Reid All About it

FEBRUARY 9, 2024

I searched for a recipe on Eat Your Books , a cookbook index site. Hear about the potential benefits and challenges of such a transformation, from increased reach and engagement to new revenue streams, while learning how to navigate potential obstacles. But I thought I’d check the hundreds of cookbooks I own. 1 CAE credit.

Newsletter 266

Newsletter Denver Certificate Case Study 266

Reid All About it

FEBRUARY 23, 2024

Professionals for Association Revenue talked to Michelle Brien of Matchbox about the difference between virtual events and digital initiatives. They share five steps for designing digital experiences that encourage engagement and deliver value to your participants, partners and association. Digital initiatives. Webinar latecomers.

DC 261

DC Member Engagement Washington Innovation 261

Reid All About it

AUGUST 4, 2023

Dale Carnegie Non-dues revenue. Seriously consider attending if non-dues revenue is a concern for your association. But when I read her book, Quiet , my entire striving life up to that point made sense. Member engagement. TopClass LMS explains how online education programs can help increase member engagement.

Atlanta 195

Atlanta Price Revenue Denver 195

Reid All About it

MARCH 17, 2023

Association revenue. Professionals for Association Revenue released their Association Business Development Landscape Survey report. Learn how to drive more revenue and improve participant satisfaction with your own event info. More info/register. . – More info/register. Host: Smart Meetings Speaker: Ty M. More info/register.

Certificate 205

Certificate Revenue Leadership Committee 205

Reid All About it

JUNE 16, 2023

You should also check out Sidecar’s online community dedicated to AI and Amith Nagarajan’s (Blue Cypress/Sidecar) new book, Ascend: Unlocking the Power of AI for Associations —I’m reading it now. PCMA is partnering with Gevme on the AI-based Project Spark for the events industry , which is free now, but I can see revenue potential.

Project 195

Project Tools Revenue Metro 195

Reid All About it

JULY 7, 2023

. – Ascend Author Talk: A Conversation with Amith Nagarajan (Washington DC) Let’s get together to talk about AI for Associations specifically through the lens of Amith Nagarajan’s new book, Ascend: Unlocking the Power of AI for Associations? More info/register (PAR members only). Location: Washington DC. More info/register.

Tools 195

Tools Education Newsletter Marketing 195

Elevating Engagement

SEPTEMBER 6, 2023

Elevating Engagement Elevating Engagement is singularly focused on one enormously important topic for association leaders: member engagement. The tips and insights shared in the newsletter are drawn from the company’s direct experience working with its more than 100 association partners.

Newsletter 52

Newsletter Case Study Member Engagement Library 52

Reid All About it

APRIL 30, 2021

How to Ask the Right Questions to Improve Your Content and Drive Member Engagement. Find out how to make sure you’re asking your members all the right questions. These are just a few of the key questions Tony will discuss during this conversation about his new book. CAE credits. More info/register. Host: The IMEX Group.

Education 354

Education Technology Strategy Revenue 354

Reid All About it

JUNE 9, 2023

Raymond Carver, “Rain” Non-dues revenue. But We Want Your Sponsorship How can an association build non-dues revenue and member engagement all at once? Smart Brevity in the Association World (Book Discussion) The power of saying more with less. Put myself entirely in the keep of this rainy morning. No Soliciting!

Revenue 205

Revenue Content Chicago Leadership 205

Reid All About it

OCTOBER 29, 2021

To help associations increase sponsorship revenue, the Partnership Professionals Network and Dynamic Benchmarking are conducting a survey of association sponsors to find out: Why companies sponsor associations. Fri 10/29 at 12 p.m.* – DC Book Club – Diversity & Inclusion: Process and Policies. Sponsor survey. 1 CAE credit.

Revenue 195

Revenue Survey Leadership Education 195

Membersuite

SEPTEMBER 10, 2022

I see more associations offering a hybrid membership model because it increases member engagement and retention. Members who find value as part of an organizational membership are likely to purchase their own membership if they change jobs. Hybrid Membership Model. Webinar Club. Learning Pass.

Price 135

Price Discount Marketing Analysis 135

Reid All About it

MAY 14, 2021

Last week, in-person social gatherings returned to my calendar, including my first book club dinner in more than a year. Learn how to identify good information, develop practices to gather great information moving forward, and leverage information for better member engagement and retention. Event Talk Live: Booking the Best.

