How to Tame Technology

Association Adviser

” But, according to the association technology experts we consulted, if you don’t get some more features soon, you ain’t going to have more members. If you have a chance to read this Did You Know? So why is it so hard for associations to get it right?

Beyond Testimonials: How to Unearth Great Member Stories

Associations Now

Last spring, a Tumblr dedicated to corporate brands’ lazy social media efforts showed us the potential pitfalls of a seemingly innocuous request: “Tell us your story.” So it stands to reason that stories from members must be of some use to associations, right?

How to Build a True Learning Community at the Core of Your Membership Model


At a recent visit at VIN’s headquarters in Davis, California, I was struck by the realization that developmental learning is the basis of every aspect of VIN’s model and practice. My son Colin, a young veterinarian with his own practice in Fort Bragg, California, is such a “Vinner.”

Association Brain Food Weekly: 3.8.19

Reid All About it

The weekly list of free educational events and resources for the association community… Don’t keep your association’s technical savvy and systems all to yourself. MemberSuite explains how associations can respond to this market demand by offering certificate and certification programs.

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Can You Better Accommodate Attendees’ Peak Learning Times?

Associations Now

Is there a way to accommodate both groups’ learning preferences, and what does it mean for your association? to 1 p.m., while another works from noon to 8 p.m. This means that one group will be excited get down to the business of learning at 7 a.m.,

Texas 90

Association Brain Food Weekly: 12.2.16

Reid All About it

If you’re going to the ASAE Technology Conference, like me, and agreed during registration to receive emails from exhibitors, then you’re probably getting several of them a day. Want to read more? Ok, on to the list of this week’s free webinars and learning events.

Membership Marketing Blog: Membership Marketing Response.

Membership Marketing

It is fun to slice and dice data. So the other day, we decided to run response rates by state for one membership organization. Over a million pieces of recruitment mail were analyzed that went out over several campaigns and there were over 10,000 paid responses. California.

Association Brain Food Weekly: 3.31.17

Reid All About it

I’m heading to southern Utah with my guy and two sisters-out-law for a week of hiking amidst the red rocks we love so much. Aptify shares five under-utilized member recruitment tactics. I’ll be happy to feature it as long as it’s not too product-centric. to 1 p.m.

A Welcome Role for the Membership Committee

Associations Now

One association puts its volunteer membership committee to work in calling all new members to welcome them to the association—a rewarding effort for members, volunteers, and the association alike. At the committee level, though, there seems to be no hard and fast rule.

Association Brain Food Weekly: 9.6.19

Reid All About it

Do brands have anything to teach associations about earning and rewarding customer and learner loyalty? They explain how to earn and reward learner loyalty. Another person who has dedicated countless hours to the association community is KiKi L’Italien. How to respond?

Serving Your Professional Community for Impact

Association Adviser

If you were the CEO of an association that strives to support applied technology professionals through training, credentialing, research, standards-setting and ongoing development of new competencies in any region of the world, where would you start? How do you keep this from happening?

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Content Marketing: It Matters For Meetings Too

Associations Now

Content marketing isn’t just for recruiting, retaining, and engaging members. It can also be used to do the exact same thing when it comes to your association’s meeting attendees. Learn the how and why of doing it successfully. Some How-Tos of Content Marketing.

AI for Nonprofits and Social Good: Link Roundup

Beth Kanter

Google.Org is giving away $25 million to humanitarian projects that use Google’s machine learning technology. Impact Challenge ” is based on Google’s belief that artificial intelligence can provide new solutions to old problems and improve people’s lives.

What's all the Buzz about?


It's "the only event that ties cutting edge social media concepts and practices to the unique challenges of association management." Next up, we've put together a fantastic series of snapshots from associations who've done exciting things with social media - from a "problem solving" perspective, like member recruitment, energizing advocacy, building event buzz. How often does THAT happen? Do YOU want to: - Recruit more members? Get this badge. Yeah yeah!

Membership and Chapter Growth is a Team Effort at AGC of America

Association Adviser

Association Adviser: How have membership marketing programs for AGC of America evolved? On the other hand, AGC has just two chapters in California. AA: How does the national AGC organization support its chapters’ membership marketing efforts? JW: Membership has increased 3 to 3.5

How Top Leaders and Advocates Navigate Fast-Changing Times

Association Adviser

The Kelly brothers recounted how flying and aeronautics did not come as naturally to them as it did to some of their fellow trainees. Don’t just reach out blindly to legislators and policymakers—educate them with facts, data and hard evidence. .

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Solutions for Your Membership Conundrum

Association Adviser

Delivering the right value to the right members at the right time. The same members tell us they never know about events, professional development opportunities or other benefits to which they’re entitled. The value of face-to-face interaction.

Membership Wakeup Call for Associations

Association Adviser

Many associations tell us their membership is back to where it was before the 2008-09 downturn, perhaps even a bit better. Associations must adapt to shifting demographics, new communication platforms and changing member preferences. But, it will be a challenge to implement.

Association Law Blog: The IRS, Private Inurement and Non-Profit.

Association Law

skip to main | skip to sidebar. This blog focuses on legal issues of interest to association leaders, including executives, volunteers and members. It is NOT intended to provide legal advice, but rather to share my informal thoughts on legal issues commonly faced by trade and professional associations, as well as foundations and other charities. Indeed, even the IRS admits that it is unable to assign it a precise definition. Payments to Insiders.

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