article thumbnail

Association Brain Food: 1.19.24

Reid All About it

I like looking beyond the association world to see what event planners and marketers for brands are thinking about. Marketing to Gen Z and millennials. Mercury Creative Group explains how to build an association brand that attracts and builds the loyalty of young members. . – More info/register.

Revenue 256
article thumbnail

Tell True Stories About Your Members

Eric Lanke

I've been doing site visits for as long as I've been in association management--23 years at last count. If you're not familiar with the term, a site visit is when you visit a destination and/or conference site to help determine if you would like to book a conference in said destination and/or conference site. Is it true?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Rambling Thoughts About Association Management

SCD Group

This reminds me of a point that Jamie Notter and Maddie Grant make in their new book, When Millennials Take Over. Showcase photos of your work on your website and Pinterest! That gives others ideas of what you might do for them. we all must have a digital mindset! They had more than 1,100 attend!

article thumbnail

Association Brain Food Weekly: 5.21.21

Reid All About it

At LeadershipNow, Lance Mortlock explains the difference between scenario planning and forecasting , and offers six questions to help you identify which tool will provide the outcomes your association needs. Mary Cahalane at Hands On Fundraising interviewed Francesco Ambrogetti about his book, Hooked on a Feeling. Hooking members.

San Jose 369
article thumbnail

Association Brain Food Weekly: 5.14.21

Reid All About it

Last week, in-person social gatherings returned to my calendar, including my first book club dinner in more than a year. Most existing association management system (AMS) solutions lack the online customer experience that people have come to expect in our digital age. Event Talk Live: Booking the Best. Thu 5/20 at 2 p.m.

St. Louis 341
article thumbnail

24 Top Association Member Engagement Strategies to Rock Retention

EventMobi: Association Events

You can segment your association members by: Known interests Length of membership Membership tier Level of engagement Demographic For example, with 75% of millennials actively avoiding phone calls, connecting by phone is a member engagement strategy that might be better used for the older members of your association.

article thumbnail

Association Brain Food Weekly: 3.2.18

Reid All About it

associations; key principles behind the regulation and how they relate to compliance; mapping your data flows; GDPR gap assessment—knowing what needs fixing; and legal, technical, and management compliance issues. Presenter: Terrance Barkan, CAE, international association management consultant. 1 CAE credit. Thank you!

DC 122