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Daily Buzz: Avoid These Two Common Social Media Mistakes

Associations Now

Your brand’s social media network won’t grow if you aren’t engaging with other users. Also: Make sure first-year members know how to find value in your association. Social media is about—well, being social, right? Social media is a two-way street.

Building Buy-In for an Online Community at Your Association

Higher Logic

You don't have to be a hypnotist or a master of persuasion to build support for an online community among your association’s board and executive team. Instead, you need to align your new online community with the mission and priorities of your association's leadership.

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Six Components to Building Your Membership Model

Membership Marketing

Six Components to Building Your Membership Model. I am speaking with a number of clients about options on how to build new memberships or adapt current categories. Value – What products and services are desired by your market that you are able to deliver to the membership?

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5 Tips for Getting the Most Out of Your Association’s Event

Blue Sky eLearn

For an association, hosting events like conferences, networking meetups, and learning sessions is an effective way to bring people who share a common goal or passion together. There’s a lot riding on your association’s next event, so how can you get the most out of it? .

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Association Brain Food Weekly: 10.4.19

Reid All About it

MemberSuite shares the secret to retaining new members. It’s a secret worth spilling about what members are really seeking and how to help them find it. In case you were wondering… the complete beginner’s guide to TikTok. How to Accelerate Stalled Agile: Part 1.

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Association Brain Food Weekly: 2.8.16

Reid All About it

Schedule one hour next week to attend one of these webinars, read ASAE Collaborate, or skim the #assnchat hashtag on Twitter for good reads. – How to Build an Amazing Volunteer Recruitment Strategy. – Promoting Online Education & Certification.

Association Brain Food Weekly: 3.8.19

Reid All About it

The weekly list of free educational events and resources for the association community… Don’t keep your association’s technical savvy and systems all to yourself. MemberSuite explains how associations can respond to this market demand by offering certificate and certification programs.

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Membership Management: 4 Top Ways to Maximize Engagement

Blue Sky eLearn

That said, it’s important to think about boosting member engagement as the best way to set your recruitment strategy up for long-term success.¹. With an engaged member base, word about your association’s value will spread organically, supporting your greater recruitment efforts.

Association Brain Food Weekly: 11.29.19

Reid All About it

If we haven’t met and you see me walking around, please introduce yourself, I’d love to meet you. I continue to learn new things about the “bones” of an AMS, a technology I thought I knew enough about but apparently didn’t. Lead (or take) a horse to the water” will never be the same.

Association Brain Food Weekly: 9.30.16

Reid All About it

After reading Elizabeth Engel and Shelly Alcorn’s paper, The Association Role in the New Education Paradigm , I was inspired to write my own take on how associations could transform higher education. Why not dream big or dream differently—that’s how to design your own future.

Membership 101: Life Time Value

Spark Consulting

One of the questions I get asked a lot is: “How much should I be willing to invest to recruit a member?” For example, let’s say you invest $1000 on a recruitment campaign and bring in five new members. But how much more?

Association Brain Food Weekly: 5.1.20

Reid All About it

Here’s a pair of posts about a virtual event format I’ve only recently come around to. I must admit, I was a skeptic about using an avatar to attend an event in a virtual world. 20 great questions to ask right now instead of “How are you doing?”

3 ways to breathe new life into your membership in 2020

Nimble AMS

How you can use the Community Brands Member Engagement and Loyalty Study to revive member value. Now is the perfect time to revisit the value you provide your members. Here’s some inspiration from Community Brands’ latest study to get you started.

Tips for Enhancing Membership Value

Association Adviser

Providing excellent membership value is one of the most important ways associations improve recruitment and retention rates. Click to watch David Lewis of AASBO and Lauren Hoffmann of the Mid-Atlantic USTA share their best tips for enhancing membership value.

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Steal This Idea!

Association Adviser

In the association world, we tend to want to treat all our members equally: nobody is more important or special than anyone else. That’s a noble impulse and helpful, up to point. But only up to a point. Because of that, they often don’t live up to expectations.

Are you a community manager?

SocialFish

Join us for an 8-week online certificate program , providing 8 hours of CAE credit , where you will: learn from experienced community managers about the fundamentals of community management strategy. develop the skills to nurture (or troubleshoot) any online community.

