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3 Add-on Tools to Drive Association Revenue + Amplify Member Engagement

Higher Logic

Is your association leveraging technology to its fullest potential? You can elevate the success of your online community and marketing automation activities by integrating solutions that fuel long-term engagement , like data collection, mobile apps, and volunteer management programs. Identify what you need to deliver the member experience you want, and learn how to make the data work for you. Resource: 8 Practical Ways to Boost Engagement with Mobile Event Apps.

5 questions to better market your career center.

YourMembership Blog

When it comes time to look for a new job, professionals turn first to associations, which are among the best places to start. That’s because they know employers savvy enough to recruit via their relevant association channels are looking for […]. Nothing promotes a career center like putting relevant, niche jobs in front of professionals.

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Serve Your Members and Grow Non-Dues Revenue With These Online Career Center Tips

Protech

An association’s mission is to serve members, and right now, your members might be experiencing the need for new employment. . With that in mind, Dawn urged associations to think beyond job boards. . So, if a job board alone isn’t enough for your members , what service(s) can you add? One suggestion is to implement an online career center where members can post their resumes, share job opportunities or gain career advice from your association.

Best Association Management Software | Our Top Picks

Fonteva

The best association management software, or AMS, solutions are specifically designed to meet the unique needs of associations just like yours. That way you’ll get a clearer sense of the particular balance of specificity, utility, and ease-of-use that will best suit your association’s needs. Overview of this Association Management Software. Retain more members and grow like never before with one of the most agile and intuitive AMS solutions on the market!

Membership Management: 4 Top Ways to Maximize Engagement

Blue Sky eLearn

Your members are more than a source of revenue for your association. Members who find value in your member community don’t keep their feelings a secret. They’re not shy about telling their friends and coworkers that they’re a member of your association. They share news about your association online and wear your branded merchandise with pride! Engaged members become your association’s best ambassadors.

3 Automated Email Campaigns Professionals Australia Used to Strengthen Their Association

Higher Logic

Associations are increasingly expected to deliver the personalized experience that members (especially younger generations) are used to. They can no longer rely on sending batch-and-blast, one-off emails to their whole member base as an effective membership recruitment and retention strategy. With over 40 diverse member segments, Professionals Australia found it impossible to recruit, onboard, and engage with each segment in a personalized way.

Reimagining the Volunteer Model in Associations – Your Questions Answered

YourMembership Blog

Hoffman, CAE, President and Association Manager for Mariner Management & Marketing presented. Peggy took us on a thought-provoking look at the challenging work of volunteer recruitment for associations with Reimagining the Volunteer Model in Association. Without them, most associations would fail to get much of anything important accomplished for their members. Ask the Thought Leader Member Engagement + Retention Membership Management

Associations and the Vision Thing

YourMembership Blog

I am writing from Xperience2015 , YM’s second annual customer conference, where we’re spending three days with more than 300 association leaders and staff. But we wanted more, in part because we knew our customers and the members they serve needed and expected more. To his point, association leaders are facing change in unprecedented ways and at a pace that can seem more than a little overwhelming. How do associations compete with a giant like LinkedIn?

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The World of Opportunities for AMCs: A YM Perspective

YourMembership Blog

We are proud to be the Platinum Sponsor for AMCi, because Association Management Companies (AMCs) have always been an important part of our success. In early 2000, we were focused on state and local chapter associations, which we viewed as being underserved by the association management software (AMS) providers of the day. It was our opinion that these associations were in the greatest need of the help the technology we were building could provide.

Keep Your Association on Track: 4 Ways to Stay Organized

Blue Sky eLearn

For your association’s member businesses, this may mean mastering new emerging technologies in your industry or even hitting specific success metrics within their own internal processes. Check it out: Embrace association management software.

Association Brain Food Weekly: 9.18.20

Reid All About it

The weekly list of free educational events and resources for the association community… Association marketing. That’s why it’s a good time for your association to promote your certificate, microcredential and certification programs. Member engagement.

Association Brain Food Weekly: 7.24.20

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The weekly list of free educational events and resources for the association community… Associations and the future of colleges. Jeff Cobb of Tagoras/Leading Learning asks a provocative but reasonable question: Could associations replace colleges? Associations have a role to play in the training, credentialing and lifelong learning market, but few have taken advantage of those opportunities. Hear about some major considerations for online engagement.

Association Brain Food Weekly: 3.14.16

Reid All About it

Eastern* – Project Management Techniques for Non-Project Managers (Association Chat on Blab). Project management…it’s an art and a skill. What if you had the guidance of an expert in project management who could show you some great techniques for working with your current projects? Rebecca Achurch joins Association Chat to make project management more…er, manageable. PCMA members only, I believe.).

Daily Buzz: Attracting Young Members

Associations Now

Offering career opportunities to young professionals could bring them to your association. Looking to increase your association’s member base? Focus on young professionals, as most members join an organization as a student or early in their career, says Kalia Pimentel on the Your Membership blog. There are several practical ways to recruit young members. Offer those members moving into their early careers a mentor board.

