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How Two Nonprofits Use Social Media To Help Save Fish – #keepemwet #SaveMarinsCoho

Beth Kanter

The event is sponsored by Patagonia as part of their Corporate Social Responsibility program. I presented a plenary session on networked mindsets and leadership and facilitated two workshops on SMARTer Social Media. Key to their strategy was using influencers. The photos poured in, and the staff posted the photos on Instagram.