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Association Brain Food: 12.2.22

Reid All About it

Tough leadership decisions. While we’re talking about “meta,” here’s an audience analysis of the metaverse community from Michael Brito at Britopian. New Member Engagement Study Launch Party. Hear the most critical learnings from the New Member Engagement Study and essential strategies they couldn’t fit into the report.

Tips 41
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Strategic Communications Power Membership Value at the American Public Power Association

Association Adviser

AA: Tell us about your media relations strategy. Our news team may identify and write a story about a cool member program that we then use to pitch mainstream media. I’m glad to say that we generally hear good things because news and analysis are perceived as being among the most valuable benefits of membership.