Reid All About it

JANUARY 19, 2024

I like looking beyond the association world to see what event planners and marketers for brands are thinking about. Marketing to Gen Z and millennials. Mercury Creative Group explains how to build an association brand that attracts and builds the loyalty of young members. More info/register. 1 CAE credit.

Revenue 256

Revenue Strategy Member Engagement United States 256

Association Adviser

JUNE 27, 2018

Skiados credits ASHA’s successful member engagement and retention levels with a focused strategy of engaging members from day one of their membership. He advocates voraciously listening to what individual members want from their membership – fitting for an association of audiologists and speech pathologists.

Certificate 62

Certificate Class millennials Resources 62

Reid All About it

SEPTEMBER 20, 2019

The weekly list of free educational events and resources for the association community… I’ve referenced the New Member Engagement Study from Kaiser Insights and Dynamic Benchmarking for many of the posts I write for clients, so I’m happy to see they’re preparing to do another one. 1 CAE credit. More info/register.

DC 34

DC Washington Baltimore Certificate 34