Reid All About it

SEPTEMBER 1, 2023

Fri 9/1 at 10 a.m.* – Association Bridge Networks| Coffee with Innovators: Association Design Circle Our topic this month is Association Bridge Networks. Host: Professionals for Association Revenue Wed 9/6 at 11 a.m. ASAE Membership Mondays This month’s topic is Communicating Member Value: Three Easy, Key Takeaways.

Revenue 227

Revenue Survey Education Strategy 227

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MARCH 26, 2021

The weekly list of free educational events and resources for the association community…. Association innovation. The research revealed that associations with a more innovative mindset and culture were more successful at navigating the early challenges presented by the COVID-19 pandemic. Intuitive innovation. That stinks.

Innovation 259

Innovation San Diego LMS Strategy 259

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NOVEMBER 24, 2023

RevUp Summit on Wed Dec 6 and Thu Dec 7 in Annapolis MD, hosted by Professionals for Association Revenue AWTC Advance on Wed Dec 6 in Arlington VA, hosted by Association Women Technology Champions People Powering Tech on Thu Dec 14 online, hosted by Qiqo Inc. Is your Board ready for innovation? Off-topic Practical philosophy.

Arlington 261

Arlington Los Angeles Atlanta Technology 261

Reid All About it

SEPTEMBER 15, 2023

If you feel like you’ve been seeing more press about microcredentials lately, it’s because researchers see growing support from employers and learners, and higher education sees the potential for revenue and renewed relevance. Get a better understanding of when it’s time to build, refresh, or sunset programs to support revenue growth.

LMS 256

LMS Revenue Arlington Education 256

Reid All About it

FEBRUARY 5, 2021

The weekly list of free educational events and resources for the association community…. Teri Carden is cooking up a phenomenal-sounding digital experience for anyone interested in increasing their non-dues revenue. Host: Jay Daughtry, Chief Communications Officer/Owner, CQbd. Non-Dues-A-Palooza Digital Backstage Pass.

San Diego 370

San Diego Price Strategy Education 370

Reid All About it

DECEMBER 3, 2021

Because IT departments are isolated from the core business , Joe Peppard believes they prevent organizations from being “innovative, agile, customer-focused and digitally transformed.” 5 Digital Non-Dues Revenue Models That Work for Both Members AND Sponsors. Using Event Media to Drive Revenue for Your Meeting. CAE credits.

Revenue 195

Revenue Technology Innovation Social Media 195

Reid All About it

APRIL 28, 2023

Before developing a certification exam or any type of education program or pathway focused on a specific job role, you must do a job analysis. WBT Systems explains what’s involved and what associations need to know about using a job analysis to design and market programs. Host: Professionals for Association Revenue Wed 5/3 at 11 a.m.

DC 205

DC Recruiting Recruitment Washington 205

Association Adviser

NOVEMBER 6, 2017

We spent some time with Dayak to ask how the association’s integrated media and communications department supports public power and reinforces membership value. Meena Dayak: I’ve worked with the association for a little over three years as the vice president for integrated media and communications.

Communications 119

Communications Puerto Rico Social Media Newsletter 119

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JUNE 23, 2023

Hear about the importance of item analysis, the role of feedback in exam development, and the need for test security. Host: Fridays@4 Speaker: Carolyn Nopar, former Chief Development Officer for the YWCA Metro Chicago and Director of Development & Communications for Family Focus Mon 6/26 at 8 a.m. More info/register. 1 CAE credit.

Metro 195

Metro Strategy Technology Marketing 195

Reid All About it

JUNE 16, 2023

PCMA is partnering with Gevme on the AI-based Project Spark for the events industry , which is free now, but I can see revenue potential. They also share communications lessons learned from their decades of experience in media, business and communications. We develop expertise from researching, thinking and writing.

Project 195

Project Tools Revenue Metro 195

Reid All About it

MAY 26, 2023

Good listens Sean Soth, chair of the Leadership Advisory Board for Professionals for Association Revenue (PAR), talks with Jeff Cobb, co-host of the Leading Learning podcast , about revenue issues, the need for a business development role in associations, and why people join PAR. Research says alone time could yield more innovation.

Technology 195

Technology Education Arkansas Leadership 195

Reid All About it

OCTOBER 23, 2020

Quick hits before we get to the list of next week’s free education: Association revenue resilience: build a foundation with content pillars. We’ll leverage Zoom breakout rooms to bring small groups together to ideate, and share experiences and lessons learned so you can continue to connect with others in this component relations community.

