized person. I dont misplace things, or miss deadlines, or run out of clean socks, or forget to feed my cat.My desk is usually pretty clean (no jokes about empty desktop = empty mind from the peanut gallery!),

Measuring the Impact of Your Nonprofit Program

Beth Kanter

Europe and Latin America. newsletters, social media, blogs, annual reports, etc.). A few months ago, I facilitated a mini-innovation lab on measuring impact for grantees of the Google Nonprofit program at the Impact Hub.

Monthly Membership Makes Joining “As Easy As Possible”

Associations Now

In July, the Air Conditioning Contractors of America launched a monthly, “join now” dues rate of $39. Take a moment to visit the homepage of the Air Conditioning Contractors of America and find the cost to join.

What Can Associations Learn From Corporate Content Marketers?

Associations Now

In 2004, Dove launched its “ Self-Esteem Project ,” which partners with organizations such as the Girl Scouts and Boys and Girls Clubs of America to provide resources to help foster greater self-esteem in young girls. I get weekly email newsletters from them,” van Hilst said.

Thanks For Playing: Be a Super Genuis

Thanks For Playing

If youre familiar with Sernovitz, either from Damn, I Wish Id Thought of That or his WOM newsletter, the book is not going to be revolutionary. Happy Birthday, America! skip to main | skip to sidebar. Thanks For Playing. Seeking community in associations since 2008. 19 July 2012. Be a Super Genuis. Another belated book review - or, to be more precise, a timely review of a book it took me way too long to read.

Review 100

Wise Words from the Corner Office

Association Adviser

I published an article in VSAE’s newsletter one time. On increasing membership value: Jeff Wilson, AGC of America. Jeff Wilson, chief marketing officer for the Associated General Contractors of America: We have 60 staff at AGC of America. We’ve had a fun and interesting year speaking to association executives of all backgrounds and departments about how they arrived in their positions, what they love about their jobs and what challenges them.