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2015 Association Management Trends and Important News from YM

YourMembership

It’s only the first week of the New Year and we are already off to an exciting start as YourMembership proudly announced this week the acquisition of Digital Ignite and that we will be adding its Learning Management System to YM’s expanding suite of products. If only there was a guide to help with those efforts.

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Association Marketing: 4 Ways to Promote Your Professional Association Wins

Virtual

Take advantage of press releases. But press releases still work—arguably, even better—for digital publications. For professional associations, this means your story doesn’t have to target the New York Times print edition in order to be press release-ready. 4. Plan ahead with your social strategy.

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Daily Buzz: 2020’s Big Meetings Trend? Sustainability

Associations Now

“The sustainability of the meetings and events industry, in fact of the entire travel industry, is at the forefront of companies’ and planners’ minds in 2020,” said Derek Sharp, senior vice president and managing director at CWT Meetings & Events, in a press release. Looking for a new marketing strategy?

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The Impact of Marketing and Public Relations on Associations

Ngage Management

Without proper publicity, an association simply cannot grow. Though we are not certain there is no such thing as bad press, we do believe that reputation is everything and that a steady stream of efficient marketing strategies is what build an interactive audience and create a distinctive brand that ultimately drives revenue.

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Less Gates, More Golden Tickets

YourMembership

Membership Software Association Management Software. Associations. News + Press. Management Team. Your secrets, strategies, and covert news will get out. Nonprofits + Foundations. Chambers + EDCs. Corporate + Social. Education + Alumni. Advantages. Add-On Products. Technology. Partner Programs.

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Protech Adds Chief Revenue Officer to Accelerate Growth and Boost Industry Partnerships

Protech

Nove mber 11, 2020 – Protech Associates, Inc. Protech), a proven association management technology provider for associations and member-based organizations, hired John Bjorn as Chief Revenue Officer. COLUMBIA, Md.

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Four Steps to a Better Member Toolkit

Associations Now

Maybe you’re pulling together a media toolkit, and your chapter has a great template for creating press releases. Most associations forget that a successful toolkit needs periodic updates, as well as a member-focused distribution strategy that includes a variety of content-specific formats.