Association Adviser

OCTOBER 30, 2018

Joining the top 10 were the print newsletter and print conference guide. And don’t discount social media, which remains an important way to reach members. At the same time, print media is seeing a resurgence. The print magazine was the second most highly valued communication channel this year.

Communications 187

Communications Social Media Newsletter Content 187

Association Freak

APRIL 10, 2024

This article steps up to be your champion in this fight, offering a treasure trove of insights and strategies to turn passive members into enthusiastic participants. Conversely, low-impact, frequent actions like receiving newsletters may not generate significant engagement on their own.

Member Engagement 72

Member Engagement How To Discount Survey 72

MemberClicks

APRIL 19, 2024

In this article, we will explore the definition of a value proposition and why it is important. It could include potential discounts for attending conferences or conventions and even place a value on exclusive member content. One strategy commercial interests have employed for years is creating a unique value proposition.

Discount 52

Discount Price Sample Marketing 52

Freestone

APRIL 11, 2024

A perfect time to repurpose content would be in your reoccurring member newsletter. Repackage content for each platform Similar to our newsletter example above; think about converting your previously recorded learner content and share it on LinkedIn. This should include learning updates in a template that looks and feels consistent.

Content 80

Content Revenue How To Social Media 80

Higher Logic

AUGUST 15, 2017

Take plenty of photos and highlight them in slideshows in your online community or an article in your print newsletter to extend post-event engagement. You can make the event even more special by including your conference’s keynote speakers, industry experts, and your own leadership and board members. Want to do even better?

North Carolina 343

North Carolina Project Discount Leadership 343

Freestone

APRIL 11, 2024

A perfect time to repurpose content would be in your reoccurring member newsletter. Repackage content for each platform Similar to our newsletter example above; think about converting your previously recorded learner content and share it on LinkedIn. This should include learning updates in a template that looks and feels consistent.

Content 52

Content Revenue How To Social Media 52

WBT Systems

JULY 31, 2018

In a recent Associations Now article , they referred to their strategy as “priming the pump.” A targeted newsletter and streaming video series helps them build rapport with prospects. Price these programs low enough for a ramen noodle budget or provide discounts to young members. Tips for cover letters. Rookie resume mistakes.

millennials 150

millennials Resources North Carolina Certificate 150

WBT Systems

AUGUST 29, 2017

Publish original or repurposed guest posts and articles by these instructors. ASAE features their conference speakers in Associations Now articles. For new programs, consider doing a pilot first with a small group of beta users who take it for free or at a deep discount in return for their feedback and testimonial.

Marketing 192

Marketing How To Course Discount 192

WBT Systems

SEPTEMBER 12, 2017

Send a post-conference newsletter to attendees. Send them a newsletter with: Links to session handouts, slides, and recordings. Give members a discounted rate and make sure your association gets a commission or affiliate revenue. Share those success stories on your blog or in your newsletter. Offer coaching services.

Conference 210

Conference How To LMS Newsletter 210

Achieve

SEPTEMBER 15, 2023

Other associations post regularly on social media and cultivate vibrant online communities while yours just sends monthly email newsletters and occasionally meets over Zoom. a discount code for anyone who attends a small group discussion). Book or article clubs. Step 2: Develop and promote ways to participate.

Committee 52

Committee Newsletter Social Media Technology 52

Association Success

MARCH 12, 2019

This article is an attempt to provide the above question with a response, that covers both the structural considerations and their relationship with our business model redesign (with a heavy focus on digital transformation). Simply put, we are of the mindset that multiple discounted products do not enrich the member experience.

Certificate 109

Certificate Discount Team Content 109

Achieve

FEBRUARY 16, 2024

This is why it’s so important to keep a sponsor’s attention, even after your silent auction , run/walk/ride, or other event concludes. In this article, we’ll cover the top strategies to retain your nonprofit’s corporate partner and earn much-needed support for your organization year-round.

Strategy 52

Strategy Proposal Social Media Florida 52

.orgSource

AUGUST 28, 2023

For example, discounts on meetings or membership in exchange for an article or an appearance.) And, don’t rely on information that’s several years old. These days favorite playlists change quickly! To sort your options, try creating a matrix like this. This is probably the most challenging piece in the puzzle.

