Energizing Member Engagement

Potomac Core

Driving Sustainable Industry Growth Helps Trade Associations Energize Member Engagement . By following this approach these Association Executives are now energizing member engagement. Energizing Member Engagement is a Must for Trade Associations .

The 10 Most Popular Member Engagement Articles of the Year


Association Management Member Engagement Online Community Management

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Member Engagement: you’re already aces

YourMembership Blog

Categories: Member Engagement + Retention Tags: member engagement , member retention Engage has become quite the buzzword. You can’t go to a conference or read an article about membership or member organizations without someone telling you about the importance of engagement. But engaging your members has become one of those phrases that has lost its meaning to many and [.] ( Read more. )

Evolving Chapters & Member Engagement


For then, we being to analyze (read Joe Rominiecki’s article Chapter Restructuring: A Board’s Most Difficult Job ). And then the idea gets intentional thought (read Jamie Notter’s excellent post Engagement: Local vs. National ). I love it when an idea is repeated. And finally we get brave enough to act. I’m talking about changing the approach to chapters

12 Top Association Articles from 2016


Association Member Engagement Conference Management Social Media TipsRemember Cliffs Notes, the popular synopses of required reading and classic literature? For some of us, they were a go-to back in high school.

12 Top Association Articles from 2016


Just think of all those industry blog posts and articles that fill your inbox daily. So here goes – your summary of the best association articles on the web for 2016. Article #1) 20 Guerilla Marketing Tactics to Promote Your Next Event. Member Engagement and Innovation.

Member Engagement Through Content Marketing


Part 2 of the 5-Part Series: Why Member Engagement No Longer Means Face-to-Face. Recently we blogged on the topic of digital engagement and why face-to-face events aren’t the only way to drive member engagement. Get our Member Engagement Resource Guide.

12 Top Association and Business Articles from the Last 12 Months


But through all the turmoil, we found that associations and businesses remained focused on what they do best – serving their customers and members. That’s why we’ve put together our 12 top articles from 2016. Association Management Member Engagement Customer Engagement Socious

New Member Engagement – Looking For Value Beyond the Welcome Kit

YourMembership Blog

I came across an article recently that was making the case for the undeniable value of the age old new member packet for today’s association. Interesting thought, but I don’t think a new member packet on its own comes close to getting the job done.

Getting Under the Surface of Member Engagement


It’s a hot topic in both corporate AND association circles: engagement. The for-profit folks tend to talk more about employee engagement, though engaging customers gets attention over there as well. Increased “engagement” equals increased revenue.

Microvolunteering: More Opportunities for Member Engagement

Reid All About it

As life becomes more complex, members have more options for spending their time and, consequently, more demands on their time. We want to engage and serve in ways that are very different than generations before us. “I wish I could, but I don’t have the time.”.

3 Lessons About Building Member Engagement

Wild Apricot

A new article in our Membership Knowledge Hub offers insight and practical solutions to help with membership engagement at associations. member engagement

Curating conference content to promote member engagement

Aaron Wolowiec

You may know that Higher Logic is the leader in social media and collaboration solutions for associations, not-for-profits and member-based organizations worldwide – and, of course, Lauren Wolfe and I go way back as long-time members of ASAE’s Young Association Executive Committee. Nevertheless, these are the tangible deliverables that can and should be used to optimize existing engagement activities. On Thursday, July 26, at 2 p.m.

Are You Taking a “Backwards” Approach to Member Engagement?

YourMembership Blog

Engagement has always been at the heart of building and sustaining the connection between associations and their members. The thing is, most of us are still not doing a very good job of engaging our members.

Do You Know Your Members’ Engagement Potential?

Associations Now

More engagement equals more renewals, right? The new book The Art of Membership explains that some members don’t want to become more engaged, but if you understand what those members do want, you can keep them satisfied and renewing year after year.

The Top Articles of 2018

Association Success

We followed the data and found the articles that were the biggest hits! That is why our articles are not intended to be rhetorical, but rather are starting points for much bigger conversations within our community. So with that, I’ve rounded up the most popular articles that we’ve published in the last year, as it is our hope that it has sparked meaningful discussion. 5 Basic Rules for Member Service. Bringing the Real World Back into Engagement Scores.

Tuesday Buzz: Gamify Your Member Engagement

Associations Now

Building member engagement is at the top of the to-do list for many associations, and it can often be a challenge, especially if you’re starting from nothing. This keeps members motivated to participate.”

Q&A: A Balanced Approach to Member Engagement

Association Adviser

Download a recording of “A Balanced Approach to Member Engagement” here. We recommend surveying your members about their demographics and preferences at least once every two years, but preferably once per year. Ask what parts of their membership they value the most and which aspects of their membership they use the most, so you know what keeps them engaged with your association and more likely to renew their membership.

Your One-Stop-Shop Results From the New Member Engagement Study!

Smooth The Path

How would you like to raise the new member renewal rates by 9.7%? New research shows that trade and professional associations greatly benefit when they implement new member onboarding and orientation programs. increase in new member renewal rates that Amanda keeps referring to?!

The Most Popular Community Management Articles from the Last 12 Months


But through all the turmoil, we found that associations and businesses remained focused on what they do best – serving their customers and members. That’s why we’ve put together our 12 top articles from 2016. These articles will give you a head start on 2017, covering topics from member engagement to business management. Top 3 Member Engagement Articles. Article #2) 3 Types of Association Members and How to Engage Them.

