YourMembership

FEBRUARY 27, 2014

Social media/community. We recently published a case study featuring Ewald Consulting , one of the largest AMC’s we work with at YM. Please take a moment and download this case study. How to retain members and recruit new members for the future. They question the value of: Mobile technology.

Case Study 150

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Achieve

MARCH 11, 2015

Another reason for this strategy: LiNK discovered earlier that if an individual recruited at least one donor in the first week, a second or third would quickly follow. LiNK’s fundraising kit includes logos, social media graphics and messages, email messaging, images, tips, videos and everything a person would need to represent the cause.

Case Study 52

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.orgSource

AUGUST 28, 2023

According to a 2020 Edelman study , 89% of decision-makers surveyed believe that thought leadership improves their perceptions of an organization — yet only 17% of them rate the quality of the information they read as very good or excellent. My first bit of advice is, don’t treat recruiting these experts casually.

Leadership 88

Leadership Social Media Case Study Industry 88

YourMembership

MARCH 8, 2013

We know that there are key points when recruiting new members to any organization that are crucial to survival. But focusing only on recruitment can be a big mistake if you are ignoring the qualities, characteristics and attributes that attracted members in the first place. 7) A Mini Case Study on Motivation by Ken Blanchard.

Social Media 150

Social Media millennials Recruiting Recruitment 150

Reid All About it

FEBRUARY 23, 2024

Unlike social media platforms, a mobile app is controlled by your association and serves as a tangible reminder of the value of membership. Drive Engagement Using Ancient Myth, Social Media and User Generated Video The Hero’s Journey powers your favorite movies and books, and has become a key to modern marketing.

DC 261

DC Washington Member Engagement Innovation 261

Optimist Consulting

FEBRUARY 24, 2016

I was delighted to attend the Social Media Exchange event on 8 February, which focused on all things digital for charities but especially storytelling. The event featured lots of excellent case studies from mainstream charities. Ask your members on social media. Find the stories. Where can you find stories?

Case Study 100

Case Study Social Media Recruiting Recruitment 100

Membership Marketing

OCTOBER 21, 2011

Case Study: A Thriving Membership Organization. Unleash the Power of Market Testing in your Membership Recruitment. Case Study: A Thriving Membership Organization. Case Study. (9). Membership Recruitment. (4). Social Media. (5). Social Networking. (6). Speaking Engagements.

Case Study 40

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Aaron Wolowiec

DECEMBER 15, 2015

All the nine research partners employed social media and electronic communications vehicles – such as websites and blogs – to build support. This can happen through social media and electronic communications, but also through networking and during events. Beef up your social media strategy.

millennials 100

millennials Social Media Case Study Analysis 100

Membership Marketing

MARCH 8, 2012

Fundraising with Social Media. In the March edition of Associations Now , Andrew Lang highlights a social media success story titled Tweeting for Dollars. Labels: Social Media. There is no doubt that social media efforts can be a challenge. Fundraising with Social Media.

Social Media 40

Social Media Marketing Price Survey 40

Membership Marketing

APRIL 12, 2012

News on Social Media and Membership Marketing. As we continue compiling the data for the 2012 Membership Marketing Benchmarking Report for our upcoming release, I thought that I would share some trends that we are seeing related to social media. Labels: 2012 Benchmarking Survey , Social Media , Social Networking.

Social Media 40

Social Media Marketing Price Survey 40

Higher Logic

OCTOBER 17, 2019

As you strategize for the future, consider a few add-on tools to help you amplify the impact of your online community and strengthen your ability to meet the personalized needs of your members while driving association revenue, among other business objectives like recruitment and advocacy. Resource: Higher Logic + AACSB Case Study.

Revenue 211

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Reid All About it

MARCH 5, 2021

The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment. Live Case Study: How a Small Staff Association Produced an Engaging and Successful Virtual Meeting for 500 Attendees.

North Carolina 370

North Carolina Certificate Strategy Case Study 370

Aaron Wolowiec

JULY 18, 2012

You may know that Higher Logic is the leader in social media and collaboration solutions for associations, not-for-profits and member-based organizations worldwide – and, of course, Lauren Wolfe and I go way back as long-time members of ASAE’s Young Association Executive Committee. Aggregate social media content.

