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Association Brain Food: 5.12.23

Reid All About it

Newsletters. I bet members interact with your newsletters more regularly than any other product or service, which means your association should carefully plan and design each edition. shares 15 ways to improve your newsletter content and delivery. Organizer: Association Women Technology Champions Tue 5/16 at 12 p.m.

Chicago 200
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Report: Targeted Emails Draw Higher Engagement

Associations Now

Higher Logic’s analysis of more than 2 billion messages showed the advantages of moving beyond email blasts. The 2023 Association Email Benchmark Report , published last month by the technology firm Higher Logic, highlighted the virtues of sophisticated email marketing. Dynamic messages also correlated to lower unsubscribe rates.

Report 59
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Association Brain Food Weekly: 11.26.21

Reid All About it

A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events. Host: Brandt Krueger, founder Event Technology Consulting. How to Rethink Your Association’s Newsletter from the Ground Up. Newsletters are a staple of association life.

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Insights your association management software can provide your board of directors

Nimble AMS

For instance, having many more members than subscribers to publications shows a need for boosting marketing or changing the content of your newsletters, magazines and other subscription-based pieces. Similarly, with the use of predictive analysis from Nimble AMS , you can see which members have a lower chance of renewing their memberships.

Software 127
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Association Brain Food Weekly: 4.12.19

Reid All About it

Mike Guerrieri at DelCor Technology Solutions shares his observations and advice from two years of association technology assessments. To make many of the changes Mike suggests, you need more than technology, you need staff with an innovation mindset. In this post, he focuses on data management and digital strategy. Host: PCMA.

LMS 276
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Association Brain Food: 6.16.23

Reid All About it

Thanks to subscribing to god-knows-how-many newsletters, my inbox is full of AI articles. Whenever you end a project or a client engagement, you probably do a retrospective analysis. Hear how these new technologies might change our ways of working. Do You Run Successful Postmortems? You meet, examine and assess how it went.

Project 195
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Association Brain Food: 9.15.23

Reid All About it

The weekly list of free educational events and resources for the association community… Must-read newsletters. I was happy to see Association Brain Food in Lead Marvel’s list of eight must-read newsletters for association professionals. Curated reading lists are the best, right? So, let’s move on to the rest of your weekend reading.

LMS 256