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Association Brain Food Weekly: 3.5.21

Reid All About it

The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment. Host: Wisconsin Society of Association Executives. (must join Fridays@4 first, it’s free). Host: Fridays@4. Mon 3/8 at 11 a.m. –

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Serving Your Professional Community for Impact

Association Adviser

Recruited by one of my customers, I was lured into the publishing industry to work on college textbooks for computer science and management information systems. After working at ASQ for three years, I received a phone call from a recruiter who had an opportunity that fit my visionary approach to publishing. ML: Relevance. Two contexts.

Boston 63
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Don’t Forget Your Members are People

Associations Now

The data-capture and -analysis capabilities of AMS’s are a growing and exciting subject for membership professionals, but there’s at least one potential pitfall: In the quest to better understand your members through data, it’s easy to forget that real people live behind those numbers in your AMS. . Here’s why.