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Association Brain Food Weekly: 5.1.20

Reid All About it

Here’s a pair of posts about a virtual event format I’ve only recently come around to. I must admit, I was a skeptic about using an avatar to attend an event in a virtual world. 20 great questions to ask right now instead of “How are you doing?”

Association Brain Food Weekly: 6.19.20

Reid All About it

A fellow NAHB alum and friend, Lakisha Woods, CAE, has three pieces of advice to share in her “Letter of Thanks and Ideas for Growth from an African-American CEO.”. They explain how communication plays a huge role in that effort. I have to give a “Brava!”

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Tips for Enhancing Membership Value

Association Adviser

Providing excellent membership value is one of the most important ways associations improve recruitment and retention rates. Click to watch David Lewis of AASBO and Lauren Hoffmann of the Mid-Atlantic USTA share their best tips for enhancing membership value.

Tips 95

Solutions for Your Membership Conundrum

Association Adviser

Delivering the right value to the right members at the right time. The same members tell us they never know about events, professional development opportunities or other benefits to which they’re entitled. The value of face-to-face interaction. Certifications.

Association Brain Food Weekly: 9.6.19

Reid All About it

Do brands have anything to teach associations about earning and rewarding customer and learner loyalty? They explain how to earn and reward learner loyalty. Another person who has dedicated countless hours to the association community is KiKi L’Italien. How to respond?