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Amazon’s HQ2: 3 Ripple Effects for Associations

Associations Now

With one of two new Amazon headquarters planned for Northern Virginia, associations in the DC region are likely to see some big shifts in the local market in the coming years. Here are three possible ripple effects. Those trends might lead some organizations to look for homes in other nearby regions that didn’t get the nod from Amazon.

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What We Can Learn From Sermo – and What We Can’t

Guilt by Association

Sermo’s chief marketing officer, Gina Ashe, spoke on a panel with me at ASAE and the Center’s Healthcare Association Conference last week in Baltimore. Some reasons why: Sermo works hard to keep technology in the background. With some pride, Ashe said these conversations are starting to move company stock prices.