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Sharing our Great Ideas

Aaron Wolowiec

The event focuses on creative approaches to everyday issues in association management and is built around the sharing of – you guessed it – great ideas. Donna Oser, director of executive search services, Michigan Association of School Boards. The second Oser I’ll be speaking with is Donna Oser, CAE.

Michigan 100
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Ngage Management President & CEO Tobi Lyon Selected as 2022 ATHENA PowerLink Recipient

Ngage Management

Ngage Management is Michigan’s largest full-service association and event management company, specializing in streamlining processes to maximize efficiency, increase revenue and help clients build membership.

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Back to basics: Education programs

Aaron Wolowiec

I recently facilitated two sessions on meeting planning and professional development for the Michigan Society of Association Executive’s (MSAE) Academy of Association Management. Significant percentages of association memberships attend annual meetings or trade shows.

Education 100
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The Impact of Marketing and Public Relations on Associations

Ngage Management

Though we are not certain there is no such thing as bad press, we do believe that reputation is everything and that a steady stream of efficient marketing strategies is what build an interactive audience and create a distinctive brand that ultimately drives revenue.

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3 reasons to know your association’s RPM (Revenue Per Member)

SCD Group

What is Your Association's RPM (Revenue Per Member)? When I interviewed Rob Fowler, president/CEO of the Small Business Association Of Michigan, for my September 20 post about SBAM’s freemium membership model , he talked about their Revenue Per Member or RPM metric. By the way, this is gross revenue.).

Revenue 40
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Association Brain Food Weekly: 12.4.20

Reid All About it

Their post describes four ways your association can leverage event and learning data to increase attendance, select content, improve programs and grow revenue. How the Michigan SAE lost their website when their hosting company fell victim to ransomware. Fri 12/4 at 10 a.m.* – Generating Revenue in a COVID World.

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Solving the Trade Association Software Dilemma

Association Adviser

The heart and soul of every trade association is its Association Management System or AMS. The dilemma is that in many trade associations these disparate systems are not integrated. MTD revenues and/or expenses by type. MTD Revenues & Expenses vs. budget. James Meyer, Maner Costerisan.