article thumbnail

Maximizing Association Value: Unleashing 3 Powerful Membership Pricing Strategies

Association Freak

Reading Time: 3 minutes How to Get Membership Pricing Right Ever wondered how to nail membership pricing? Likewise, association pricing often feels like a guessing game. But here’s the thing: nailing your pricing strategy comes with a prize. Think about “The Price is Right” game show.

Price 72
article thumbnail

Understand the Three Professional Stages to Improve Association Value

Smooth The Path

These professionals are gaining tons of technical skills, they might be learning the systems and process of their organization, and they are learning soft skills like how to collaborate with team members, how to manage up, and how to be an excellent communicator. Why long-time members are reluctant to leave your association.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The Association Value Trigger Point Explained by New Member Background

Smooth The Path

When I speak about a way to engage new members early in their membership by using an Association Value Trigger Point (AVTP), association professionals often ask me if their association should have just one AVTP or should we have many for our different members? The earlier we can engage new members the better.

article thumbnail

Daily Buzz: 2019 Renewal Strategies

Associations Now

Membership renewals are one of the biggest roadblocks to an association’s growth. So, as 2018 turns to 2019, it’s time to re-evaluate how to increase next year’s renewal rate—and attract new members in the process. Why People Flake on Events — And How to Get Them to Come [link] @EventbriteUS #EventProfs #MeetingProfs.

article thumbnail

Overcoming the association value gap: part I

Principled Innovation

In addition, as Joe makes clear in the quote above, without the ability to grow the dominant revenue stream through changes in pricing, associations are typically left with only two options: increase membership numbers substantially or reduce costs significantly, both of which are usually much easier said than done.

article thumbnail

How to Strengthen Your Association’s Value Proposition

AssociationChat

Is your association’s value proposition as strong as it could be? Are your governance, operations, and culture aligned to support strategy? In this episode, KiKi shares real-world examples of how other associations have improved everything from meeting attendance to online community by strengthening their value proposition.

How To 104
article thumbnail

How to Exponentially Improve Member Engagement at Any Association

Smooth The Path

The only thing preventing our association from becoming the top of mind resource, the organization members are trying to figure out how to become more engaged with, and the one members rave to their colleagues about is… Simply, our understanding of members. My sleep study illustrates the problem with association data.