St. Louis 341

St. Louis Technology Strategy Conference 341

Reid All About it

MAY 12, 2023

I’m tired of experiencing FOMO for this one, so I’ve already got my flight booked for Denver. Elevating Engagement: Uncommon Strategies for Creating a Thriving Member Community (Book Discussion) Members’ needs are changing—they require more than value to engage with your association; they also want memorable, positive experiences.

Chicago 200

Chicago Newsletter Mooc Education 200

Reid All About it

JANUARY 18, 2019

The weekly list of free educational events and resources for the association community… Maddie Grant and Jamie Notter have a new book coming out, The Non-Obvious Guide to Employee Engagement. The book presents a provocative alternative solution to one of the biggest problems in workplaces: declining employee engagement.

DC 293

DC Washington Member Engagement Content 293

Smooth The Path

DECEMBER 17, 2019

Instead of pulling in, the organization tries to boost revenues by discounting dues and non-dues revenue streams. We see deep discounts on conferences, meetings, research, guide books, membership, and more. Both strategies harm member engagement because experience and value are essential ingredients of engagement.

Discount 88

Discount Revenue Resources Member Engagement 88

Higher Logic

SEPTEMBER 25, 2018

To make sure an online community was right for their members, the staff paid attention to other state societies and took note of their success with online communities. “We After speaking with them and hearing it was going well, we decided to give it a try,” said Kara Kieran, MSCPA’s director of member engagement.

Case Study 120

Case Study Massachusetts Newsletter Software 120

Association Adviser

OCTOBER 13, 2016

More than half (54 percent) of the executives who took part in our annual association communication benchmarking study felt their organization’s inability to generate non-dues-revenue (NDR) was a serious or significant challenge — up substantially from 2015. Percent of Associations agreeing that NDR is a serious challenge: 2016. ** 54%.

Revenue 60

Revenue St. Louis Price Cost 60

Reid All About it

NOVEMBER 26, 2021

How Associations Can Tap a New Source of Non-Dues Revenue in Corporations (Non Dues-a-Palooza Monthly Expert Series). Members depend on them for news and information, corporate vendors bank on them for advertising and exposure, and your association relies on them for member touchpoints, engagement, and ad revenue.

Newsletter 195

Newsletter Revenue Certificate Leadership 195

Reid All About it

MAY 5, 2023

Coursera, EdX and LinkedIn Learning are going all in on the corporate market and increasing revenue as a result. How Your Association Can Prepare for Economic Uncertainty In a challenging economy, it’s more important than ever for associations to think about how they can diversify their revenue streams. AMS requirements. 1 CAE credit.

Chicago 205

Chicago Education Certificate Strategy 205

Reid All About it

JUNE 2, 2023

Although Amanda Kaiser says this post is about how her book came to be , it’s really a valuable lesson about defining membership value and engagement. The Art of Mentoring explains why you should consider a mentoring program for your members. Membership. More info/register. 1 CAE credit. More info/register. No Soliciting!

Chicago 195

Chicago Technology Education System 195

Reid All About it

JULY 30, 2021

Non-dues revenue. 55 days from now, you could be in Nashville hanging around with people whose associations are rolling in non-dues revenue and people who want to emulate their success. You’ll walk away with an action plan for writing a series of blogs or articles (that could even lead to a published book!). The countdown is on!

Newsletter 195

Newsletter Certificate Technology Strategy 195

Reid All About it

AUGUST 27, 2021

Non-dues revenue. 4 weeks from now, you could be in Nashville hanging around with people whose associations are rolling in non-dues revenue and people who want to emulate that success. Craft the Perfect Member Journey to Keep Your Members Engaged. Associations need more ideas for generating more non-dues revenue.

Tampa 200

Tampa Revenue Education Content 200

Reid All About it

JULY 3, 2020

Forget White Fragility : here are ten books America should be reading about race. Learn how to take events online in a way that is going to deliver high value, create an engaging experience, and preserve the outcomes you were seeking to achieve with your in-person conference. Hear about some major considerations for online engagement.

Montana 221

Montana North Carolina Review Member Engagement 221

EventMobi: Association Events

SEPTEMBER 13, 2023

One of the keys to saving money as an organization is putting effort into member retention. Providing a great member experience keeps people close and saves you the cost of having to build your relationships from scratch each year! Member engagement. Especially when it comes to showing your members they matter.

Member Experience 130

Member Experience Tips How To Software 130

Reid All About it

FEBRUARY 19, 2021

They also describe how credentialing programs can help your association increase member engagement and revenue. s (MGI) annual membership benchmarking report, so I’ve put this new book by Tony Rossell, MGI’s senior vice president, on my list: How to Grow Recurring Revenue, Reach New Markets, and Achieve Your Mission.

