article thumbnail

Association Leadership: Stepping Into Chairs Role

SCD Group

The Solution: Kellen Company’s account executives working for this organization engage in regular telephone communication with the organization’s President to provide organizational updates and, indirectly, provide guidance and leadership development. This year, Kellen is celebrating 50 years in business.

article thumbnail

6 Ways To Build An Effective Digital Marketing Plan With Google Trends

CMA Solutions

Of course, we sell expertise in various areas, ranging from websites and digital marketing to PR and association management. The physician-owned medical practice, which has New Jersey offices in Clifton, Freehold, Mt. Directly or indirectly, you are in sales. At CMA, we are in the sales support business. Do you know why?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Social Media and Shiny Object Syndrome

Associations Now

“People are very eager to just jump into social media because it’s a shiny object, it’s a thing we should be doing,” said Sheryl Masterson, associate director of interactive fundraising and engagement at the American Diabetes Association, when I interviewed her for the March issue of Associations Now.

article thumbnail

Game Plan 2014: Seeing Around the Corners

Association Adviser

Associations and their boards need to develop clearer and better researched priorities—then make sure they have the right staff or outsource partners to execute. Many associations lack member communication plans that are fully integrated. ” Stern said the associations need to do a better job of connecting with Millennials.

article thumbnail

Association Brain Food Weekly: 5.12.17

Reid All About it

Find out how the Handbell Missions of America changed their programs and benefits to meet the needs of their members, how they use communication and membership tools to encourage renewals, and what membership trends are on our minds. AIIM, the information management association, has been vocal on this subject for years.

Raleigh 150
article thumbnail

Keys to Association Career Success

Association Adviser

Whether you’re mid-career, fresh out of school or long-ensconced in the C-suite, career advancement is top of mind across all segments of the association world. Advantages of association employment. ” “Meet and greet them; don’t depend on virtual communications to do it all.” Hank Berkowitz, Naylor, LLC.