Leadership 88

Leadership Social Media Case Study Industry 88

Associations Now

AUGUST 11, 2017

This promotion had very little budgeting impact and showed the value of membership with free access to our webinars, articles, member directory, newsletters, and archived content.”. Right before our early-bird cutoff, we offered these new members a special discounted rate,” Robuck says. What’s the bonus?

Directory 74

Directory Recruiting Recruitment Discount 74

MemberClicks

SEPTEMBER 21, 2022

To be more specific, in this article, you’ll learn: What member retention is Why them matter What retention rates can tell you Top 10 membership renewal strategies. Send out a member needs assessment survey using your email newsletter, online community space or website. Give renewing members discounts and rewards.

Process 52

Process Strategy Tips Discount 52

Associations Now

AUGUST 16, 2017

To accomplish that, AYA helps members save money through discounts on products and services, while also encouraging civic engagement. AYA also distributes an e-newsletter to keep subscribers updated on key issues that don’t always make the headlines.

Newsletter 73

Newsletter Discount Washington Survey 73

MemberClicks

OCTOBER 10, 2023

It’s a win-win: nonprofits get the funding they need, and members gain access to exclusive experiences, events, training, discounted services, and other perks. Test these out, and evaluate which work best for your audience: Newsletter: The easiest way to get information out to your members is with a regular newsletter.

Software 52

Software Membership Management Newsletter Revenue 52

MemberClicks

APRIL 5, 2022

In this article, you’ll find: 9 Ways Your Chamber Can Support Local Businesses 7 Chamber of Commerce Event Ideas. Springtime cleaning tips Holiday buying guides Seasonal celebrations of business anniversaries and new members Buy-one-get-one promotions across multiple businesses (book a stay at a hotel, get a discount at a partner restaurant).

Directory 52

Directory Social Media Video Discount 52

Association Adviser

JULY 16, 2013

Chart represents consolidated responses from recent newsletters and AssociationAdviser.com. dividing that total by the number of sessions you expect to attend there, and then discounting that number since you won’t have the networking experience that you would at a live event. Rate this article from 5 (Excellent) to 1 (Poor).

Conference 60

Conference Price Discount Cost 60

Associations Now

NOVEMBER 15, 2016

Sample article: “ 5 Ways to Build a Bold Crew.”) The association has a member discount program , along with monthly data reports and a weekly e-newsletter. The National Coffee Association’s (NCA) new Coffee Career Center is designed to give members a central spot to find or highlight new opportunities in the coffee trade.

Sample 40

Sample Discount Newsletter Resources 40

Association Adviser

MAY 29, 2018

Member communication platforms can range from an association’s official website, magazine, newsletter or directory, and serve as channels for advertiser support. When keeping your members informed with articles written in the association’s official trade publication or newsletter, content is the crucial resource.

Revenue 63

Revenue Communications Newsletter Directory 63

Associations Now

JUNE 21, 2017

She’s looking for simple benefits, things like reduced membership dues, continued access to the online community (maybe even a forum dedicated to retirees), magazine or newsletter publications, and the ability to retain an earned credential. SGMP established a retired member category several years ago and offers a discounted dues rate of $25.

Committee 90

Committee Discount millennials Newsletter 90

.orgCommunity

JULY 18, 2019

Associations have traditionally used membership “as an excuse to sell more stuff at discounted prices to members,” said Garth Jordan , senior vice president of corporate strategy at the Healthcare Financial Management Association (HFMA). But, HFMA has cast that old non-dues revenue practice aside.

Revenue 53

Revenue Certificate Blended Learning Discount 53

Aaron Wolowiec

JUNE 16, 2015

A good example of a customized of sponsorship might look like this: An event sponsor purchases a sponsorship package that includes a full-page ad in the association’s magazine, adjacent to an article related to its industry segment, that runs prior to the trade show. The ad directs readers to the sponsor’s booth. Keep it fresh.

Price 100

Price Revenue Discount Newsletter 100

Association Adviser

NOVEMBER 11, 2016

Don’t discount non-member vendors — talk with them to discover their goals and work with them to find ways to build mutual association-vendor support. Ad space in event programs or fliers, membership directories, member magazines, association websites, newsletters, event apps, produced videos, recorded event videos or annual reports.

Revenue 88

Revenue Directory Cost Discount 88

Disciple Media

FEBRUARY 7, 2024

Are you planning to provide insightful articles, exclusive videos, interactive courses, or perhaps a mix of these? You can try creating time-limited discounts, launching around a pivotal date for your ideal member or announcing that you will be closing your previous offering on a specific date to encourage your existing audience to migrate.

