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Association Brain Food: 4.19.24

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Take the 2024 Panels Report Research Survey conducted by Kristin Arnold. Hear about the Public Relations Society of America’s framework for decision-makers hoping to employ AI effectively and ethically. 5 Secrets to Newsletter Success: Elevating Membership Engagement Redefine the impact of your email newsletters.

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We Asked, You Answered: How Does Your Organization Support Mental Well-Being?

Associations Now

According to the American Psychological Association’s 2023 Work in America Survey , 77 percent of workers having reported experiencing work-related stress in the last month. Karyn Castro Programs and Membership Manager, Chorus America Our leadership has made it a priority to enable staff to take care of yourself and your loved ones.

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Create a Successful Member Loyalty Program

Associations Now

The major benefit for associations is retention,” said Le, who currently serves as membership director at the Linguistic Society of America. “A Through surveys, ACN found that members wanted a loyalty program that included hotel discounts, savings on car rentals, and movie vouchers.

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Association Brain Food Weekly: 1.29.21

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Membership survey. Monday (2/1) is the last day to participate in Marketing General Incorporated’s (MGI) 2021 Membership Marketing Benchmarking Survey. Troy Pfeffer, Partnerships Director, Howspace North America. Member Engagement: 15 Ways to Take Your Newsletter to the Next Level. Tue 2/2 at 12 p.m. CAE credits.

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Want to Make a Bigger Impact With Email? Send Less Often

Associations Now

So says the email marketing firm GetResponse, which reports in its latest benchmarking survey a sharp decline in open rate and click-through rate when a marketer increases the number of emails it sends per week from one to two. Marketers that send one newsletter have an average open rate of 33.4 percent in South America.

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Benchmark Report: Association Communications Struggle to Keep Up

Associations Now

For its 2019 Association Communications Benchmarking Report [registration], Naylor got surveys from more than 400 senior leaders representing small, medium, and large organizations in North America. Reflecting this, the level of social media communications declined year over year for the first time since the survey began in 2011.).

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Association Brain Food Weekly: 6.25.21

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They describe how the Association General Contractors of America shares this data with its chapters, provides resources to help them improve performance, and supports their growth with chapter leader training and development. Whether they’re at an in-person, virtual or hybrid trade show, a survey shows exhibitors are dissatisfied.

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