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Print is Alive and Kicking

Association Adviser

Forbes.com: Millennials: A Generation of Page-Turners, Jan. For the first time, printed member newsletters and show guides appeared in the Top 10 preferred communication channels in the Communications Benchmarking Survey. Newsletter. “Wait…print isn’t dead? Print can still be a major revenue generator for associations.

Georgia 61
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Solutions for Your Membership Conundrum

Association Adviser

We don’t very often give millennials the mic and ask them directly, ‘what’s important to you in life?’” Tactics for engaging millennials. Re-branding isn’t the only way to connect with millennials. You also have to sound genuine, according to Russ Webb , vice president of the Atlanta Apartment Association (AAA).