How An Integrated, Locally Relevant Marketing, Sales, and Member Service Strategy Drove Massive Growth

GlowGlobally

A critical outcome from this effort was capturing how US-based and EU-based associations reflected on the challenges and opportunities to enter and grow a specific regional market. Lack of a commercial business license and bank account to collect revenues in local currency.

Steal This Idea!

Association Adviser

In the association world, we tend to want to treat all our members equally: nobody is more important or special than anyone else. That’s a noble impulse and helpful, up to point. But only up to a point. Because of that, they often don’t live up to expectations.

Are you a community manager?

SocialFish

Join us for an 8-week online certificate program , providing 15 hours of CAE credit , where you will: learn from experienced community managers about the fundamentals of community management strategy. develop the skills to nurture (or troubleshoot) any online community.

8 things your association’s online career center should do

Aptify

Provide member value and job opportunities to your association’s members. Want to deliver a career center experience that offers unmatched value to your members while driving revenue for your organization? Here’s how. .

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9 things your association’s online career center should do

Aptify

Provide member value and job opportunities to your association’s members. Want to deliver a career center experience that offers unmatched value to your members while driving revenue for your organization? Here’s how. .

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Steal Like a Fundraiser: Innovations in Cause-Oriented Fundraising for Associations

Mizz Information

In the association world, we tend to want to treat all our members equally: nobody is more important or special than anyone else. That’s a noble impulse and helpful, up to a point. Because of that, they often don’t live up to expectations. They have to be.

[WHITE PAPER] Steal Like a Fundraiser: Innovations in Cause-Oriented Fundraising for Associations

SocialFish

In the association world, we tend to want to treat all our members equally: nobody is more important or special than anyone else. That’s a noble impulse and helpful, up to a point. Because of that, they often don’t live up to expectations. They have to be.

Will ‘Gen Z’ be a Generation of Joiners?

Associations Now

While most associations are plotting out recruitment strategies for millennials, membership professionals need to be thinking about a younger generation entering the workforce this year. This blog post marks the date on which I begin to feel old.

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Association Brain Food Weekly: 11.1.19

Reid All About it

The report provides benchmarking data as well as several association success stories related to that data and some strong opinions. Tim Ebner at Associations Now dug into the report , and talked to Peggy Hoffman and Peter Houstle of Mariner, about some of its findings.

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Association Brain Food Weekly: 11.4.16

Reid All About it

Each episode is dedicated to a president starting with George Washington and ending with Donald Trump. I’m listening to them all in order, of course, and have made it up to the Warren Harding episode. Since I love to cook, America’s Test Kitchen Radio is another favorite.

Best Association Management Software | Our Top Picks

Fonteva

The best association management software, or AMS, solutions are specifically designed to meet the unique needs of associations just like yours. The time and money that effective software saves leaves you more resources to devote to pursuing your goals and continuing to grow.

Association Brain Food Weekly: 10.18.19

Reid All About it

It’s so sad to meet an association professionals whose boss doesn’t provide a budget for professional development—how cruelly ironic considering associations are in the lifelong learning business. Quick hits before we get to next week’s free webinars: Is your marketing mediocre?

Online Jobs for College Students

SocialFish

It is the only place where you are allowed to be ‘poor’ and intoxication is not frowned upon. So, trying to take on some extra work on top of your academic endeavors can be quite taxing, and it is essential to look for a job that will not take up too much of your time.

Solutions for Your Membership Conundrum

Association Adviser

Delivering the right value to the right members at the right time. The same members tell us they never know about events, professional development opportunities or other benefits to which they’re entitled. The value of face-to-face interaction. Socializing. Certifications.

Product and Service Engagement Drives Membership Retention and

Membership Marketing

Effectively, it is the fast track to membership success. Intuitively, we all know that members using the associations services is good, but seeing the statistics to support it highlights the critical nature in the membership lifecycle of member engagement. Decision to Join. (3).

Membership Marketing Blog: Consumer Use of Email Declines, but.

Membership Marketing

It’s clear that communication is shifting not only to other platforms, but to other devices. (If If you plan to email your kids and you want a response, be sure to send them a text.)” This follows a substantial growth in the use of email from 2009 to 2010.