Member Engagement 100

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Reid All About it

APRIL 14, 2023

Host: Guild Speakers: Blaise Grimes-Viort, Community Operations & Social Media Consultant, Is The Answer Richard Millington, Founder, FeverBee Venessa Paech, Director, Australian Community Managers Gregor Young, CEO, Guild Tue 4/18 at 11 a.m. Hear details from a case study organization that has turned this pattern around.

Leadership 195

Leadership Education Revenue Strategy 195

Beth Kanter

SEPTEMBER 28, 2015

I presented a plenary session on networked mindsets and leadership and facilitated two workshops on SMARTer Social Media. The concept is simple – ask supporters to take a photo of themselves with your campaign message and share it on social media channels. This is an example of “SMARTer Social Media.”

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Reid All About it

MARCH 12, 2021

The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment. Understand the best ways to leverage your social media profiles and other free promotional channels. Host: Fridays@4.

Nashville 370

Nashville LMS North Carolina Recruiting 370

Membership Marketing

JUNE 5, 2012

Seven Levers to Increase Membership Recruitment. Here are seven strategic levers or opportunities to explore in order to increase your new member recruitment efforts. If you have strong returns from your recruitment efforts, you probably are not reaching your full market potential. Speaking Engagements. Speaking Engagements.

Recruiting 40

Recruiting Recruitment Price Survey 40

Portage Group

MARCH 8, 2012

That giant toolbox we call social media is getting fuller every day with different types of tools to help associations and nonprofits. Social Media' Well, there’s a new-ish kid on the block in this arena and its called Content Curation. Tell us about it in the comments below! We can help!

Content 100

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Membership Marketing

JULY 12, 2010

Practical Uses of Social Media for Association Marketing. Of course, the topic of social media came up for conversation. As I was thinking about it this week, I came across a post on the LeaderConnect blog that summed up many of my thoughts on the practical uses of social media really well. Tony Rossell.

Social Media 40

Social Media Marketing Price Survey 40

Beth Kanter

SEPTEMBER 22, 2015

By creating the #GoodIsWinning hashtag and launching PopeIsHope accounts across many social media platforms that especially target Millennials and Gen Z , the Pope’s visit will amplify social change messages around climate change, refugees, and more. The campaign is targeting the casual advocate, drawn to the Pope.

Social Media 28

Social Media New York City Philadelphia United States 28

Reid All About it

DECEMBER 18, 2020

The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment. Tactics covered will include SEO, automation, social media and more. Case Study of EAIE 2019 Conference.

Video 221

Video Certificate Review LMS 221

Membership Marketing

APRIL 9, 2010

The Correlation of Social Media Usage and Membership Growth. Today I took a look at official usage of social media by associations cross tabulated with associations reporting either membership growth or decline. First of all, there has been an explosion of the use of social media in associations.

Social Media 40

Social Media Survey Report Case Study 40

Reid All About it

OCTOBER 15, 2021

Learn how to use this report as a tool to look at the future of retention and recruiting, trends in the future of work in associations, and ideas of how to rethink the way you work effectively and make decisions for your future workforce. 1 CAE credit. More info/register. Members can’t find anything on your website. More info/register.

Revenue 195

Revenue Committee Strategy Technology 195

Reid All About it

DECEMBER 8, 2023

Another advantage of an app: it’s a centralized communication channel to your members, unlike social media platforms your association doesn’t own. Best of 2023: Case Studies in Even Excellence Gain critical insights and learn from the successes (and failures) of the best events of 2023. Member app. Member retention.

Strategy 272

Strategy Video Technology Innovation 272

Reid All About it

JANUARY 10, 2020

Hear case studies from nonprofits of all shapes and sizes who are working out through innovation, trial and error, how to thank, engage and capture new supporters through this new and growing area of social media fundraising. More info/register. Host: Nonprofit Tech for Good. 1 CAE credit.

