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Association Brain Food: 4.12.24

Reid All About it

SMS marketing. Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. They also offer advice on building your subscriber list, sending effective SMS marketing campaigns and staying in compliance with regulations. What about your managers? Sponsorship.

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Trade Association Management: Tools and Tips for Success 

MemberClicks

The real power of your association, however, lies in effective trade association management. It’s about more than just planning events or sending newsletters; it’s about making every resource count for the success and satisfaction of your members. What is Trade Association Management? Let’s dive in.

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How to create an association marketing strategy

Freestone

It might be time to create an association marketing strategy. An association marketing strategy can help you attract new learners, retain current members, drive non-dues revenue, and strengthen your brand recognition within your industry. But how can you begin building your association marketing strategy?

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Keep Your Association on Track: 4 Ways to Stay Organized

Blue Sky eLearn

We’ve gathered four tips to help you organize your association’s key data and communications, and then keep them organized as the year progresses. Check it out: Embrace association management software. Embrace association management software. Email marketing software. Social media platforms.

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5 myths to avoid when marketing for associations

MultiBriefs

{summary} Marketing for associations isn't an exact science, but there are some best practices you should follow. Unfortunately, marketing myths spread like wildfire, making it a little more difficult to put together a winning association marketing strategy.

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24 Top Association Member Engagement Strategies to Rock Retention

EventMobi: Association Events

According to the 2022 Membership Marketing Benchmarking Report , 52% of associations believe a lack of engagement is the top reason members don’t renew. 79% of associations open with a welcome email, and 53% provide members with the opportunity to create a member profile. The solution? Year round.

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How to promote your new AMS purchase

Nimble AMS

Congrat ulations— you r organiz ation just purchased new association management software ( AMS ) ! Three strategies to promote your new AMS purchase Are you ready to get staff, members, and key association stakeholders e xcited about your new AMS? Member newsletters. Are you in the market for a new AMS?

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