Recruiting members. and keeping them

Association Adviser

Are you at a stalemate when it comes to recruiting and retaining members? In the years I’ve served on the Board for the Gainesville Chapter of the Florida Public Relations Association ( FPRA Gainesville ), we’ve asked ourselves this same question. Create a contest and challenge members to recruit others to join. For each new recruit, the member’s name goes into a drawing for an iPad. Branch out from the typical places you recruit members. Julie Frey, APR, CPRC.

Where are the YPs?

Spark Consulting

“How can I recruit young professional members if there are no young professionals entering our industry?” Associations Now recently profiled an initiative by the Plumbing-Heating-Cooling Contractors Association focused on exactly this: recruiting young people into the industry. Which puts pressure on associations to hang on to retiring members longer and recruit young members earlier than we historically have. We own non-college certification and credentialing.


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Association Brain Food Weekly: 2.5.21

Reid All About it

The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman.

Association Brain Food Weekly: 7.11.16

Reid All About it

Learn how Texas Medical Association leveraged marketing automation to grow revenue by 313%, the creative approach National Association of Federal Credit Unions incorporates for event communications, and the strategy behind Florida Association of Insurance Agents increasing member engagement by 201%. Learn how digital credentials—data-rich, portable, verified representations of demonstrated skills and earned certifications—are changing the way people learn, recruit, and work.

Association Brain Food Weekly: 5.1.20

Reid All About it

Florida Society of Association Executives ). Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Carey Goryl, CAE, CEO, Association for Advancing Physician and Provider Recruitment.

Speaking to Alabama Law Students about the Association World

Association Navigator

Larger associations are independent corporations that usually have a physical presence, like offices, financial assets, and maybe other assets like intellectual property, or a certification or inspection program that the organization sells for a fee. On most days I answer regulatory questions but I’m also involved in designing social media strategies, managing finances, recruiting new members, and planning future events. courtesy of [link].