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Rule Your Market—Blue Ocean Strategy Sidesteps the Sharks

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The Ann Arbor, Michigan-based team was motivated by the desire to find solutions for struggling businesses like the Detroit automobile producers. Before their book was published in 2005, the authors “studied over 150 strategic moves spanning more than 30 industries over 100 years.” This initiative resulted in ABMS CertLink®.

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Twelve Association Scholars Named to ASAE’s 2022-2024 DELP 2.0 Class

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ASAE thanks the Detroit Metro Convention & Visitors Bureau for its ongoing support of the DELP program for more than 20 years. Director of Professional Learning and Certification. ASAE is a membership organization of more than 44,000 association executives and industry partners. Kansas City, MO. Celia Chomon Zamora.

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Association E-Learning: 3 Tips to Provide Member Value

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Here are a few ideas to kick off your content creation brainstorming: Provide education and preparation for certifications. But, that doesn’t mean the accompanying certifications are paused. For some sectors these certifications are crucial. Create content about navigating specific changes in your industry.

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Advance Reading for #ASAE15

Associations Now

Heading to the 2015 ASAE Annual Meeting & Exposition in Detroit? Read: “ The American Geophysical Union is Using Data to Dig Up Industry Experts ,” by Katie Bascuas, July 30. Session: “What’s New in the Business of Certification?” Read: “ What’s New in the Business of Certification?

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