Smooth The Path
FEBRUARY 12, 2019
Arlene is a very engaged association member. She reads many of the publications and newsletters. She often buys the research reports and sometimes purchases a book or two from the association’s bookstore. Arlene is a promoter; she frequently recommends the association to other professionals in the industry.
Higher Logic
MAY 29, 2020
While the way you align your proposed member community with your executives’ goals will vary by association, five of the most common priorities you might find in the strategic plan include new member acquisition, member engagement and retention, non-dues revenue growth, advocacy and legislation, and maintaining relevance.
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Smooth The Path
APRIL 12, 2018
Easy access to other members who have the same niche project, goal, or challenge. Quick response to members who call, email, or chat. Quick-to-read but highly valuable newsletters. Professional development opportunities even if I cannot come to an in-person event. Intuitive website navigation. Curated networking. Helpfulness.
Associations Now
MAY 21, 2014
A tool for tracking and measuring member engagement can be valuable for any association—if you can decide what “engagement” actually means to you, first. In the last couple of years, you might have noticed an upswell in talk in the association community about tracking and scoring member engagement data.
Socious
JANUARY 11, 2017
Online member engagement falls into that category. An effective member engagement strategy gets your members participating and interacting with your association and their peers through its website, networking events, or private member community. Way #6) Create a content summary newsletter.
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