Revenue 300

Revenue Review Content Strategy 300

Reid All About it

MARCH 11, 2022

Geez, it looks like they have A LOT to teach, especially in the editorial and revenue partnership departments. Looking Forward 2022 (Impact): Trends and Analysis. Association Revenue: Plan Your Work, Work Your Plan. Host: Professionals for Association Revenue. Futurist thinking. More info/register. Host: Grype.

LMS 195

LMS Revenue Los Angeles Newsletter 195

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NOVEMBER 5, 2021

Publications: How are Societies Approaching Innovation and Revenue Diversification? Hear from leaders in publications at three societies who are all thinking deeply about the challenges of not just revenue diversification, but innovating more widely. Host: ASAE Professional Development Professionals Community.

Survey 195

Survey Revenue Price Team 195

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FEBRUARY 26, 2021

They describe how to cultivate an organizational growth mindset so you can prepare your team and association to innovate and thrive. Your organization’s strategy must offer “an inspirational, robust, and innovative pathway to a better future.”. Fri 2/26 at 10 a.m.* – The Nonprofit Communications Engine (NYSAE Engagement Lounge).

Recruiting 329

Recruiting Recruitment Project Technology 329

Reid All About it

APRIL 12, 2019

Association professionals, please consider participating in the 2019 Association Communications Benchmarking Survey. To make many of the changes Mike suggests, you need more than technology, you need staff with an innovation mindset. Dive deep into the critical points in measuring ROI so you can avoid overwhelming analysis paralysis.

LMS 276

LMS Pennsylvania Innovation Education 276

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AUGUST 27, 2021

Non-dues revenue. 4 weeks from now, you could be in Nashville hanging around with people whose associations are rolling in non-dues revenue and people who want to emulate that success. Ashley Neal at Sidecar wonders if innovation has slowed down at associations or become business as usual. The countdown is on! Quick hits.

Tampa 200

Tampa Revenue Education Content 200

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JULY 24, 2020

Boost Membership & Non-dues Revenue in a Virtual World with Open Communities. Find out how opening your online community to the outside world can bolster member engagement, increase non-dues revenue, drive prospecting, reinvent content strategy and elevate your hybrid events in this newfound virtual era. 1 CAE credit.

Montana 259

Montana Revenue Case Study Conference 259

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NOVEMBER 27, 2020

Risking innovation. With our expansive Legislative Group, consisting of former officeholders and regulatory officials, coupled with experienced industry practitioners, Venable is ideally situated to provide unique analysis and perspective on what lies ahead. Future Forward: Innovation and Resilience. More info/register.

Las Vegas 369

Las Vegas Virginia Content Washington 369

Association Adviser

OCTOBER 13, 2016

More than half (54 percent) of the executives who took part in our annual association communication benchmarking study felt their organization’s inability to generate non-dues-revenue (NDR) was a serious or significant challenge — up substantially from 2015. Legacy communication channels still have a seat at the table.

Revenue 60

Revenue St. Louis Price Cost 60

Reid All About it

NOVEMBER 12, 2021

Tom Roach at Marketing Week says these seven fundamentals of marketing communication have stayed relevant because they’re based on how our brains work, not on how specific technology works. Leverage the pandemic’s disruption by adopting foresight governance that will drive innovation. Joel Resnik, Chief Revenue Officer, Gather Voices.

Recruiting 195

Recruiting Recruitment Survey Revenue 195

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OCTOBER 30, 2020

Many members are struggling financially because they’ve been laid off, had their budget cut, or suffered revenue losses. They’re proof that innovation and improvement is possible—and replicable—even in tough times. Jimmy Le, Senior Conference Planner for the IEEE Communications Society. From Virtual Events to Real Revenue.

Revenue 341

Revenue Learning Management System Certificate LMS 341

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NOVEMBER 26, 2021

How Associations Can Tap a New Source of Non-Dues Revenue in Corporations (Non Dues-a-Palooza Monthly Expert Series). Members depend on them for news and information, corporate vendors bank on them for advertising and exposure, and your association relies on them for member touchpoints, engagement, and ad revenue. More info/register.

Newsletter 195

Newsletter Revenue Certificate Leadership 195

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JANUARY 11, 2019

Learn how to tackle some common challenges unique to component-based associations with examples from the CRP community. We’ll focus on themes like the role of components in the association ecosystem, harnessing innovation from your chapters, and addressing the volunteer issue. Host: Community IT. 1 CAE credit. 1 CAE credit.

