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Association Brain Food: 1.19.24

Reid All About it

I like looking beyond the association world to see what event planners and marketers for brands are thinking about. Marketing to Gen Z and millennials. Mercury Creative Group explains how to build an association brand that attracts and builds the loyalty of young members.

Revenue 256
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You’re Never Too Young to Conquer New Challenges

Association Adviser

Christina McCoy, AMPED Association Management. Do you remember how you started working in associations? This month’s Corner Office professional, Christina McCoy, CAE , landed her first association job literally hours after taking her last college exam. She currently works for AMPED Association Management in Madison, Wisc.,

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The Hourglass Blog: What Wikileaks Should Teach Association.

The Hourglass Blog

In reflecting on what it means when a professional, technically sophisticated, and well-protected government such as the United States suffers an intelligence breach of this magnitude, the author specualtes on what that might mean for the rest of us. Association Management. Developing Millennial Leaders.

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Association Subculture: WIFM? Bah. WIFU!

Association Subculture

I refuse to sell Millennials short and insist that they can’t be attracted to a profession, issue or cause through any other method than WIFM. Shelly kept up the fast pace by diving head-long into her career in the world of association management. Creativity in Association Management - Are You the Roadblock?

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The Hourglass Blog: Leaders Have a Different Job

The Hourglass Blog

One of the latest posts is a mini interview with Ken Hicks, the CEO of Foot Locker and a graduate of the United States Military Academy who spent six years in the army just after the Vietnam War. Association Management. Developing Millennial Leaders. Management. Millennials. About This Blog.

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The Workplace Has Been Just Another Brick in the Wall

Association Subculture

As you know from my last blog post, I recently experienced the Groundhog Day Effect when reading about different topics in association management published in books back in 1985 but which could have been written yesterday. About a thousand similar statements are regularly promulgated to describe Gen Y/Millennials. Sarah Sladek.

Education 100
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The Hourglass Blog: Culture Change is Hard Work

The Hourglass Blog

The principal aim of medical residency in the United States is to prepare recent medical school graduates to practice medicine independently. Association Management. Developing Millennial Leaders. Management. Millennials. Like Sands Through the Hourglass. About This Blog. Why Another Blog? Governance.