Association Value Marketing Member Engagement Social Media 
Higher Logic
MAY 29, 2020
While the way you align your proposed member community with your executives’ goals will vary by association, five of the most common priorities you might find in the strategic plan include new member acquisition, member engagement and retention, non-dues revenue growth, advocacy and legislation, and maintaining relevance.
Slice-Works
JULY 10, 2014
Two weeks ago, I began a series sharing nuggets from the most recent ASAE Membership, Marketing & Communications Conference. Retention starts the day a member becomes a member. Track Membership Engagement. Make Your Membership Marketing Materials Rock. The Future of Membership Engagement. You’re lucky!
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