Associations Now

JUNE 6, 2014

West Coast wines have a robust reputation in most corners of the globe, but one market they haven’t successfully penetrated is Asia. The new California Wine Association is stepping in to help the state’s wineries go truly global. Despite the success of California wines at home and abroad, one market remains difficult to conquer: Asia.

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California Certificate Marketing Tools 40

Arc 3 Communications

JULY 21, 2021

From social media to email, blogs to newsletters, many of your association’s marketing efforts are most likely digital. Both communicating with and providing value for your members, while also bringing in new members is achieved through digital marketing efforts.

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Marketing United States Tips Email Marketing 52

Associations Now

AUGUST 5, 2013

An organic farming association in Northern California trains immigrant field workers how to manage their own farms. In Salinas, California, the Agriculture and Land-Based Training Association (ALBA) teaches minority, low-income farm workers about the business aspects of farming and helps them start their own farms.

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California San Francisco Price Revenue 40

Association Success

OCTOBER 28, 2020

In short, if you have a business that markets to people in the EU, the GDPR applies to you. The California Consumer Privacy Act (CCPA), went into effect January 1, 2020, and is yet another piece of legislation drafted to protect consumer privacy. You can also maintain the health of your contact list by monitoring engagement.

California 78

California Newsletter Software Revenue 78

Achieve

MARCH 4, 2022

Another aspect of data privacy involves how data can and cannot be used to market to donors, which is much more relevant. Use marketing and email software that adds opt-out links to emails and will automatically update your records to remove opted-out donors from your mailing lists.

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California Texas Florida New York 59

Aaron Wolowiec

AUGUST 25, 2015

The session “60 Minutes to Sponsorship Growth” featured David Lutz , who is managing director of Velvet Chainsaw , and Sandra Giarde, executive director of the California Landscape Contractors Association. Sandra Giarde, executive director, California Landscape Contractors Association. David Lutz, managing director of Velvet Chainsaw.

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California Revenue Conference Price 100

Robert Skrob

JANUARY 16, 2019

Marshall discovered gold at Sutter’s Mill in Coloma, California, on Jan. 24, 1848, the news attracted more than 300,000 people to California from the rest of the United States and abroad. Or did you hear that a subscription is a great way to make money, and you want to pursue 2019’s version of the Gold Rush of 1849? When James W.

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California United States Marketing How To 34

Associations Now

MAY 10, 2023

This training is especially important for departments that regularly interact with member data, such as marketing and membership. GDPR also inspired state privacy laws in California and Virginia. In addition to reviewing policies and training staff, Sahli keeps herself up to date on the broader data privacy landscape.

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Associations Now

MARCH 7, 2014

cities and states are getting creative when it comes to how they market themselves. cities and states are getting creative when it comes to how they market themselves to attract new leisure and business travelers as well as meetings and conventions. . More and more U.S. More and more U.S. ” Organize a YouTube Takeover.

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Chicago Marketing Iowa California 40

Higher Logic

MARCH 6, 2020

Top Digital Marketer of the Year: Beth Arritt, American Association of Airport Executives (AAAE). Beth, Staff Vice President, Marketing, at AAAE, is a mastermind at using Higher Logic’s marketing automation platform with her association management system, iMIS, to create precise target groups for personalized messaging.

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Certificate California Tips Innovation 156

Ungrated

OCTOBER 26, 2023

In states like Florida and California, that figure is upwards of 50%. According to the Foundation for Community Association Research ’s 2021 report, Attracting Talent to the Community Association Management Industry , more than 26% of the nation’s housing stock is part of a community association.

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Recruiting Recruitment Florida California 93

Spark Consulting

MARCH 4, 2015

In addition to upcoming chapter leader training for the California Dental Association, the Consortium for School Networking, and the American Academy of Family Physicians, I’ve also been working on some session for my association peeps: The Mission Driven Volunteer, ASAE Marquee Management Series, March 2015. Presentations.

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California Case Study Member Engagement Review 150

Multiview

JANUARY 5, 2023

This is especially true as it comes at a time when five out of the fifty United States (California, Colorado, Connecticut, Utah, and Virginia) have their own data privacy laws.

