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Price Your eLearning Right

Blue Sky eLearn

Rethinking Event-Based Pricing. One of the most common mistakes I see in pricing eLearning is exclusively applying the old one-time registration model. Understand Your Market. Before setting pricing, it’s critical to understand your market. Quantify your market share and set realistic goals for expected revenue.

Price 193
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Rule Your Market—Blue Ocean Strategy Sidesteps the Sharks

.orgSource

Sharon Rice ,orgSource Managing Director of Business Strategy, is our expert for guiding associations through tough markets. This methodology was used to evaluate expanding the American Board of Medical Specialties, ABMS CertLink®, platform into new markets. Pricing is another factor contributing to rough waters.

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Of Crowdsourcing and Cassandras

Spark Consulting

Because the model may always have been to push the cab companies out of business by offering the service WAY below actual cost and then, once cab companies were disempowered and consumers were accustomed to summoning rides via an app rather than a raised arm or whistle, to jack up the price.

Analysis 221
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From Mundane to Magical: How AI is Reshaping Association Management

Association Freak

In a competitive landscape, this ability to tailor marketing strategies can significantly impact membership growth. Transforming Membership Marketing with AI AI-generated content and sophisticated data-driven marketing strategies are transforming how associations attract and retain members.

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Online Course Marketing Tactics from Six-Figure Digital Entrepreneurs

WBT Systems

When digital entrepreneurs—those who make their living selling online products and services—see a need in their market, they design a revenue-generating online course to meet that need. They also use online course marketing tactics that help them become millionaires in the process. Develop a content marketing funnel.

Course 186
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9 Ways to Rethink Your Membership Dues Structure in a Post-Pandemic World?

Membersuite

You should reassess your existing membership model to see if it’s still meeting the needs and preferences of your market. It’s a good time to also expand membership to new market segments by offering something different. A trade association’s market has companies of different sizes, budgets, and membership goals. .

Price 135
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Managing eLearning Podcast: Episode 1 Summary & Highlights

Forj

On the very first episode of the new Web Courseworks podcast, Managing eLearning , Dr. Jon Aleckson & Matt Harpold introduce Dr. Michael Tatonetti , an expert in educational pricing and the founder of Pricing for Association. Associations, according to Dr. Tatonetti, often struggle with decisions on how to price their products.

Price 91