LMS 243

LMS Software Chicago Washington 243

Reid All About it

NOVEMBER 10, 2023

I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. Unlike social media, a mobile app serves as a centralized communication channel for your members. Member app. More info/register.

Certificate 281

Certificate Price Tools Technology 281

Reid All About it

JULY 21, 2017

9 Social Media Metrics to Monitor. Learn how social analytics can uncover insights that help strengthen engagement; how to ensure content is resonating with the target audience and how social channels play a vital role; and how you can increase business by analyzing the competition. More info/register. Duration: 1 hour.

Las Vegas 231

Las Vegas DC Mooc Nevada 231

Blue Sky eLearn

JUNE 17, 2019

Many associations , that I speak with , are concern ed about their ability to recruit high-quality webinar speakers, or even forget high quality, recruiting anyone to teach a webinar! Here are some strategies you can consider when recruiting new webinar speakers to set yourself up for the best success rate possible. .

Recruiting 231

Recruiting Recruitment Tips Committee 231

Membership Marketing

OCTOBER 19, 2010

Why Share the Wealth through Membership Recruitment? This past weekend, I was in Chicago doing some membership presentations and spoke with members of one group who asked, “Why should I recruit members for the organization? Labels: Member Benefits , Membership Recruitment. Case Study. (9). Publications.

Recruiting 40

Recruiting Recruitment Price Chicago 40

Reid All About it

FEBRUARY 16, 2018

Some quick hits before we get to the list of next week’s free webinars: Organic reach is declining on social media—here’s what to do about it. Hear case studies and ideas on how to use LinkedIn to drive membership and engagement. Hootsuite ). How to convert blog readers into leads. Kissmetrics ). Tue 2/20 at 3:30 p.m. –

DC 150

DC Washington Recruiting Recruitment 150

Reid All About it

NOVEMBER 4, 2016

Social Media and Volunteer Engagement. Learn how to include social media in your volunteer recruitment and retention plans. – Going Beyond Webinar Basics Part 2: Best Practices Case Study. Host: KiKi L’Italien, founder, Amplified Growth. Guest: Shelly Alcorn, CAE, founder, Alcorn Associates.

Las Vegas 150

Las Vegas Leadership Washington Education 150

Associations Now

SEPTEMBER 28, 2016

And a recent case study on the American Association of Sleep Technologists from inbound platform HubSpot shows how a content marketing approach can lead to membership growth, to the tune of a 12 percent increase in one year. If they’re so good at content, though, why not? Use an inbound marketing platform.

Case Study 40

Case Study eBook Content Social Media 40

YourMembership

JUNE 12, 2014

It’s not easy to identify ways to make the value of membership offerings resonate with young professionals , but every association and membership organization will need to recruit them and it can be done.

Revenue 150

Revenue Recruiting Recruitment Certificate 150

Membership Marketing

JANUARY 27, 2010

Unleash the Power of Market Testing in Your Membership Recruitment. And because of the larger quantities and costs involved, testing is a particular necessity and an ideal opportunity when it comes to membership recruitment. Testing in membership recruitment allows your organization to market more efficiently. Case Study. (9).

Recruiting 40

Recruiting Recruitment Marketing Price 40

Beth Kanter

APRIL 8, 2014

From GiveMN Case Study - Click for Case Study. What’s the best way to recruit and train volunteers on a Giving Day? We’ve added a case study on GiveMN’s response , in addition to a Crisis Planning section. This learning approach has two ways to capture knowledge.

Tips 28

Tips Wichita Case Study Kansas 28

Spark Consulting

MARCH 6, 2014

Any tips on recruiting for larger commitment volunteering, like authoring a magazine article? I urge you to review the National Fluid Power Association case study on pages 13-15 of the whitepaper. Just as you do for membership, actively and intentionally recruit them for volunteer positions. How can we help them?

millennials 150

millennials Certificate Project Committee 150

Membership Marketing

JANUARY 4, 2011

Because as I continued to read , I found the book to be a very practical and constructive guide on how to go about starting and developing a social media strategy for an association. But what I particularly appreciate about Open Community is the clear call to purpose and focus for social media. Email This BlogThis!

Marketing 40

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