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Three Data-Informed Strategies for Better Member Engagement

Association Analytics

In this post, we’ll explore three strategies you can use to ensure you’re making the right moves for more meaningful member engagement. You’ll come away with specific examples from the team at the International Association of Exhibitions and Events (IAEE) that you can use to inform your own strategy.

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Association Growth Strategy: 6 Tech Tools to Drive Member Recruitment + Retention

Higher Logic

The six add-on tech tools we’ll cover today will help you support a sustainable association growth strategy by showcasing membership value so that your current members and prospects have a strong understanding of the value of their dollar within your community. Read the full case study for more details on their strategy and results.

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Association Brain Food: 3.17.23

Reid All About it

They surveyed 100 associations about revenue growth strategies, business development practices and skills, risks and obstacles to growth, reporting and metrics, and performance of membership, events and non-dues revenue programs. Association revenue. Gen Z in the workplace. . More info/register. 1 CMP credit. More info/register.

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Association Brain Food: 11.10.23

Reid All About it

. – Developing a Business Mindset for Nonprofits To increase your organization’s impact and further your mission, it might be time to adopt outside-the-box thinking and develop new strategies to catapult you forward. Our panel draws on their experience with certification organizations as psychometricians, vendors, and the chair of the I.C.E.’s

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Association Brain Food Weekly: 6.18.21

Reid All About it

Membership committees. Is it difficult to find members to serve on your membership committee? MemberSuite discusses the challenges faced by staff in charge of membership committees and suggests ways you can make improvements by revamping (or retiring) your membership committee. Kim, Principal of Butterfly Strategies.

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9 Strategies for Marketing Membership to Gen Z

Membersuite

Social media is designed to encourage this dopamine-enhanced attention, which is why your marketing strategy should focus there. Don’t waste your time on videos that need the approval of two committees and three department heads. They can scroll through and digest content in seconds. You can teach them skills for today and the future.

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3 Strategies to Recruit Members Through Association Software

Blue Sky eLearn

Prospective members are much more likely to respond positively to a recruitment strategy that feels like a natural part of their interactions with your association than they are with outright marketing strategies that, in today’s media landscape, feel obvious and forceful. So how can your association put this theory into practice?