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A Few Ideas to Score More Member Loyalty

Associations Now

Last month, Knowledge@Wharton shared GameStop’s story after Eric Oria, senior director of marketing strategy at GameStop, spoke at the second annual Customer Centricty Summit in San Francisco. Editor’s Note: This post has been updated to correct the GameStop PowerUp Pro membership price. per year, not $15 per month.

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What’s the Big Idea?

Association Adviser

Ask them to think like hungry entrepreneurs who are anxious to disrupt with a better way of doing what you do for half the price.” ” Associations are more willing to experiment than they used to be, observed ASAE’s Henry. Hank Berkowitz is the moderator-in-chief of Association Adviser eNews.