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Achieve more: How research should inform your association’s meetings strategy

Aaron Wolowiec

As part of my ongoing series titled “Achieve More,” I’m profiling this month the role of research in the development of compelling educational experiences that inspire learning, engagement and community. The first is characterized as highly innovative, collaborative and experimental, and could easily be classified as an early adopter. So, my question to you is this: Do education research and strategic conversations about learning inform your annual meetings calendar?

Association Brain Food Weekly: 1.15.21

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Judges get an inside look at some of the most innovative and outstanding marketing, membership and communication projects and programs in the association profession. Content/education strategy. Association learning landscape. Host: Talented Learning. 8: Innovate.

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Association Brain Food Weekly: 12.4.20

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It includes questions about the impact of the pandemic on strategy, pricing, etc. If you’re interested in how much emphasis other organizations will put on areas ranging from blended learning to microlearning to combating downward price pressure, this is data you will find valuable.

Association Brain Food Weekly: 12.11.20

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Learn how to measure your current ROI in actual dollar numbers, use the numbers for influencing the membership decision, grow your ROI, and prove beyond a doubt that membership in your organization is a good business decision. How the Software Revolution is Eating Professional Learning.

Association Brain Food Weekly: 11.29.19

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I continue to learn new things about the “bones” of an AMS, a technology I thought I knew enough about but apparently didn’t. When you recruit members, you’re inviting them to your organization’s “party.” Learn how to shift your mindset and improve member engagement throughout the membership cycle. Learn how to prioritize sales prospects to maximize impact, what information/data you should compile to increase interest, and how simplicity can increase response.

Association Brain Food Weekly: 3.1.19

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Billhighway suggests several resources and strategies a national association can provide to help chapters with member recruitment. I know, I know, the mirrorworld will spark innovations that will transform education, travel, healthcare, science, and who knows what else for the better. Discover the recipe to build engagement before, during, and after learning programs. Learn the benefits of using the Concerning Learning blended learning strategy.

LMS 173

Association Brain Food Weekly: 10.27.17

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Learn from these frightening tales of decisions made with bad data, ugly visualizations, misuse of web analytics, and more. Find out the difference between traditional LMS, Learning Experience Platforms, and Program Experience Platforms; the artificial intelligence necessity for personalized learning; how mobile implementation is paramount to a successful online learning strategy; and how and why subject matter experts need phone-based authoring capabilities.

LMS 150