How To 36

How To Social Media Content Price 36

Association Subculture

DECEMBER 11, 2012

We sort of give gifts in terms of communications such as magazines and newsletters. Sometimes there is serendipity involved if the articles are particularly good. Maybe it's surprising members with a discount once in a while that they weren't expecting. But in the information age, that isn't enough.

Video 100

Video Discount Newsletter Member Experience 100

YourMembership

MARCH 8, 2013

The weekly wrap-ups are a great resource to find industry provoking articles, blog posts, upcoming events, fun facts, and provide up-to-date news and tips found throughout the association and workforce space each week. Happy Friday and Welcome to the Weekly Wrap Up brought to you by the team at YourMembership.com! Have a great weekend!

Social Media 150

Social Media millennials Recruiting Recruitment 150

Associations Now

DECEMBER 9, 2016

Sure, direct-mail pieces and email newsletters can be compelling. In an article posted on BizBash.com earlier this week , writer Mitra Sorrells took a look at how NAR shows its members who do not attend its Realtors Conference & Expo what they’re missing. One of my best friends came to visit me a few weeks ago.

Tools 40

Tools Marketing Discount Conference 40

Mizz Information

MARCH 21, 2018

The blog templates, in particular, are really nice and would be great for newsletters. There’s a nonprofit discount too that gives you 10% off (I haven’t verified but looks legit). Free, easy video creation: Rocketium. If you need to create quick, sharable videos easily and for free, Rocketium is pretty cool.

Tools 73

Tools Marketing Video Social Media 73

Association Adviser

SEPTEMBER 28, 2018

An example: Ok question: Would you be interested in ABC Association creating an e-newsletter for members only? If it’s a survey to sponsors, how about a discount on an exhibit booth? Don’t assume your members will feel the same about an article or feature idea as you. Bi-Monthly. I wouldn’t read an ABC Association eNewsletter.

Communications 62

Communications Content Survey Analysis 62

Associations Now

SEPTEMBER 19, 2013

Don’t discount the young when it comes to your fundraising efforts and strategy. In an ASAE newsletter article [login required], fundraising professional Jerry Panas, CEO of Jerold Panas, Linzy & Partners, touched on the idea of getting to the emotional root of giving and suggested making a personal connection with donors.

Indiana 40

Indiana America Discount Newsletter 40

Membership Marketing

JANUARY 19, 2010

Last year, I wrote an article for the Avectra Academy newsletter. Dues Discount. (4). Speaking Engagements. Publications. Tuesday, January 19, 2010. Membership Marketing: The Best Opportunity for Associations to Thrive and Succeed. Conversion Programs. (2). Corporate Membership Marketing. (9). Cost of Wrong Strategy. (8).

Marketing 40

Marketing Social Media Price Survey 40

Association Adviser

OCTOBER 15, 2013

Naylor has the tools to deliver the journal in many formats and we spend a lot of time and effort sharing the articles through social media and other digital means. AA: MHEDA has a robust portfolio of member communication vehicles (magazine, website, e-newsletter, MHEDA-TV). affinity programs).

Revenue 60

Revenue Industry Social Media Process 60

Membership Marketing

NOVEMBER 15, 2010

In an article in the November issue of ASAE’s Consultants Connection newsletter (member sign in required), I make the case that there are at least five good reasons to add a consultant to your team. Dues Discount. (4). Speaking Engagements. Publications. Monday, November 15, 2010. To supplement existing staff. Economics.

Price 40

Price Survey Recruiting Recruitment 40

Membership Marketing

DECEMBER 10, 2009

A recent article by a reader and commenter of this blog, Darryl Walter, had some important insights that I wanted to share. The article focused on promoting an annual conference, but as we have discussed in previous posts the concepts of content, frequency and channels are applicable to most all marketing efforts. .”

Content 40

Content Marketing Price Survey 40

Membership Marketing

NOVEMBER 4, 2010

• What offers – free articles, newsletters, discounts, event notifications -- produce the highest opt-in rate? Dues Discount. (4). Responses and effectiveness can be measured at each stage of the funnel: • What online ads, pay per click, or co-registration sites are the best sources for leads?

Social Media 40

Social Media System Price Survey 40