DC 275

DC Washington Learning Management System LMS 275

Aaron Wolowiec

OCTOBER 11, 2012

In my mind, there are really only two possible outcomes: Member learning is well-represented in the strategic plan, both as a core service of the organization and as an important revenue stream. Conduct a full SWOT analysis to identify learning gaps and priorities, environmental cues and organizational capacity.

Analysis 100

Analysis Survey Education Revenue 100

Disciple Media

FEBRUARY 6, 2024

Whether you are a coach, creator or business, starting a membership site can transform how you engage with your audience and create a recurring revenue stream. The key benefits we repeatedly hear reported are: Stable, recurring revenue: Predictable income streams provide financial stability and facilitate long-term planning.

How To 36

How To Price Analysis Content 36

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OCTOBER 16, 2020

Frugal innovation. Due to the pandemic and uncertain economy, associations are constantly creating new resources for members and making changes to business as usual—yes, they’re innovating! WBT Systems describes 12 essentials for frugal innovation , the only kind your budget probably allows. 1 CMP credit. More info/register.

Indiana 221

Indiana Review Education Conference 221

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MARCH 19, 2021

The weekly list of free educational events and resources for the association community…. Association innovation. Start at her website , check out more on Association Innovation Today , and follow her on LinkedIn for the latest updates. Presenters: Tim Zanker, CEO of O’Keefe Communications. More info/register.

LMS 370

LMS Nashville Strategy Video 370

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JANUARY 19, 2018

Join a discussion of emerging technology trends and the promise they hold for associations and non-profits, for-profit business practices that can grow revenue for your association, and how to better communicate and connect with your audiences in the new year (and beyond). Organizer: ASAE Communications Section. 1 CAE credit.

LMS 174

LMS Price Revenue Technology 174

Reid All About it

JUNE 19, 2020

They explain how communication plays a huge role in that effort. Fíonta suggests looking at your cancelled events as opportunities to design new experiences for attendees, sponsors and exhibitors—now you can have virtual events that generate both revenue and engagement. Revenue Retention with Virtual Events. More info/register.

Video 221

Video Conference Revenue Industry 221

Membership Marketing

NOVEMBER 29, 2018

Lack of Innovation – In the 2018 Association Innovation Benchmarking Report only 26 percent of associations reported that they were “very” or “extremely” innovative. Yet with the marketing world changing at an exceptionally fast pace, breaking the habit of not innovating is more important than ever.

Marketing 81

Marketing Analysis Innovation Report 81

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APRIL 5, 2019

New “auto renewal” laws in DC and several states will affect how associations handle membership communications. Learn how to leverage visualizations and analytics to better understand the data, mine the right data to improve your member’s experience, and determine a successful ROI on your collection and analysis of member data.

District of Columbia 170

District of Columbia DC Washington LMS 170

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JULY 9, 2021

Charlene Li believes you need order to create change —not what you picture when thinking about innovative organizations. Another example of wishful thinking disguised as conventional wisdom: Claire Cain Miller at the New York Times says there’s no evidence that chance meetings at the office boost innovation. Order and change.

Rhode Island 195

Rhode Island Technology Strategy Member Engagement 195

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JANUARY 26, 2024

Revenue Revamp: 5 Game-Changing Fixes Help Chapters Increase Non-Dues Revenue in 2024 If sponsors, exhibitors, and advertisers believe your chapters can positively impact their bottom lines, chapters will convert more customers with less effort. More info/register. More info/register. Host: WorkerBee.TV

Survey 256

Survey Project Strategy Education 256

Socious

NOVEMBER 17, 2016

Technology has shifted everything from the way we collect membership dues to the channels we use to communicate with prospects. As an added bonus some membership management software companies now offer features that help associations improve their finances with more non-dues revenue as well. Change #4) Reporting.

Membership Management 100

Membership Management Software Directory Library 100

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JANUARY 14, 2022

Non-Dues Revenue: How Associations Can Diversify Their Revenue. Learn what constitutes non-dues revenue, why non-dues revenue is so important to associations, how to analyze if you are doing well or not and if non-dues affects your member model/pricing strategy, some key non-dues revenue areas, and the importance of partnerships.

Team 195

Team Technology Certificate Revenue 195

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DECEMBER 11, 2020

Participating associations will receive the full survey dataset and analysis as well as a data slice of the same analysis for their association. Learn how to communicate consistent, relevant, and simple messaging to your members. Presenter: Lori Pugh Marcum, Head of Meeting Innovation, Meeting Professionals International.

Project 370

Project Education Software Review 370