Members Hire Customized Advocacy

Potomac Core

Members hire Customized Advocacy because they have no choice. What’s more member companies are facing increasing demands for transparency from their board members, shareholders, and also from their consumers. Association members employ 200,000 people in the U.S.

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3 Topics for Medical Society Execs to Watch

Web Courseworks Associations

Three overarching topics caught my eye at the upcoming AAMSE Annual conference in Minneapolis : MACRA and the QPP, Member Engagement Strategies, and Professional Development. The Medicare Quality Payment Program (aka MACRA) 201: Know the Details and How to Help Your Members.

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Let’s Meet In Real Life!

Smooth The Path

We want to provide an amazing member experience. CalSAE’s Elevate in Monterey, California, March 20th. The first is called Fueling Exceptional New Member Experiences. The second session is called Association Research Reveals the Stickiest New Member Engagement Programs.

The Risk of Not Owning Your Online Brand

YourMembership Blog

While on the surface it might seem like a good idea since their LinkedIn group has over 5,000 members, a recent news story about the social media giant might give anyone reason to pause and reconsider that strategy.

I know I’m smiling, so it must be time for a customer conference!

YourMembership Blog

These back-to-back events inspire me as I have the privilege to once again meet with the wonderful association professionals we serve, and share new ideas on how we can help them better serve their members with the technology and services we provide.

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Coaching, Mentoring and Onsite Visits Helps Association Get to Know Members Personally

Association Adviser

This month’s Corner Office spotlight shines on Stephanie Doute, vice president of membership and group services for Leading Age California , the state’s preeminent advocate for nonprofit senior living and care. Stephanie Doute: Leading Age California is the primary advocate for quality nonprofit senior living and care in the state. Those organizations serve more than 100,000 seniors throughout California. Stephanie Doute, LeadingAge California.

Coming Soon from Spark

Spark Consulting

The first, co-authored with Anna Caraveli (The Demand Networks) is on member engagement. Evidence-Based Decision Making in Action: Converting Data into Real Member Value, ASAE Great Ideas Conference, March 2015. California Society of Association Executives ELEVATE, April 2015.

Association Brain Food Weekly: 12.6.19

Reid All About it

MemberSuite suggests ways you can help your members (and yourself) deal with holiday stress. WBT Systems asks if associations need to think about providing a more sustainable professional development option to their members and market. Member Engagement and Loyalty Study Reveal.

LMS 141

Association Brain Food Weekly: 1.10.20

Reid All About it

A common theme throughout both is providing experiences that engage and help associations differentiate themselves from the competition. Host: Engage Software. Learn how to make the most of your association’s greatest resources—your staff members.

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Membership Hack: Storify Member Experiences

Associations Now

Associations can use the Storify tool to quickly and efficiently gather social posts into online stories that highlight the member experience. The stream of posts became a way to highlight RTDNA members doing the grueling and challenging work of covering a category three hurricane.

Making the Most of Super Forum: 6 Tips from Higher Logic Clients and Staff

Higher Logic

Cassandra Strawn, California Special Districts Association’s Senior Member Services Specialist, recommends that you “try to network and talk with as many people as you can.”. It’s likely that members will be happy to share notes for sessions you missed.

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Tuesday Buzz: Keeping Your Online Community Engaged

Associations Now

You’d like to see your members engaging with one another and your association online, but if you’re only hearing crickets, there are ways to get your members talking again. Onboarding should aim to bring new members into your online community.

Association Brain Food Weekly: 12.2.16

Reid All About it

Learn how modern website design elements can increase member engagement. Hear about strategies that help turn prospects into new members and ways to customize your website to fit the needs of your members. Are you struggling to capture the attention of your members?

Association Brain Food Weekly: 12.2.16

Reid All About it

Learn how modern website design elements can increase member engagement. Hear about strategies that help turn prospects into new members and ways to customize your website to fit the needs of your members. Are you struggling to capture the attention of your members?

