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Don’t Nickel-and-Dime Members: Ideas to Increase Non-Dues Revenue

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Their new membership model includes unlimited access to certifications, online education, newsletters, industry analyses, and communities—the “ pay-to-play ‘extras’ in most association business models.”. Although certifications are part of HFMA’s all-access membership, your association could choose to provide free education, but charge for credentialing applications, exams, and renewals, and/or digital badges.

See the top 10 articles from AssociationSuccess.org in 2019

Association Success

As we wrap up an exciting year of publishing blog posts with challenging ideas and innovative solutions, we hoped to take a look back at some of the most engaging content we at AssociationSuccess.org have published in 2019. A futurist’s view : On the Amazon of certifications: In another blog from Garth Jordan, we get the cold, hard truth about how associations need to step boldly into a new world.

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Association Brain Food Weekly: 1.8.21

Reid All About it

17 non-negotiable things your email newsletter needs right now. ( Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. – LMS Selection: Mastering the Process, Avoiding the Pitfalls.

Member Engagement Strategies: A Guide for Associations

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The former will typically look at event attendance, while the latter might refer to their learning management system (LMS) to gauge how often members take advantage of further education opportunities. Consider measuring your email open and click-through rates, which members opted to receive your newsletter, and how often members respond to your correspondences. People join associations to stay up-to-date on best practices and innovations in their field.

Association Brain Food Weekly: 3.13.20

Reid All About it

Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. The discussion topic for the first portion of the meeting: membership renewals and innovative techniques to drive renewal rates. The Secret to Creating Email Newsletters That People Will Want to Read. Email newsletters still represent the channel with the highest impact to deliver business results for B2B companies.

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