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Study: Shoe Leather Moves the Advocacy Needle More Than Social Media

Associations Now

While it’s easier to send a tweet or a social media message than to have a face-to-face meeting, legislators tend to react more strongly to advocacy efforts focused on in-person meetings, a new report finds. Social media seems to be where all the political discussion is these days. Maybe not. Kelton Rhoads, Ph.D.,

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Embrace equity, diversity, and inclusion during the 2024 Women’s History Month

Nimble AMS

Women’s History Month was first celebrated by the Sonoma, California school district in 1978. Be sure to share your EDI initiatives on your website, within your online community, and across social media channels. Expand your recruiting reach. Reconsider your requirements.

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The Risk of Not Owning Your Online Brand

YourMembership

I was talking with an association executive recently about their social media and online community efforts and was surprised to learn that they were considering turning off their integrated online community in favor exclusively using the LinkedIn group page for their association.

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Association Brain Food Weekly: 11.29.19

Reid All About it

When you recruit members, you’re inviting them to your organization’s “party.” A Digital Marketer’s Guide to Navigating the California Consumer Privacy Act (CCPA). The California Consumer Privacy Act (CCPA) goes into effect on Jan. More info/register. Tue 12/3 at 12:30 p.m. Member Engagement Party. Presenters: J.P.

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From the Corner Office: What I Learned About Leadership from Arnold Schwarzenegger

Association Adviser

This month’s Corner Office spotlight shines on Martyn Hopper, executive vice president and CEO of the 1,600 member Pest Control Operators of California (PCOC), one of the nation’s largest regional pest control associations. Working for Arnold Schwarzenegger, I learned you have to be a great listener and recruiter of talent.

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How Two Nonprofits Use Social Media To Help Save Fish – #keepemwet #SaveMarinsCoho

Beth Kanter

I presented a plenary session on networked mindsets and leadership and facilitated two workshops on SMARTer Social Media. The concept is simple – ask supporters to take a photo of themselves with your campaign message and share it on social media channels. This is an example of “SMARTer Social Media.”

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Key Tips for Ensuring Your Association’s Digital Marketing Efforts Are Compliant

Arc 3 Communications

From social media to email, blogs to newsletters, many of your association’s marketing efforts are most likely digital. In 2018, the California Consumer Privacy Act (CCPA) was passed that “gives consumers more control over the personal information that businesses collect about them.”