What We (and You) Said About Membership in 2013

Associations Now

They range from examples of member-engagement methods and case studies on membership growth to arguments for either the imminent demise or ongoing strength of the membership model itself. Freelancers’ Union: How It Topped 200,000 Members , by Ernie Smith, March 25, 2013.

Best of the Web: November 2013

Association Adviser

Association CEO Nails Critical Member Engagement Question. California Society of Association Executives Seasonal Spectacular. Engage your members with an exciting and informative publication produced by the publishing experts at Naylor, LLC. Dan Varroney. Potomac Core Consulting. How to Communicate After a Train Wreck. Bill Rosenthal. SmartBlog on Leadership. Developing a Successful Student Membership Strategy. Tony Rossell. Membership Marketing Blog.

Association Brain Food Weekly: 10.25.19

Reid All About it

Like everyone else, members do not have time to engage with your association. Amanda Kaiser of Smooth The Path says you should keep this in mind from the very beginning of a member’s journey. “If Leading Member Engagement from the Outside-In. Host: Engage.

LMS 70

Association Brain Food Weekly: 8.30.19

Reid All About it

An impactful content strategy can add member value, expand your influence, bust the internal silos, and help you achieve your business goals. Turn Member Engagement and AMS Data into Effective Marketing. Member data tells us how to communicate, not the other way around.?A

New Staff Roles for Meetings and Events

Associations Now

Full disclosure: I pretty much stole this one from our June Associations Now cover story about Terry Fong , member concierge for the California Dental Association, who calls 1,000 new members each year to welcome them and ask, “Is there anything we can do for you?”.

Member Personalization: Can Technology Replicate Real Relationships?

Associations Now

As associations get better at using technology to personalize products and services to each individual member, what happens to direct human engagement between the member and the association? We’re trying to make each member feel like we know him or her as an individual.

Lunchtime Links: When Good Education Programs Go Bad

Associations Now

But how can you tell when your programs fall short of member expectations? Get smart: Your professional association prides itself on providing resources and training opportunities for its members. Are your education programs built to succeed? Plus: the power of personal purpose.

Association Brain Food Weekly: 9.6.19

Reid All About it

I started this weekly publication because young members of my state SAE lamented not having a big enough PD budget to acquire all the CAE credits they needed. Many associations struggle to identify additional sources of revenue and content for their members.

A Case for the Association Summer Internship

Associations Now

Associations that want to develop the next generation of talented association staffers should consider starting an association-wide internship program.

Beyond Testimonials: How to Unearth Great Member Stories

Associations Now

Every member has a story, but most people aren’t polished storytellers. An author and expert on business storytelling offers advice for turning raw member stories into tales that inspire. So it stands to reason that stories from members must be of some use to associations, right?

Association Brain Food Weekly: 11.8.19

Reid All About it

Noah Buhayar and Christopher Cannon at Bloomberg describe how California became America’s housing market nightmare. There is no solution to the California housing crisis without the construction of millions of new houses.” Building a Member-Centric Culture with Online Community.

What’s the Big Idea?

Association Adviser

Where are member benefits falling short? John Angelo of the California CPA Society (Cal CPA) agreed. What the expert panelist went on to explain is that he and his team try to stay on top of all the new tools, trends, data and best practices that could be relevant to their members.

How to Tame Technology

Association Adviser

” But, according to the association technology experts we consulted, if you don’t get some more features soon, you ain’t going to have more members. Every staff member uses it regularly and can provide valuable insight about how end users should use your tech tools.

Solutions for Your Membership Conundrum

Association Adviser

Delivering the right value to the right members at the right time. Members tell us we’re sending them too much. The same members tell us they never know about events, professional development opportunities or other benefits to which they’re entitled.

Data Shows Associations ‘Not Getting and Not Asking’

Association Adviser

member dues), and now you have to ask members if you’re delivering on what you promised them. Associations need to do a better job of asking members the right questions about what’s expected of them and how they should deliver it. Know what members expect of you.

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