Reid All About it

SEPTEMBER 25, 2020

The weekly list of free educational events and resources for the association community… I’m not publishing Brain Food next Friday (10/2) because I’ll be hiking in southern Utah, so this edition includes all the events I know about in the next two weeks. Virtual conference communications survey. Diversity and inclusion in marcomm.

Case Study 285

Case Study Content Price Conference 285

Reid All About it

JULY 21, 2023

Fri 7/21 at 1 p.m.* – Cracking the Value Code: Uncovering Strategies for Pricing Your Learning Programs When you start taking a hard look at your learning product landscape, common conundrums around “value” and “pricing” often surface. I’m happy to feature it as long as it’s not too product-centric. CAE credit. Fri 7/21 at 4 p.m.

Atlanta 195

Atlanta millennials Price Technology 195

Forj

JULY 8, 2021

For example, learners in a communication course might take a grammar test at the end of the course to measure how well they retained information about various grammatical rules and standards. Case Studies. Case study-based assessments challenge the learner to draw conclusions from a set of facts.

Course 172

Course LMS Case Study Price 172

Reid All About it

AUGUST 19, 2016

Strategic Pricing for Educational Products. Pricing for education products is all over the map. But pricing is too essential to leave to guesswork. In this session, we look at strategic pricing practices and why you should embrace value-based pricing that focuses on the benefit you deliver to the buyers.

Price 150

Price Social Media Email Marketing Innovation 150

Reid All About it

MARCH 24, 2023

In this comprehensive guide to tiered and à la carte sponsorship models for in-person, virtual and hybrid events , EventMobi suggests how to price, sell and deliver sponsorships, measure ROI, and craft a post-event report for corporate partners. Lee Price, Viewfinder Partners ) Fresh networking ideas for in-person events. 1 CAE credit.

Revenue 227

Revenue Chicago Leadership Education 227

Disciple Media

FEBRUARY 6, 2024

Tiered membership: Features multiple levels of membership, each with distinct benefits and prices, providing flexibility and choice but increasing complexity in management and marketing. Pricing your membership Value proposition: Clearly define the value proposition of your membership. What makes your membership worth the price?

How To 36

How To Price Analysis Content 36

Forj

APRIL 22, 2021

For example, they could assist with the search for a learning management system or consult on the pricing of your courses. A consultant can create a roadmap to reach your goals from your eLearning pricing strategy, to the content you’ll provide, to how you’ll market those offerings. Or even better, speak with past clients directly!

LMS 172

LMS Course Price Team 172

Reid All About it

MAY 21, 2021

Learn about member engagement lessons learned during COVID-19, using data to better serve your members, innovative solutions to give your members ownership over their engagement experience, and how to empower your members with the tools they need to improve their industry and their communities. More info/register. Host: Socio. 1 CAE credit.

San Jose 369

San Jose Email Marketing Tools Strategy 369

Reid All About it

FEBRUARY 19, 2021

Join us for an improv-based workshop to help you hone communication skills every successful leader needs to have, boost your productivity – and have a good laugh. Presenters: Erin Sullivan, Director of Marketing, Marketing Communications, and Rich Vallaster, CEM, DES, Director of Client Relations & Trade Show Wonk, Personify.

Revenue 322

Revenue Las Vegas Marketing Leadership 322

Spark Consulting

MARCH 4, 2015

This session is the 201 course, involving two of our case studies from the whitepaper, looking at *how* they did what they did and where they are a year later. Member Engagement: It’s Not About You, ASAE Marketing, Membership and Communications Conference, June 2015. This will be our first in-person presentation on it.

California 150

California Case Study Member Engagement Review 150

Aaron Wolowiec

SEPTEMBER 2, 2014

Communication breaks down. Tip for execution of strategy from @ aaronwolowiec : SPICE it up (Scan, Plan, Implement, Communicate, Evaluate) #asae14 LO3— Shelly Pfenninger (@shellypf) August 12, 2014. Power of suppliers: How easy it is for suppliers to drive up prices? Communicate. Poor communication/coordination.

Nashville 100

Nashville Analysis Review Communications 100

Higher Logic

FEBRUARY 8, 2018

From how to price offerings and ideas for new features or programs, to who they’re targeting - having a keen understanding of your competitors is critical. Start by searching their site for testimonials, case studies, press releases, or newsletter signups. What content and search terms do they search for on your site?

Press Release 184

Press Release Case Study Newsletter Content 184

Reid All About it

MAY 29, 2020

Discover the 5 levels of subconscious communication to avoid self-sabotage and seize opportunities. Discover why, even if you’ve navigated the Covid-19 crisis relatively unscathed, having a crisis communications plan is necessary & why now is the perfect time to create one. More info/register. Tue 6/2 at 2 p.m. – Tue 6/2 at 2 p.m.

