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The Content Marketing Strategy for Associations

Multiview

Turns out, we may be underestimating the true effects of this type of marketing, especially if your association doesn’t have a strategy, plan, and purpose for the content. Associations need to create demand for their events, advocacy, and news. Consider these guidelines during that planning process:

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Association Brain Food: 12.22.23

Reid All About it

They describe strategies for applying game mechanics to influence attendee behavior , including incentives and technology that help you achieve event goals. AI for associations. Leave with tools you can use today to build a strategy that best fits your organization. Event gamification. Member onboarding. AMS selection checklist.

Analysis 291
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Association Brain Food: 8.25.23

Reid All About it

Daniel Larison, Eunomia ) The female pickup artists: a new group of influencers is peddling an old strategy, the art of entrapping a man. How to Create an AI Usage Policy AMA Join this discussion on approaches to consider as you develop your AI guidelines and policies. This is so sad. Just keep it real, people. More info/register.

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Keeping Association Leaders and Staff Accountable

Association Leaders

In our businesses if we don’t establish Strategies, Goals and specific, measurable Objectives we hold ourselves and each other accountable for achieving, we will not achieve our mission. Associations are no different – except that associations are led by volunteers.

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Association Brain Food: 8.18.23

Reid All About it

Learn about marketing AI tools you can begin using right now to optimize your marketing strategy, how to embark upon easy marketing AI experiments, and use marketing AI to enhance your processes and make workflows less time consuming. 1 CAE credit. More info/register. Hosts: WorkerBee.TV Wed 8/23 at 2 p.m. More info/register. 1 CAE credit.

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Association Brain Food Weekly: 4.30.21

Reid All About it

They’ll also discuss how organizations might leverage research in a move toward transformative thinking, what association-driven transformative thinking might look like, and what it could mean for our community. Presenters: Lowell Aplebaum, CPF, FASAE, CAE, Professional Facilitator CEO & Strategy Catalyst, Vista Cova, LLC.

Education 354
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Mission-Driven Startups: A Look at 14 Inspiring Companies

NXUnite

These mission-driven companies place purpose at the heart of their business strategies. With a powerful team, expansive network, and innovative marketing strategies, they’ll make sure your business’s impact is felt. They’re not just in it for profit; they’re on a mission to create positive societal change.

Software 130