Association Adviser
NOVEMBER 29, 2018
According to Naylor’s 2018 Association Communications Benchmarking Survey , print magazines have been the second most-valued communication channel (behind conferences and networking events) for two years now. One in four associations communicates with members multiple times per month via print, according to the survey.
Reid All About it
JULY 7, 2023
The weekly list of free educational events and resources for the association community… A month from now, many of us will be at ASAE Annual in Atlanta. Hear about newsletter best practices to increase engagement and curate outside content. Two months from now, I hope to see some of you at Non-Dues-a-Palooza in Denver too.
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Aaron Wolowiec
NOVEMBER 17, 2015
Here’s a look at 2015: Marketing and Communications. In September, Event Garde held a marketing and communications retreat in which we discussed our communications strategy and marketing goals. Next month, we’ll be discussing how to implement our marketing and communications plan. Leading-edge. So stay tuned.
Associations Now
JANUARY 30, 2019
This weekend’s Super Bowl in Atlanta is already a pretty big event, but a major beer brand has somehow figured out a way to make it even bigger. We knew we had to build trust and have ongoing, open communication with all of our teams, partners, and vendors.”. Also: Diversify your nondues revenue sources. Other Links of Note.
Aaron Wolowiec
JULY 9, 2013
Gone are the days of 10-page newsletters and here to stay are the days of SMS alerts. 3-6 at the Georgia World Congress Center in Atlanta, ASAE will engage and connect members – even if they can’t attend physically. By offering more digital platforms, associations will better engage and serve their members in the methods they prefer.
Association Adviser
JULY 28, 2016
For the fifth consecutive year, the majority of association leaders (68 percent) cited “Inability to Communicate Member Benefits Effectively ” as their second most significant member communication challenge, trailing only information overload (69 percent). Some longstanding tactics and communication channels remain part of the future.
Reid All About it
FEBRUARY 3, 2023
Newsletter Best Practices Learn the dos and don’ts when it comes to your email communication pieces, how to determine if your data needs to be cleaned and what to look out for in your bounce report, and how to use your email communications to your advantage with personalization, surveys and more. 1 CAE credit. 1 CAE credit.
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