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Social Media Strategy for Associations 101: An Eight-Step Program

Portage Group

The more association folks I talk to about social media, the more evident the knowledge-gap between those that ‘do’ social media and those that ‘don’t.’ BUT here is an approach I have found useful in helping associations develop and continually improve their social media strategy.

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Association Brain Food: 2.9.24

Reid All About it

Host: ASAE Speakers: Erik Hanberg, author of four books on nonprofit management, fundraising, social media, and board governance Jordan Castel, Association Governance Consultant at OnBoard Thu 2/15 at 2 p.m. Get ideas from what we did for strategies you can try out at your organization. More info/register.

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Association Brain Food Weekly: 2.15.19

Reid All About it

Tue 2/19 at 1 p.m.* – How to Use Social Media to Raise Money Online. Learn how to leverage your social media accounts to raise money and strengthen relationships with donors so they give again. Hear about current trends in the social media landscape that nonprofits need to understand. More info/register.

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Association Brain Food Weekly: 5.16.16

Reid All About it

Brainstorm ways to start planning for the uncertain future with case studies and best practices from around the globe. What are some guidelines for navigating affinity programs and partnerships? Get access to worksheets and guidelines to help you implement these strategies and get measurable results from all of your marketing.

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Majority of Associations OK with Sponsored Content

Association Adviser

They know that being salesy is a turn-off to readers,” explained Carla Kalogeridis , editorial director and publisher for Association Media & Publishing. “At Guidelines that provide clear direction on the types of acceptable content are key, noted Brittany Shoul , vice president of sales for Network Media Partners.

Content 60
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Steps To Build An Online Learning Community Around Your Courses

Disciple Media

For example, by the end of a digital marketing course, learners might be expected to develop and present a comprehensive social media strategy. Case studies and scenarios: Present real-life scenarios or case studies for analysis. Interactive videos: Use videos with embedded questions or prompts.

Course 36
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Case Study: How Human Rights Watch Leverages Employee Personal Brands on Twitter

Beth Kanter

Leveraging the networks and personal brands of your staff as champions can help your organization’s communications strategy have more impact. With a few guidelines and a little training, employees can use social channels effectively in service of your organization’s mission AND their own learning.