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Association Brain Food: 2.16.24

Reid All About it

The weekly list of free educational events and resources for the association community… Competition-beating strategies. Impexium shares seven strategies to differentiate your association from the competition in 2024. One of her suggestions, social media polls, regularly pop up on LinkedIn. Post-event attendee engagement.

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Making Connections, Expanding Reach, Improving Data: A Trade Association’s Community Story [Case Study]

Higher Logic

Before Promo Connect members interacted in dispersed social media groups that PPAI didn’t own or manage. And with community, it could provide a safe and secure platform than social media for peer-to-peer learning. Another goal of drawing members from social media into the community was to gain insight.

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Social Media Strategy for Associations 101: An Eight-Step Program

Portage Group

The more association folks I talk to about social media, the more evident the knowledge-gap between those that ‘do’ social media and those that ‘don’t.’ BUT here is an approach I have found useful in helping associations develop and continually improve their social media strategy.

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Association Brain Food: 2.9.24

Reid All About it

Greg Pollack at Association Analytics recommends three useful strategies to elevate your association’s impact in the new year. Operation Efficiency: Streamlining Processes for Associations Discover the key to success for associations in today’s fast-paced world by exploring strategies for optimizing operations and improving efficiency.

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Content Strategy for Event Planners during COVID-19

AssociationChat

Social media use has spiked in light of the pandemic, and it appears to be the best way to stay connected to your network, without being face-to-face. But, before breaking down what types of content you can create, you should understand the importance of having a content strategy. . Why have a content strategy?

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How to Get More Patients Leads with Healthcare Marketing

CMA Solutions

That’s because an increasing number of patients are now using the Internet and social media to address their healthcare needs. This case study shows how digital marketing through public relations can boost your practice’s visibility affordably. The tactics vary.

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Construction Industry Marketing: 11 Ways to Build a Better Brand

CMA Solutions

Implementing effective SEO strategies, such as using industry-relevant keywords, optimizing site speed and creating high-quality content, are all proven tactics for increasing organic traffic, making it easier for potential clients to find and engage with the company’s website.