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Association Brain Food Weekly: 12.2.16

Reid All About it

13 association management experts (including yours truly) make some predictions for 2017 in a new e-book from Aptify. Learn how modern website design elements can increase member engagement. Hear about strategies that help turn prospects into new members and ways to customize your website to fit the needs of your members. Membership Recruitment and Renewal Strategies. Leadership Lessons for Association Professionals (Association Chat).

Association Brain Food Weekly: 12.2.16

Reid All About it

13 association management experts (including yours truly) make some predictions for 2017 in a new e-book from Aptify. Learn how modern website design elements can increase member engagement. Hear about strategies that help turn prospects into new members and ways to customize your website to fit the needs of your members. Membership Recruitment and Renewal Strategies. Leadership Lessons for Association Professionals (Association Chat).

Three Ways Associations Can Build Brand Awareness Using Technology

YourMembership Blog

What does your association’s brand say about the organization? For years associations have relied on word of mouth (WOM) to play a role in creating that awareness. While you work to build your association’s brand, do you use all the tools at your disposal to achieve the results you desire? Association Management or Membership Management Software. What about members that actually find new jobs via your career center? Membership Management

Changes in Membership Management Software that Could Impact How You Run Your Association

Socious

That technology has been evolving rapidly and continues to do so to this day, influencing our daily lives and the associations we’re running. What was once a phone call is now an email sent through your association management software. Associations are at a tipping point.

Association Brain Food Weekly: 9.9.16

Reid All About it

This week kicks off with a webinar you won’t want to miss: Elizabeth Engel and Shelly Alcorn discussing their insightful new report, The Association Role in the New Education Paradigm. Unlike many association management reports, this paper isn’t just about associations, it’s about how associations can play a role in our larger world solving a serious issue, one that affects everyone reading this. Presenters: Dozens of association and technology brainiacs.

Association Brain Food Weekly: 1.13.17

Reid All About it

Not only will this report help you benchmark your association’s membership marketing efforts against nearly 1,000 other associations, but you’ll pick up ideas for improving recruitment and retention tactics. Here’s a great idea for associations: a Talent Council. I read about NIGP’s “HR arm” in a thread in ASAE Collaborate’s Executive Management Section (see message #13). The council manages leadership recruitment, candidate evaluation, and nominations.

Association Brain Food Weekly: 1.13.17

Reid All About it

Not only will this report help you benchmark your association’s membership marketing efforts against nearly 1,000 other associations, but you’ll pick up ideas for improving recruitment and retention tactics. Here’s a great idea for associations: a Talent Council. I read about NIGP’s “HR arm” in a thread in ASAE Collaborate’s Executive Management Section (see message #13). The council manages leadership recruitment, candidate evaluation, and nominations.

Association Brain Food Weekly: 3.9.18

Reid All About it

The weekly list of free educational events and resources for the association community… As a history major, I’ve been waiting for virtual reality (VR) to shake up the way history is taught and it’s finally happening—or maybe it’s been happening and I just haven’t noticed. Expand how your association thinks about sponsorship: partner with companies whose sponsorship and involvement will add value to your online learning programs. Associations & Nonprofits Brain Food

Rethinking Membership As A Global Engagement Model

GlowGlobally

. The following article was written by Nikki Walker, MCI’s Global Vice President, Association Management & Consulting. No longer can associations continue with their traditional “one size fits all” approach to membership. For decades now, associations have maintained a very traditional approach towards “membership” and membership dues. Members, customers or community? Anything outside of their member category is extra, and payable on demand.

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New Year Resolution: Invest in Association Learning Technology

WBT Systems

Back at the office, this process is paralleled as the new year kick-starts strategic planning sessions to set goals for association management, covering everything from membership growth and retention to updating education and certification programs. Whether your association is planning to launch new education or certification programs, or revitalize and restructure existing programs, our suggestion for your new year resolution is to invest in association learning technology.

Association Brain Food Weekly: 10.26.18

Reid All About it

The weekly list of free educational events and resources for the association community… Innovation isn’t about ideas. Kylee Coffman describes the type of people, policies, talents and tools your association needs in its digital bag. Does your association have a learning strategy?

Association Brain Food Weekly: 9.20.19

Reid All About it

The weekly list of free educational events and resources for the association community… I’ve referenced the New Member Engagement Study from Kaiser Insights and Dynamic Benchmarking for many of the posts I write for clients, so I’m happy to see they’re preparing to do another one. If your association has a new member onboarding, orientation, or welcoming program, please take 15 minutes to participate. Looks like a great idea for other associations to copy.

Association Brain Food Weekly: 10.18.19

Reid All About it

The weekly list of free educational events and resources for the association community… Here’s one for the accidental project managers. If you’ve ever been in charge of a technology implementation project without the benefit of project management experience, then you know what a wild ride it is. WBT Systems shares some project management basics , like why you need a charter and sponsor, and what you should think about during the project planning phase.

Membership Marketing Blog: What are the Biggest Impediments to.

Membership Marketing

Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Whether you are an association professional or a relationship marketer, join the discussion on the Membership Marketing Blog and share your ideas and counsel. Speaking Engagements. Speaking Engagements. And 631 unique associations answered the question. Association Blog Comments.

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