Revenue 322

Revenue Las Vegas Marketing Leadership 322

Reid All About it

AUGUST 18, 2023

Fri 8/18 at 4 p.m.* – The Medici Effect: What Elephants and Epidemics Can Teach Us About Innovation (Book Discussion) Why do so many world-changing insights come from people with little or no related experience? I’m happy to feature it as long as it’s not too product-centric. 1 CAE credit. More info/register. Hosts: WorkerBee.TV

Certificate 195

Certificate Education Revenue Marketing 195

Reid All About it

MAY 3, 2019

8 ways to read the books you wish you had time for. Mapping the Journey to Long-Term Member Engagement. Your members have high expectations, and a distinctive, original, and personal user experience is a requirement in today’s digital world. Tips to Extend Your Event’s Reach and Revenue. James Green, Quartz ).

Tucson 262

Tucson Phoenix Products Tools 262

Reid All About it

MAY 24, 2019

There’s a lot more to Appalachia than what you find in mainstream books and movies. Tue 5/28 at 12:30 p.m.* – Digital Badges for Associations: Using Micro-Credentials to Boost Member Engagement. The Road to Member Engagement Is Paved with Personalized Marketing. Small Staff Association Book Club.

Illinois 170

Illinois DC Washington Content 170

Higher Logic

MAY 2, 2019

Association members want to learn, and there are multiple different ways publications can support that. For example, an annual event publication could be your biggest print run of the year – and a huge opportunity for revenue growth and boosting member knowledge. What if your readers aren't engaged?

Tips 136

Tips Revenue Case Study Content 136

Reid All About it

APRIL 19, 2019

The weekly list of free educational events and resources for the association community… If you haven’t already, you must read New Member Engagement Study , a collaboration between Kaiser Insights, Dynamic Benchmarking, 12 research partners and 160 association professionals. Member Engagement Scoring. 1 CAE credit.

DC 170

DC Washington Chicago LMS 170

Reid All About it

JULY 16, 2021

Online education revenue. WBT Systems recapped a recent Non-Dues-A-Palooza webinar where Will Hold, the CEO of the National Alliance for Insurance Education & Research, described how his association quintupled their online education revenue by offering subscriptions, corporate learning portals and learning paths focused on job roles.

Revenue 195

Revenue Video Strategy Industry 195

Reid All About it

MAY 21, 2021

Hooking members. Mary Cahalane at Hands On Fundraising interviewed Francesco Ambrogetti about his book, Hooked on a Feeling. Although their conversation is focused on donors, everything he says about emotions, feelings, experiences, memories and identity relate to members, attendees and learners too. More info/register.

San Jose 369

San Jose Email Marketing Tools Strategy 369

Potomac Core

MARCH 22, 2017

Do Association’s need Radical Transformation Strategies to remain relevant enough to keep their members engaged over the longer term? In 1982, as the global competition and market disruption accelerated, Tom Peters introduced a new way of thinking in his book “In Search of Excellence.”

Strategy 114

Strategy eBook Cost Member Engagement 114

Reid All About it

OCTOBER 15, 2021

The survey explores how association executives are managing member engagement and retention, achieving operational goals, crafting digital transformation strategies and coping with the ongoing effects of the COVID-19 pandemic. Host: Professionals for Association Revenue. Membership performance survey. 1 CMP credit. 1 CAE credit.

Revenue 195

Revenue Committee Strategy Technology 195

Smooth The Path

MAY 23, 2019

Perhaps you will find that members who stay tend to be members for 7 years. Each year they purchase the benchmarking survey and a book or two from the bookstore. We may find, hypothetically, that the lifetime value of a member is $10,000. The real value of associations for members.

Strategy 101

Strategy Cost Revenue Survey 101

Reid All About it

JANUARY 22, 2021

Amanda Kaiser, Member Engagement Specialist at Kaiser Insights LLC, and Arianna Rehak, CEO and Co-Founder at Matchbox Virtual Media, have cooked up a fantastic-looking experience during which you can learn how to radically strengthen your virtual events by offering meaningful, quality networking opportunities for members and attendees.

Innovation 370

Innovation Communications Education Strategy 370

Reid All About it

JUNE 11, 2021

Level up with these 15 association marketing resources—books, podcasts and blogs. Learn about building your association’s relationship with visitors, members, volunteers, donors, communities and students; member engagement; membership marketing implementation; and connecting your association’s brand with your audience.

Certificate 322

Certificate Communications Technology Revenue 322