Buzz-Worthy Advice for Member Engagement and Market Analysis

Associations Now

A roundup of five great reads for association membership pros that will get you thinking differently about how to get members engaged, how members view your association, and what benefits they’ll want next. The heart of engagement. Look beyond your members.

Why Measuring Member Engagement for Unions is More Important Now than Ever Before


In the past, unions have had a relatively easy time recruiting members and collecting dues. of American are members of unions – down from an estimated 30-40% in the 1940s and 1950s. An easy-to-use and rewarding online experience is therefore key for union members.

4 key takeaways from ASAE’s Membership Marketing & Communications Conference.

YourMembership Blog

Here’s a guest blog article from Abila‘s Amanda Myers wrapping up the event in D.C. Industry News + Trends Member Engagement + Retention association members association membership growth member engagement member experience membership growth membership marketing

Definition of Member Engagement for Associations

High Context

The term ‘member engagement’ is often bandied about in the association world. Member engagement is the result of a member investing time and/or money with the association in exchange for value. The more of these precious resources they invest, the more engaged they are. A member who speaks at a lot of conferences and writes many articles for association publications is highly engaged. Engagement is about value.

3 Ways to Strengthen Communication Using Smart Member Data

Higher Logic

If your organization manages a membership program, you know that it can be a real challenge keeping your members fully engaged while developing ways to grow your program. After all, no matter how many new members you attract, it’s your retention rate that drives real growth.

Members Hire Relevant Associations

Potomac Core

Associations have endured downturns before, what’s different this time is the valuable lesson learned after the great recession, that Members hire relevant Associations. Industry centered Advocacy to help members protect their intellectual property and product category reputation.

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Tips for Building Membership Engagement

Wild Apricot

Here's the latest article we've added to our Membership Knowledge Hub: Tips for Building Member Engagement. member engagement

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The One Thing You Need to do to Attract Millennials

YourMembership Blog

Categories: Member Engagement + Retention Tags: millennials TIME Magazine published a recent article entitled The Me Me Me Generation. ” Before the rage of the Millennial reader befalls me, I want to throw out the two statistics this article touts.

5 ways your members can up their odds of getting hired from a job board.

YourMembership Blog

The article originally appeared on the blog site of the Ohio State Bar Association. Career Centers Member Engagement + Retention Revenue Solutions association management career center job board member engagemeen member retention professional development professional education

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10 keys to creating and growing a customer service culture at your organization.

YourMembership Blog

Here’s a guest blog article from Abila‘s Director of Client Success Jessica Lane who answers the question. What does a culture of accountability look like at your association or nonprofit?

Members Hire Bold Strategies

Potomac Core

Members Hire Bold Strategies. Part of that boldness is how much their Industry Trade Association Strategic Plan reflects the challenges and business outcomes that members care most about. If not, Members will vote with their feet and go somewhere else.

3 Member Benefit Trends for 2020


Membership expert, Frank Kenny, explains three of the hottest member benefits trends out there. If you want 2020 to be the year you adjust member benefits, we have some ideas for you. Members expect a lot these days. In 2020, you need to consider the member experience.

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Private Equity Hires Associations, Private Equity Fires Associations

Potomac Core

Two Steps to Engage Private Equity Owners. They also create understanding (as well as business to business opportunities) for promoting dialogue between Private Equity owed companies and other members of the Association. Click here to receive future blog articles.

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Members Hire Customized Advocacy

Potomac Core

Members hire Customized Advocacy because they have no choice. What’s more member companies are facing increasing demands for transparency from their board members, shareholders, and also from their consumers. Association members employ 200,000 people in the U.S.

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How to Create Engaging Online Discussions: 7 Tips for Community Managers

Higher Logic

If you’re a community manager, I’m sure you know from experience that creating an engaging discussion is not easy. For example, asking someone what they think about an article and just putting the link out there is not typically enough. Engage immediately.

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2 Ways for Associations to Appeal to Young Professionals


The next era of the association world is dependent on recruitment, engagement, and renewals of young professionals. This article covers two aspects of membership certain to appeal to this generation. >> See Also: Young Association Members: Myths vs. Facts. Tweet.

4 Community Managers, 25 Community Building Questions Answered [WEBINAR RECAP Part 2]

Higher Logic

This week, Lindsay, Will, Annie, and Emily are back to share their answers to 25 questions on topics like increasing engagement, finding an expert for your Q&A session, and encouraging lurkers to participate. Increasing Engagement.

Have You Heard of These Unique Membership Models?

Smooth The Path

Members pay one big lump sum of dues, and then they have access to everything. Members don’t pay dues, but they sign a contract that stipulates they will provide some quantity of content per year. Related: The member engagement funnel.

A Simple Tactic to Appeal to Prospective Young Members


In an article recently featured in Minnesota Meetings and Events magazine, GrowthZone explored benefits that attract young professional members. Of all the benefits associations should promote in order to attract young members, resume building is particularly enticing. “By Tweet.

Planning is One Key to New Member Retention Growth

Smooth The Path

New member engagement plans work! On average new member onboarding, orientation, and welcoming programs increase new member renewal rates by 9.7% Yes and no, but here is how they work in New Member Engagement Plans.