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Association Brain Food Weekly: 11.6.20

Reid All About it

The weekly list of free educational events and resources for the association community… Un-hybrid conference. At some point in 2021, associations will switch from virtual-only conferences to hybrid conferences. If you were at the Association Component Exchange (CEX) last week, you heard about the “bright spot” concept. MGI’s 2020 Membership Marketing Benchmarking Report found a correlation between innovative associations and membership growth.

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Moose to MOOCs and 3 other articles for association executives

SCD Group

Coursera, a Silicon Valley-based company, is announcing today that it will partner with university systems in Colorado, Georgia, New York, Tennessee and Texas to develop and evaluate the potential of technology that is fueling dramatic changes in how higher education is designed and delivered. What does this mean to associations? Content Marketing Using Niche Networks By Monica Bussolati via Bussolati.com. They discover that traditional recruitment appeals no longer work.

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