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Blog | The Power of 'Purple Cow' Marketing | Multiview

Multiview

To put things into perspective, Cause IQ statistics show that over 43,000 professional and trade associations currently thrive in the United States alone. In today's competitive landscape, associations are grappling with the challenge of not only attracting members but also staying relevant amidst a sea of relentless competition.

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Why Going Global Might Require Some DEI Tweaks

Associations Now

United States-based associations looking to expand want to preserve their DEI goals, but some don’t always translate. The issues that are being faced in the United States are different from the issues in Nigeria, or that you will face in Europe. Take the time to understand others’ perspectives, one expert suggests.

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Embrace equity, diversity, and inclusion during the 2024 Women’s History Month

Nimble AMS

Since 1987, the United States has honored women’s ongoing contributions to history, society, and culture. During March 1 – March 31, the United States chooses to remember the accomplishments of women, reflecting on their often-overlooked contributions. March is Women’s History Month. What is Women’s History Month?

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Reflections on Three Years of Blogging About Membership

Associations Now

I have some bittersweet news to share with you today: This will be my final Membership blog post for Associations Now. The post Reflections on Three Years of Blogging About Membership appeared first on Associations Now. Thanks again for reading, and I hope you stay in touch!

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The Perfect Storm

Spark Consulting

I’d like to share some sobering statistics about higher education and employment: In the United States, students graduate from college with an average debt load of nearly $29,000. In the United States in 2015, 32% of employers reported. By 2020, 65% of all jobs in the United States will require some.

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Stop Selling Sponsorships Like Advertising

GrowthZone

Guest Blog by Kyle Sexton. United States average: $31,133 (2019, US Census Bureau). Somewhere in the history of your chamber or association, sponsorship began to look and smell like advertising. Sponsors logos and banners aren’t advertising. Or at least, they aren’t only advertising. Advertising is mass.

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Meetings, Education & Professional Development Survey Report

Association Adviser

Check out highlights from the report below, and head over to Event Garde’s blog for links to the summary and full report. Aaron Wolowiec, MSA, CAE, CMP, CTA is a learning strategist and meetings coach for leading trade associations and individual membership societies across the United States. About The Author.

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