San Diego 259

San Diego Strategy Conference Innovation 259

Reid All About it

NOVEMBER 12, 2021

Tom Roach at Marketing Week says these seven fundamentals of marketing communication have stayed relevant because they’re based on how our brains work, not on how specific technology works. The quick way to price your hybrid and virtual events. It’s Not About Price, It’s About Value: Making Membership the Obvious Choice.

Recruiting 195

Recruiting Recruitment Survey Revenue 195

Reid All About it

JANUARY 18, 2019

They provide an action plan to increase engagement, even if you’re not “in charge” of engagement, along with case studies of organizations that have successfully shifted their cultures. A classic marketing mantra (about pricing) is flawed. Presenter: Carol Vernon, executive coach, founder, Communication Matters.

DC 293

DC Washington Member Engagement Content 293

Reid All About it

MAY 12, 2023

Amith Nagarajan at Sidecar explains the basics of API —“the communication bridge between different software applications”—the problem with misleading “integrates with anything” claims and questions to ask vendors during the software evaluation process. . 1 CAE credit. More info/register. More info/register. to 3:10 p.m.

Chicago 200

Chicago Newsletter Mooc Education 200

Reid All About it

SEPTEMBER 17, 2021

From working to reduce health disparities to increasing the diversity of the veterinary profession, academic medicine, and beyond, these leaders will share case studies, best practices, and hard-won lessons learned that you can apply within your association to amplify the impact of your DEI efforts. 1 CAE credit. 1 CAE credit.

LMS 195

LMS Content District of Columbia Tips 195

Association Adviser

NOVEMBER 21, 2016

Oil well drilling is the main economic driver in Alberta, so members of the Alberta Chamber of Resources (ACR) were already significantly impacted by the worldwide drop in oil prices. Best Practices for Association Communication During an Economic Recession: Conserve Costs: Cut unnecessary distribution of your publications.

Case Study 60

Case Study Directory Cost Revenue 60

Reid All About it

MAY 8, 2020

Bring your own case studies, observations and burning questions to share in this interactive “group therapy” session on the COVID-19 crisis. Sanders, CMP, CMM, Senior Director of Community Engagement, MPI. Discuss and evaluate emerging pricing models to consider for your Fall 2020 event. More info/register. 1 CMP credit.

North Carolina 221

North Carolina Montana Conference Revenue 221

Forj

DECEMBER 29, 2017

Value-based accreditation: Continuing with the CE credit economy, we note that many CE providers are concerned with competition in the market, which we can describe in economic terms as deflation of the price of CE credit. We like that idea, and we agree that you need to provide many different pricing models. We are all for it.

elearning predictions 150

elearning predictions Mooc LMS Price 150

Reid All About it

JULY 16, 2021

Learn how to design an event program that’s agile and includes a variety of experiences, adapt your plans without doubling your workload or breaking your budget, expand your options by complementing in-person events with online components, and maximize revenue through creative pricing and sponsorship models. – Community Case Studies.

Revenue 195

Revenue Video Strategy Industry 195

Reid All About it

JULY 17, 2020

5 virtual conference pricing strategies. Find out how the host communicated with members at the height of the pandemic to continue bringing in renewals and exceed their goals despite the circumstances. Tony Rossell, Marketing General, Inc. ). MeetingsNet ). Need some good news about covid-19? Here are six reasons for optimism.

Montana 341

Montana Revenue Strategy Conference 341

Reid All About it

MARCH 30, 2018

Learn about risks, partner frustrations, pricing challenges and potential roadblocks. Learn how to conquer the communication nuances that can enhance your credibility and make a greater impact on the job. 1 CAE credit. More info/register. Host: ASAE International Section Council. Thu 4/5 at 2 p.m. – More info/register. 1 CMP credit.

Project 150

Project Resources Software eBook 150

Reid All About it

JULY 23, 2021

The weekly list of free educational events and resources for the association community…. Webinar pricing/sponsorships. They suggest tactics for establishing boundaries, such as shut-down rituals, and protocol for meetings and communications. Mixed-age learning programs. 1 CAE credit. More info/register. Wed 7/28 at 2 p.m.

Video 195

Video Technology Content Strategy 195

Association Adviser

OCTOBER 13, 2016

More than half (54 percent) of the executives who took part in our annual association communication benchmarking study felt their organization’s inability to generate non-dues-revenue (NDR) was a serious or significant challenge — up substantially from 2015. Cost-plus pricing doesn’t cut it anymore: [link] @AssocAdviser.

