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Report: More Meeting Chiefs Experimenting With Tech

Associations Now

Leaders say they’ll invest more in more data analysis and attendee-tracking tools, according to a new Community Brands survey. Associations are looking to technology to boost attendance and engagement around their post-pandemic events according to a new survey, though there’s little consensus around which tech tools matter most.

Report 98
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Report: Associations Lag in AI Adoption

Associations Now

A new report found that associations have lagged behind the corporate sector in adopting generative AI, and offered some recommendations for catching up. Moreover, the report noted that many organizations have struggled to identify where to start. Successful pilots rely on the right use cases,” the report said.

Report 59
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Report: Targeted Emails Draw Higher Engagement

Associations Now

Higher Logic’s analysis of more than 2 billion messages showed the advantages of moving beyond email blasts. The 2023 Association Email Benchmark Report , published last month by the technology firm Higher Logic, highlighted the virtues of sophisticated email marketing. The more data you have, the better your predictions.

Report 59
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5 Signs You Need a Technology Assessment

Achurch

Leaders never wake up and say, “I need a technology assessment.” What is technology assessment? It’s much more than an analysis of your technology assets and a review of your applications. It’s much more than an analysis of your technology assets and a review of your applications.

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A Century-Old Association Committed to Online Community and Data Analysis

Higher Logic

The Association to Advance Collegiate Schools of Business (AACSB) is more than a century old, but that doesn’t mean it relies on old technology. Before Activity Sync, AACSB’s community team used standard reporting to track basic metrics like discussions, private replies, commenting, and message forwarding.

Analysis 252
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Don't Let Association Data Myths Hold Back Your Analytics

Association Analytics

Most think that these steps must come before data analysis, when, in fact, they can be developed together, step-by-step. Myth 1: My Association’s Data Is Not Clean Enough for Analysis. That might sound appealing, but data analysis can help you understand how to prioritize your data cleaning efforts.

Analysis 260
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Association Brain Food: 12.22.23

Reid All About it

They describe strategies for applying game mechanics to influence attendee behavior , including incentives and technology that help you achieve event goals. Industry analysis for members. Per MGI’s membership benchmarking survey, members rely on their associations for in-depth industry analysis. Event gamification. 1 CAE credit.

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