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Connecticut Utah Colorado United States 52

YourMembership

OCTOBER 16, 2014

A class action lawsuit was filed in California against LinkedIn last week alleging it violates the Fair Credit Reporting Act (FCRA) through the use of its “search for references” feature, which allows prospective employers to obtain information about job applicants. .” This accounts for around 20% of LinkedIn’s total revenue.

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Social Media California Class Revenue 150

Associations Now

APRIL 25, 2016

Warmer weather means the beginning of farmers market season, when weekends transition from lazy days in bed to early morning outings for fresh, local produce. While many farmers are busy dusting off their tent covers and table signs for their outdoor debut, luxury hotels are bringing markets right into their establishments.

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North Carolina Marketing Charlotte Boston 40

Associations Now

OCTOBER 19, 2018

The Plant Based Foods Association, which represents makers of foods with plant-derived proteins, is working closely with a California grocery store chain to promote products made by the association’s members. The campaign puts vegetarian meals front and center.

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California Education Products Industry 80

Associations Now

MARCH 5, 2020

As an example, she cited marketing consultants with their own established processes with whom your association has a project-based relationship. California’s law was a wake-up call, and other states are considering similar legislation. Understanding the Rules. Bills pending in New York and New Jersey may replicate the three-prong test.

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New Jersey California New York Guidelines 99

Mariner Management

MARCH 2, 2021

Rick Rangel, Director of Growth at the Northern California Golf Association (NCGA) had chapters that were drowning. The post Chapter Chat: How A CRP Helped Turn Around A 15-Year Membership Decline appeared first on Mariner Marketing & Management, LLC. NCGA was at a crossroads.

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California Tools Course Tips 62

Associations Now

JANUARY 8, 2020

A 2019 Campaign Monitor report reveals the latest email marketing trends. According to Forbes , a report by the email marketing software provider Campaign Monitor revealed that nonprofit email open rates rose by almost 5 percent in 2019, jumping to 25.2 Also: AARP uses VR to promote social interaction. percent) had been the No.

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Las Vegas Email Marketing California Software 97

Reid All About it

JANUARY 31, 2020

The weekly list of free educational events and resources for the association community… Marketing General Inc.’s s (MGI) 2020 Membership Marketing Benchmarking Survey is open. 2020 Event Trends: Insights from Marketing Leaders. Presenters: Natalie Graham, Senior Field & Partner Marketing Manager at Medallia.

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Chicago Massachusetts DC Washington 221

Reid All About it

FEBRUARY 7, 2020

A must-read for content marketers: how to create a strategic editorial calendar. Kelsey Raymond, Content Marketing Institute ). Discuss options for measuring outcomes and full-circle marketing to tell the hero story of your education programs. Presenter: Mark Bornstein, VP of Content Marketing, ON24. 1 CAE credit.

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Chicago Baltimore Education Content 243

Reid All About it

JANUARY 10, 2020

Getting back up on my soapbox… California wanted its new law AB5 to protect Uber drivers, but, sadly, it will put freelance writers (and other freelancers) out of business. Mike Murray, Content Marketing Institute ). How to build a successful content marketing strategy from scratch. Elise Dopson, Databox ). More info/register.

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LMS Software Chicago Washington 243

Higher Logic

SEPTEMBER 5, 2018

This year, we not only have tactical and strategic online community sessions, but we’ll also offer a whole host of marketing automation sessions. Super Forum is a unique opportunity to connect with people who have had many of the same experiences with community or marketing automation as you have. Don’t Wait! Map Out Your Schedule.

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Tips California Marketing Content 120

Associations Now

APRIL 23, 2015

We may be past the era of foreclosures, but a new study from the National Association of Realtors found that one-in-four homeowners whose investments went belly up during the recession will be unlikely to re-enter the real estate market. The real estate market is in the midst of a big comeback. The good news? The majority of the 9.3

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Marketing Arizona Florida California 40

Associations Now

DECEMBER 19, 2018

A trade association’s marketing campaign about the need for pesticides in agriculture might do the trick. In recent comments to California Ag Today , CropLife America Communications Manager Sarah Macedo noted that the clips, produced on a tight budget and distributed via social media, have proven successful in reaching their target audience.