Revenue 60

Revenue St. Louis Price Cost 60

Association Adviser

APRIL 15, 2014

out of 5) among nearly two dozen member communication vehicles we examined in our annual Association Communications Benchmarking Report. No other member communication channel came close. According to Association Adviser’s annual Association Communications Benchmarking Report, only about half (53.4

Revenue 60

Revenue Georgia Price Newsletter 60

Reid All About it

JUNE 2, 2023

In this session, a seasoned mar/comm pro and an IT expert debate how both components need to work together strategically to deliver the best communications to its target audiences. Host: Association Insights in Old Town Speakers: Adam Hostetter, CEO of FuseSearch Sheri Singer, president of Singer Communications Wed 6/7 at 12 p.m.

Chicago 195

Chicago Technology Education System 195

Reid All About it

JULY 14, 2023

. – Marketing Artificial Intelligence in Action Learn about low-lift, low-cost AI tools you can begin experimenting with right away at your organization, which are specific to the marketing, membership, and communications functions. The Community Check-In A weekly community chat on Slack for black professionals working in the events industry.

Education 39

Education Price Technology Tools 39

Reid All About it

FEBRUARY 5, 2021

Meeting planners can now have translations into many languages for less than the price of hiring even a single human interpreter. Explore the trends and technologies your association can better monetize and/or innovate with so you can more effectively educate and communicate with your members, constituents, and the public. CAE credits.

San Diego 370

San Diego Price Strategy Education 370

Reid All About it

JANUARY 14, 2022

Learn what constitutes non-dues revenue, why non-dues revenue is so important to associations, how to analyze if you are doing well or not and if non-dues affects your member model/pricing strategy, some key non-dues revenue areas, and the importance of partnerships. Host: Jay Daughtry, Chief Communications Officer/Owner, CQbd.

Team 195

Team Technology Certificate Revenue 195

Associations Now

JUNE 17, 2015

Then, two weeks ago at ASAE’s Marketing, Membership & Communications Conference (MMCC), automatic dues payments came up in two sessions I was in, once from a presenter and once from an attendee during Q&A. The first came in Susan Carawan’s Learning Lab “Is the Price Right?”

Price 40

Price Case Study Cost Recruiting 40

Reid All About it

MARCH 16, 2018

Sohini Baliga, director of communications, Taxpayers for Common Sense, and executive director, Vienna Choral Society. Moderator: Meena Dayak, VP, Media & Communications, American Public Power Association. Microsoft has made its Power BI suite available at an affordable price for nonprofit organizations. Wed 3/21 at 3 p.m.

eBook 46

eBook Social Media DC LMS 46

Membership Marketing

MARCH 9, 2012

ASAE Marketing, Membership & Communications Conference. There promises to be many great speakers and sessions at the upcoming ASAE Marketing, Membership and Communications Conference held May 23 and 24 in Washington, DC. Pricing Your Product, Service, or Membership. Does Wal-Mart Announce a Price Increase? Case Study. (9).

Marketing 40

Marketing Price Analysis Survey 40

Reid All About it

NOVEMBER 6, 2020

Host: Community By Association. Presenter: Dani Weinstein, Community Builder, Strategist and Advisor. Building Your 2021 Communications Plan. Discover everything that needs to go into your 2021 communications plan. The Secret to Communication with Speakers and Attendees in a Virtual World. Tue 11/10 at 1 p.m.

Communications 285

Communications Learning Management System Education Technology 285

Membership Marketing

NOVEMBER 14, 2011

13 Communicate! Communicate! Communicating regularly demonstrates your accountability, conveys your customer satisfaction emphasis, and that you’re dedicated to serving them. Finally, when in doubt, it’s better to over communicate then under.” Pricing Your Product, Service, or Membership.

Marketing 40

Marketing Price Survey Tips 40

Membership Marketing

MARCH 27, 2012

Pricing Your Product, Service, or Membership. Does Wal-Mart Announce a Price Increase? ASAE Marketing, Membership & Communications Confer. Case Study. (9). price testing. (5). Network with Me. Popular Posts. Unleash the Power of Market Testing in your Membership Recruitment. The Membership Lifecycle.

Marketing 40

Marketing Price Survey Analysis 40

Reid All About it

NOVEMBER 5, 2021

Education pricing. Dominic Price, Atlassian ). From platforms, tools and production considerations to innovative pricing models and fostering collaborative environments where vendors work beautifully together, you’ll come away with proven ideas you can add to your own playbook for 2022 and beyond. When is “free” okay?

Survey 195

Survey Revenue Price Team 195