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Strengthening Member Engagement: Tips From an HR Consultant

Fonteva

As an association leader yourself, you already know that this value often revolves around the experiences you offer, the people members will meet, and the abundance of opportunities you provide. These engagement methods aren’t just used to recruit new members, but are also essential elements needed to actively retain those members.

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From the Corner Office: Scott Wiley, CAE

Association Adviser

Associations are doing great work to recruit the next generation of leaders. AA : What’s the best way to figure out what members need? SW : It starts with really knowing your members. At OSCPA, we recently unveiled a new mission, vision and brand based on over two years of extensive member research.

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