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California America Video Social Media 79

Associations Now

MARCH 27, 2019

The American Association of Insurance Services launched a state-backed program for cannabis businesses in California last year. It offers property and liability coverage for cannabis-centric businesses operating in California, which legalized possession and sale of marijuana relatively recently.

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Industry Colorado California System 49

Reid All About it

JULY 21, 2023

Host: Omnipress Speaker: Tracy Grzybowski, Director of Marketing, Omnipress Thu 7/27 at 12 p.m. – Host: Nexus Marketing Agency Speakers: Traci King, VP of Sales, Event Tech at Cadmium Thomas McClintock, Senior Client Services Manager at Empowered Margins, Inc. More info/register. More info/register. 1 CAE credit. More info/register.

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Atlanta millennials Price Technology 195

Associations Now

APRIL 13, 2015

The association—which represents growers, shippers, processors, certifiers, farmers’ associations, distributors, importers, exporters, retailers, and others in the organic industry—wants to implement a “check-off,” a program that would pool funds from organic producers to put toward market research and advertising for the whole industry.

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Associations Now

FEBRUARY 6, 2020

The California Consumer Privacy Act (CCPA) that went into effect on January 1 is only the beginning. 14 states have pending or active legislation about privacy and there are nuances in each, which could impact how you market on a state-by-state basis. The New GDPR. A Focus on Gender Nonconformity.

California 129

California Newsletter Team Revenue 129

Reid All About it

DECEMBER 6, 2019

WBT Systems asks if associations need to think about providing a more sustainable professional development option to their members and market. Steven MacDonald at SuperOffice provides a guide to GDPR for B2B marketers that includes smart advice even if you don’t have an EU audience. A twofer on data privacy regulations.

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LMS Software Cost Revenue 221

SCD Group

NOVEMBER 26, 2013

We’ve been told for decades that it is important to be first to market with a product or service. At the 2012 Content Marketing World Conference, Sam Sebastin, Google’ Director of B2B Markets, talked about the Zero Moment of Truth. Think Twice About Being First to Market John Tozzi wrote this piece in BusinessWeek (5/19/09).

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Marketing Indiana California Newsletter 40

Associations Now

JANUARY 14, 2020

Nearly 70 percent of organizations are willing to try freelance to help fill the gap, though given the recent law in California , that comes with some potential hiccups. The tight job market is not helping. Another minefield that awaits organizations looking to hire creatives? More competition for creative roles.

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Organization California Team Innovation 90

Associations Now

DECEMBER 13, 2018

The Netflix series is auctioning off the chance to be on the show to help fund California wildfire relief. The more you donate, the more money goes toward those who have lost homes, jobs, and belongings in the California wildfires. email #marketing [link]. Also: tips to beat the spam filter. Are you getting in?

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Los Angeles How To California Email Marketing 45

Associations Now

JANUARY 3, 2014

If you’re not thinking about how to better serve your market, there’s likely someone else out there who is. Today the tradeshow, which is invitation-only for exhibitors, has expanded beyond its original location in Long Beach, California, to include New York City and Las Vegas as well. Please share your story in the comments.

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Las Vegas Los Angeles New York City Marketing 40

SCD Group

APRIL 11, 2013

We’ve been told for decades that it is important to be first to market with a product to service. At the 2012 Content Marketing World Conference, Sam Sebastin, Google’ Director of B2B Markets, talked about the Zero Moment of Truth. Think Twice About Being First to Market. Rule #5: Be Fast!

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Marketing Indiana California Newsletter 40

Associations Now

SEPTEMBER 26, 2014

Content marketing isn’t just a buzz-phrase. You’ve probably been living under a rock if you haven’t heard one of the latest buzz-phrases—content marketing—over the past year or so. content marketing—not sales. Global convention bureaus can use content marketing to start that conversation with them.”. Called “ 24 Hours.

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Content Marketing Press Release United States 40

.orgSource

DECEMBER 12, 2022

That steep trajectory isn’t a good fit with the speed of innovation required to navigate digital markets. However, there are takeaways from the holacracy that can help any organization become more nimble, innovative, and customer/employee-centric—all traits associated with digital transformation and success in digital markets.

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California Innovation Team Strategy 100